Apple TV+ already has a huge roster of talented people working on projects for the streaming service, but it sounds like one more may be joining the list.
According to a report from The Wall Street Journal on Tuesday, Apple is currently in talks with former HBO Chairman and Chief Executive Officer Richard Plepler to sign an exclusive production deal for Apple TV+. It would include Plepler’s new production company, RLP & Co., and it would be tasked with launching new, original content for the streaming service.
The report states that the deal could be finalized “within the next few weeks”, which would mean another huge gain for Apple TV+ as a whole, as Plepler was in the CEO role at HBO when hit series like Veep and Game of Thrones were in development.
If Apple lands Mr. Plepler it would be getting one of the most well-regarded entertainment executives of the last decade. Under his watch as chief executive of HBO, the pay channel prospered. Hits developed while he was at the helm included “Game of Thrones” and “Veep.”
This would be another boost for content for the fledgling streaming service. It also echoes a similar successful effort to sign a multi-year deal with director and producer Alfonso Cuarón earlier this year.
However, it’s also worth noting that Apple doesn’t always land these types of deals. We reported recently that Apple tried to throw money at J.J. Abrams, to the tune of $500 million, for him to work exclusively with Apple TV+. Abrams turned down that deal — but he’s still working with Apple.
Still, if Plepler does agree to develop original content for Apple TV+, it will be interesting to see what he brings to the table.