Bloomberg: Apple has 100 product designers working on wristwatch-like device

By , Feb 12, 2013

iPhone Wrist (Yrving Torrealba 002)

Over the weekend, we heard reports from two major news outlets—both The New York Times and The Wall Street Journal— that Apple is working on a smartwatch. It’s said to feature a curved glass display and run a version of iOS.

Like clockwork, Bloomberg has chimed in with its own ‘iWatch‘ report this afternoon. The site says that two sources inside the company have confirmed that Apple indeed has an enormous team working on a wristwatch-like device…

Bloomberg reports:

“Apple Inc. has a team of about 100 product designers working on a wristwatch-like device that may perform some of the computing tasks now handled by the iPhone and iPad, two people familiar with the company’s plans said.

The team, which has grown in the past year, includes managers, members of the marketing group and software and hardware engineers who previously worked on the iPhone and iPad, said the people, who asked not to be named because the plans are private. The team’s size suggests Apple is beyond the experimentation phase in its development, said the people.”

The report goes on to say that Apple’s senior director of engineering James Foster, and Achim Pantfoerder, another manager, are part of the group working on the wristwatch—which is a bit strange, as sources usually don’t name names.

It also adds that Apple has worked on wearable devices for tracking fitness in the past, but they [obviously] never made it to market.

At any rate, even the largest skeptics have to admit that there is something to the recent onslaught of iWatch rumors. The fact that these three publications would all get similar intel from three different sources is not an accident.

[Image credit: Yrving Torrealba.]

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  • http://twitter.com/MCaudebec Maxim∑

    2013 is going to be a year of innovation for apple!

    • Falk M.

      In Ive we trust.

      • http://www.facebook.com/liamsagooch Liam Googolplex Merlyn

        Isn’t Jony Ive suppose to be leaving Apple though?

      • http://www.facebook.com/eric.sims.526 Eric Sims

        No, he is taking over iOS. Scott Forstall is leaving.

      • http://www.facebook.com/liamsagooch Liam Googolplex Merlyn

        Ohh I must have misread a previous article. Well that’s good news then. Although I wish he’d move away fr the whole skeumorphism thing, it looks greàt but seems to be getting a tad old now

      • Falk M.

        Guess what he stands for.

        You can thank Forstall and Jobs for skeuomorphism.

      • http://twitter.com/Cesuva Matthew

        Ive hates skeumorphism. Forstall and Jobs loved it.

      • http://twitter.com/MCaudebec Maxim∑

        dont forget Bob!

      • Falk M.

        True, true. That man is just amazing. I’m so glad he didn’t leave, because I was honestly rather sad when his departure that thankfully didn’t come was announced.

        He’s on the tech side, whilst Ive is on the design front.
        I love that combo and I’ve probably never been as happy as now with the current executive lineup. :)

    • http://twitter.com/iOptimusprime92 Ishaan malhotra

      I hope

  • http://twitter.com/El_Barto_01 El Barto

    wonder if apple will use their “project glass” patents to bring something like google’s to market…while i dont think project glass is something needed besides the geek factor…a watch is just the thing that can compliment and iphone or ipad.

  • http://twitter.com/Tuanvy512 Tuan Z

    If this is true then I’ll be really disappointed…impractical product which will drive their value and stock down dramatically. Just an opinion. Instead, they should focus more on creating a kick ass iTV or better iPhone, iPad.
    And instead of being a Ferrari in the business, apple chosing to become Toyota…releasing many mediocre models…This is not Steve’s vision, this is not how Steve set out to be.

    • http://www.facebook.com/zacksloane Zachary Sloane

      You know how many people said the EXACT same thing before the iPad launched?

  • Ahmadjoon

    I think apple is going to be worth like iOS 6 . Hundreds of people now have greyed wifi buttons and bad wifi connections

  • Aluka

    I really Admire Jeff from iDownloadBlog

  • http://www.uhrwelt.com/ Uhr Welt

    Samsung is also working on a smart watch, lets see who launches it in the market first.

  • emily

    how much is this i want one