Apple Hires Adobe Executive to Run iAds

Apple reportedly hired Adobe executive Todd Teresi to run the iAds business unit, which had been ran by Eddie Cue since August, when Andy Miller stepped down to join a VC firm:

Apple has poached Adobe executive Todd Teresi to run its iAds program, Adam Satariano at Bloomberg reports.

According to LinkedIn, Teresi is a VP and GM of Media Solutions at Adobe. Prior to that he was Chief Revenue Officer at Quantcast. (Before that, he was SVP at Yahoo.)

We wish him good luck. Given the moderate success of iAds, he’ll certainly need it.