Apple Watch (Ariel Adams 001)

Apple’s suppliers are “gearing up” to ramp up Apple Watch production ahead of its early-2015 release, Taiwanese trade publication DigiTimes said Thursday. While not the most accurate of sources, DigiTimes usually gets supply chain rumors right.

Apple’s retail boss Angela Ahrendts recently told employees that the Apple Watch will be launching in Spring 2015. The device will start out at $349 for the entry-level model with aluminum chassis and plastic band.

The stainless steel model should be priced at $500, with an 18-karat gold variant commanding a price tag between $4,000 and $5,000, according to the rumor-mill.

Industry sources told the trade publication that chip suppliers are gearing up to start production of the chips powering the device, meaning Apple’s in-house designed “S1” system-on-a-chip which combines an entire computer architecture onto a single chip.

“Orders for chips for the Apple Watch, set to debut in early 2015, are estimated at 30-40 million units,” the sources indicated. The publication ahead of Apple’s iPhone 6 event in September said the device was at the engineering verification test stage.

If today’s report is accurate, the Apple Watch has passed product verification testing and is now ready for mass production. Pundits believe the Apple Watch will hit the market after the Chinese New Year and in time for Valentine’s Day 2015.

Previous rumors have asserted that Apple’s manufacturing partner Quanta Computer will be assembling the device on an exclusive basis.


  • iNeedANameHere

    $5,000 for a watch that will be considered outdated in a year……

    • Fanboy 

      How’s that different from a $900 iPhone that becomes “outdated” in a year as well? Don’t forget that Apple products retain a very high resale value.

    • TechLove

      Dude, for poor people like you, apple made a 350$ model. If you can’t even afford it, go buy the plastic pebble.
      The gold model is made for the people with class, to set them apart from general public, to get them some exclusivity.
      Nowadays, common sense is not so common! -,-“

      • iNeedANameHere

        I never complained I couldn’t afford it or that it wouldn’t hold its value. It’s gold so yeah it’s holding value. What I don’t understand is the logic in paying $4,650 more for a watch that does the same thing as the $350 model just with a different shell. I get its gold and all but to me if I had that kind of money I would still buy one of the lower models if the specs are the same. I would feel like I was wasting a lot of money to impress other people. As long as it does what it’s supposed to I’m happy with a cheaper model that does the same thing. I’m not that concerned if other people like how it looks.

      • TechLove

        You are forgetting that exclusivity factor! Why do you think those big actors apply dimond studded cases on their iPhones!? They know that it would be irrelevant in just a year!
        Ans. : Just to have exclusiveness!
        BTW, Sorry to insult you in my comment! Didn’t mean it bro. 🙂

      • iNeedANameHere

        Lol it’s cool. And I get that’s why some people do it but I never find myself looking at them like “Ooooo” I usually think “Wow. My iPhone that was $10,000 cheaper can do the same thing.” To each their own I suppose, I’d just rather put my money into more productive things.

      • Jonathan

        Wasn’t it meant to be focused on celebrities?

  • Shakur Ali

    About time

    • gittlopctbi

      Nice pun. 🙂

  • @dongiuj

    Fugly. Overpriced. Never purchase. Rant over….again.

    • Umut Bilgiç

      Yeah, with what we know right now, this doesn’t seem like a smart purchase. Apple is either gonna unveil more cool features in the full keynote or introduce a better version 2.0..

    • Steven Code

      “It comes out” OH MY GOD IT’S AMAZING

      • Haha, you sure have him mistaken for someone else…

      • @dongiuj

        Maybe you but not me. I know what I want from the start and THIS or any other “smartwatch” is not needed by me. So you fail AMAZINGLY

  • Khalid Tahhan

    Kairos watch is revolutionary. This is just another smart watch.

    • I know a few people who beg to differ.

      • Khalid Tahhan

        May you expand on that?