Apple Music is welcoming online mixes, having recently grown its library of DJ mixes hosted on the platform. It also rolled out two new end-user features to help people navigate DJ mixes.
- Apple leverages Shazam technology for artist compensation in DJ mixes
- It lets Apple Music host a wider variety of songs and DJ mixes
- Streaming royalties for online mixes are fairly divided between all parties
- Apple Music displays names of individual songs in a DJ mix
- Users can easily navigate through songs within a given mix
Apple Music taps Shazam for fair streaming royalties
Apple’s clearing process for DJ mixes hosted on Apple Music uses Shazam audio identification technology it acquired in 2018. The iPhone maker has now confirmed taking advantage of Shazam’s audio fingerprinting technology to properly identify songs in DJ mixes.
The approach has permitted the company to grow its library of DJ mixes hosted on Apple Music, including genres like dance and house, without upsetting rights holders.
New end-user features for DJ mixes
Apple’s clearing process has also enabled the company to improve the experience for Apple Music subscribers. For instance, as TechCrunch reports, Apple Music now displays names of individual songs that are included in a given DJ mix.
Not only that but you can also navigate through songs within a given DJ mix in a similar way you can jump to a specific place in a song by touching a line in the lyrics viewer.
Also, many of the DJ mixes hosted on Apple Music feature full support for lossless audio, with some sets available for download for offline listening across your devices.
Doing right by rights holders
And why is it of crucial importance to know which songs were used to construct a DJ mix? Because it’s Apple’s responsibility to accurately and fairly calculate and divide streaming royalties for these things between artists, rights holders, record labels and other parties involved.
Due to the very nature of DJ mixes, this has proved a difficult task for music services, most of which choose to omit DJ mixes from their libraries over fear of being hit with a copyright claim.
As a matter of fact, Billboard reports that Apple Music has now become the first major music-streaming platform that hosts continuous mixes “where there’s a fair fee involved for the artists whose tracks are included in the mixes and for the artist making those mixes.”
Studio K7!’s DJ Kicks archive of mixes coming to Apple Music
As part of the announcement, the company also confirmed that DJ Kicks archive of mixes is coming to Apple Music now that the new clearing system is in place.
In a statement on behalf of Apple, DJ Charlotte de Witte called the move a step in the right direction ”where everyone gets treated fairly,” adding, “I’m beyond excited to have the chance to provide online mixes again.”
On a related note, Apple recently acquired a classical music-streaming service, dubbed Primephonic, and has acknowledged that it will release a dedicated app sometime in 2021.