As of today, Apple Music is providing snippets of songs to Musical.ly, a social app for video creation, messaging and live broadcasting. Musical.ly will also permit paying Apple Music subscribers to listen to the full songs within its iPhone app.
Recode reported Friday that Apple has now joined U.K.-based provider 7digital in supplying the songs to Musical.ly. The partnership will help the app expand its global reach and Apple will benefit from the exposure of its service to Musical.ly's users.