I don’t consider myself a hardcore iOS gamer, but I’ll try almost any recommended title once, as long as it’s free. I’m sure there’s more than 200 games in my App Store’s Previous Purchases tab to back that up.

But looking at my iPhone 5’s home screen, you’ll only find a handful of them. That’s because I tend to lose interest in games rather quickly. And according to a new report from Playnomics, I’m not alone…

GamesIndustry points to a new report from the audience management firm Playnomics that found that 85% of new players quit playing free-to-play games after 24 hours. The study is based off of data collected from millions of US gamers on Playnomics’ network from July 1 through September 30 of this year.

The research showed that 85% of new players during the study period did not return to their games after the first day. And an even higher 95% of them were inactive by the end of the the three month quarter.

Other interesting tidbits from the report include the finding that females churned at slightly higher rates than males, but also tended to play longer before taking off. It also found that players play longest on Mondays and the most on Saturdays. And oddly enough, Oregon has the most engaged players in the United States.

I’ll typically give a game a 5 minute or so trial before deciding whether to delete it, or give it more time. Most games get deleted within the first few days though, unless they are quick-loading and fast-paced.

What are your gaming habits like?

[Cult of Mac]

  • Personnaly i delete them within a matter of minutes the only free game i have is chess

    • My free game is solitaire. It’s the classic games which I think are keepers.

      • Exactly would be weird to buy Such games

  • Kok Hean

    “Free for now” apps usually stay on my phone.

  • jose castro

    It’s free for a reason lol

  • I tried 1,200 apps/games. And keep only what i really need/the best games, ~150 😀

  • Andrew Weissman

    I try free games that sound interesting, and I typically keep them for a week or so (unless they have made a lasting impact on me, like Flick Champions). After a week, they are deleted and I add to that 95% statistic. It’s the circle of free games.

  • cnoTe4

    Flick Champs and 9 innings are the only free games I’ve kept. Probably tried 50+

  • Even worse I don’t even bother opening them. The reason is mostly I don’t have much time for games except during vacations. That’s when I look at my purchase history for games that were free for a day (or even a few really good games I actually paid for) to redownload at my iPhone. Like Carmageddon. I doubt if I will ever play it but the moment it’s free I’ll snatch it from the store for maybe a later period when I’m bored.

  • Irene N.

    The only times I download free games is when I have to download them to accumulate points and eventually redeem them for a gift card or a paid game, so I download, launch, close, and delete -or- when the free game is very popular, but even those don’t last. I like paid games, and yes I PAY for them. Forget Installous.

    • Yujin

      that is the difference between the ios users and android users…we pay for shit…lol

  • Free games have advertisements. The really good free games are pay-to-win type of games. (Like most of the games on Top Grossing). Like Irene, I prefer to buy games than deal with pay-to-win games or advertisements.

  • hellac00l

    I tend to delete more games on my 16gb now to free up space for new ones unlike when I used to have a 32gb iphone I had folders full of games.

  • I’ll download a game to check it out if it gets boring within the first 10 minutes it gets deleted right away.

  • Well to sum it up. We delete it because the phrase “you get what you pay for” always comes up

  • haruhiko

    I hate in-app purchase games. I actually refuse to even download any of them.

    • Falk M.

      Same here, unless they are like massively good and you are not forced to “free to play but pay to win”.
      Very few games of that kind compared to MASSES of the “pay to win” fraction actually achieve this status.

  • Temple Run

    • Falk M.

      Damn overhyped game… But not bad, that’s true.