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Cook: Apple television is an ‘area of intense interest’

Christian Zibreg ∙ Updated January 25, 2018

NBC's much hyped interview with Tim Cook is scheduled to air today at 10pm Eastern, 7pm Pacific time. The network has posted a preview of the show containing Cook's interesting comment on the state of the elusive and long-rumored Apple television set. In it, Apple's chief executive likened the Apple TV project and the living room to an "area of intense interest", but refused to provide any more details.

Remembering how Steve Jobs had insisted on describing the $99 hockey puck as a hobby business, it's certainly interesting that Cook now positions the living room as a business opportunity Apple is keen on taking to the next level. Perhaps the rumored Xbox TV project from Microsoft has forced Apple to re-consider its "hobby" stance?

Apple rolls out 5.1.1 Apple TV software with iTunes Up Next

Christian Zibreg ∙ November 29, 2012

Hot on the heels of posting the eagerly anticipated iTunes 11, a major revamp of the jukebox app focused on iCloud integration and cleaner navigation, Apple of California also started pushing an incremental update to the Apple TV, its $99 set-top box. The iOS 5.1.1 firmware number with a build number of 10A831 is now available as a Software Update for both the second and third-generation Apple TV. To apply it, just choose Settings > General > About on your Apple TV...

Time Warner CEO speaks out about Apple TV

Cody Lee ∙ November 28, 2012

Apple's upcoming plans for the living room, and more specifically the TV space, has been a hot topic at Business Insider's IGNITION conference this week. It was the major focus of analyst Gene Munster's talk, and it was brought up again today with Jeff Bewkes, the CEO of media conglomerate Time Warner...

Gene Munster talks Apple TV and more at Ignition conference

Cody Lee ∙ November 28, 2012

Reports that an Apple TV product is in the works have resurfaced a number of times over the past few years. Analysts continue to believe that Apple has something bigger planned for the living room than its current $99 hobby.

Perhaps nobody believes this more than Piper Jaffray's senior Apple analyst Gene Munster. And he was recently seen at Business Insider's IGNITION conference in New York talking about Apple's plans for the TV and more...

FireCore talks Apple TV 3 jailbreak

Cody Lee ∙ Updated May 16, 2016

Since Apple unveiled the third-generation Apple TV earlier this year, folks have been clamoring for it to be jailbroken. It has a faster processor, double the RAM and streams video in a higher quality — who wouldn't want to take advantage of it?

And there's no one itching for an Apple TV 3 jailbreak more than the folks over at FireCore, the makers of the popular aTV Flash software suite. Well today, the team spoke out about the progress (or lack there of) that is being made on the hack...

Conceptual renders imagine iTV interface

Christian Zibreg ∙ November 26, 2012

A member of The Verge forums posted a series of intriguing images depicting an à la carte heaven where the Apple TV box serves entertainment from pretty much any source imaginable, be it DLNA devices on the local network, your cable or satellite provider web sources like iTunes and YouTube - even premium channels like HBO and Fox. Regardless of the source, the concept calls for a unified interface bringing together all the different media sources in one central place, with voice-activated search, electronic program guides and other perks...

Rumor: Microsoft’s Apple TV-killer is called Xbox TV, coming in 2013

Christian Zibreg ∙ Updated January 22, 2018

I see a pattern emerging here. Apple comes up with the iPad and Microsoft launches the Surface. Then, Apple makes the iPad mini while Microsoft is allegedly readying a gadget code-named Xbox Surface, basically a seven-inch Surface tablet focused on gaming. And now, word on the street is that Redmond is working on its own set-top box to take on the Apple TV and others in the living room space. Aptly named Xbox TV, it's aimed at casual gamers and regular couch potatoes...

Users report major issues with latest Apple TV update

Cody Lee ∙ November 20, 2012

Back in September, Apple pushed out a significant update for the Apple TV. Labeled iOS 5.1, it included a number of new features and improvements, including support for Shared Photo Streams.

But apparently, the new firmware contained more than just refinements. According to a lengthy ongoing thread in Apple's support forums, the update also brought along some crippling bugs...

Munster: Apple to kick off 2013 with iTV (and other wild predictions)

Ed Sutherland ∙ November 20, 2012

Like the left-over turkey that just won't disappear from the fridge, talk of a full-blown, Apple-branded HD television set - the mythical iTV - lingers on in the minds of Wall Street seers. The product could carry a price of $1,500 and $2,000 and be introduced in time for Christmas 2013, one analyst forecast Tuesday. The shiny television product launch would highlight a long list of new products for Apple fans of all stripes.

Although Apple's goal of offering à la carte TV programming is viewed as "unlikely," some of the features made popular on the iPhone and iPad could be headed to a big-screen TV set spanning between 42 and 55 inches, according to perhaps the most vocal iTV proponent out there, Gene Munster of Piper Jaffray...

Google looking to take on Apple with AirPlay alternative

Cody Lee ∙ Updated February 7, 2016

Despite the fact that Tim Cook continues to refer to it as a hobby, the Apple TV continues to sell fairly well thanks to its low price tag, access to services like Netflix and Hulu+, and most of all, its wireless AirPlay technology.

And it sounds like Google wants to replicate that success with Google TV. According to a new report, the tech giant is working on rolling out a new AirPlay-like open wireless technology for its TV and Android devices...

Xiaomi Box, an Apple TV knockoff, does AirPlay at a very tempting price

Christian Zibreg ∙ November 16, 2012

http://www.youtube.com/watch?&v=jKLeqv_GQw8

Tempting ability to wirelessly beam whatever is displayed on your iPhone or iPad to a big-screen TV set has a major downer: it requires Apple's $99 set-top box to decipher encrypted AirPlay streams and then feed video to your telly via HDMI. And for many, Apple TV is just not a very useful set-top box so parting with their hard-earned $99 just to get AirPlay is not an option.

But what if you could get AirPlay functionality at a very tempting price plus choice of other popular video formats and apps, none of which Apple's device supports? That's what Xiaomi Box does for you. Basically an Android set-top box, it'll run you somewhere in the $60-ish. The thing's compatible with DLNA, Miracast and Apple’s AirPlay, letting you wirelessly stream content from Apple’s iPhone and iPad, personal computer and Android phones with MIUI installed...

Talk of Apple getting into TV space is premature

Ed Sutherland ∙ November 16, 2012

The holidays are a season when people believe in the impossible. But just as a fat man and a string of reindeer criss-crossing the globe overnight is a stretch of the imagination, so is the belief that Apple is about to get into the TV business. Like children wanting to believe, analysts have renewed speculation that the Cupertino firm is set to enter the fractious TV sector.

Not so fast, says one season observer. What some on Wall Street interpret as the "imminent launch" of an HD TV bearing the Apple logo likely is the iPhone maker simply exploring the cable television terrain ahead of a new product...