Apple has updated its webpage dedicated to HomeKit with refreshed design and a new 45-second video showcasing what the tock Home app on iOS 10 is capable of. While not yet available on Apple's official YouTube channel, we have embedded it in this article so give it a quick watch and let us know how you liked it in the comments.
Reminiscent of Apple's legendary "I'm a Mac, I'm a PC” commercials, the latest iPad Pro ad campaign based on real tweets from real people continues with a new 16-second video posted to the company's YouTube channel Tuesday.
Titled “No More Printing,” the video is based on a 2013 tweet which reads: “When you're printing personal things at work and you have to run to the printer to get your stuff before anyone else does.”
The commercial shows off iPad Pro's ability to sign digital documents right on the device with Apple Pencil. “You wouldn’t have to print anymore, if your computer was an iPad Pro,” Apple wrote in the video's description.
Drone pilot and YouTuber Matthew Roberts today published a new 4K drone footage of Apple's upcoming 175-acre campus, officially named Apple Park, which will open doors to employees in April. Recorded using a DJI Phantom 3 Professional, the crisp 4K footage provides a breathtaking birds-eye tour of Apple's particle accelerator—that is, mega headquarters. Watch the video and let us know what you think of the progress being made at the site.
Earlier this week, Brianna Olivas posted a video showing her iPhone 7 Plus spontaneously catching fire, resulting in a partially melted device. Soon after, the video went viral and has thus far accumulated more than 1.2 million views.
The video has been retweeted more than 26,000 times and liked by more than 27,000 accounts, prompting a response from an Apple spokesperson which said in an official statement to Mashable that the company is looking into the incident.
Spectacles, a pair of camera glasses developed and manufactured by Snapchat, are no longer exclusively distributed via the company's pop-up vending machines, called Snapbots. Today, Spectacles became available for purchase online, CNET reported Monday. Available in three vivid colors and expected to ship in 2-4 weeks, the $130 Google Glass-like accessory is now available online via spectacles.com.
Google will stop showing users those annoyingly unskippable 30-second preroll ads on YouTube clips. According to an official statement from the search giant given to Campaign, the change is coming in 2018 to give advertisers and agencies time to adjust their plans.
In aiming to provide a better advertising experience for online users, Google has clearly come to the inevitable realization that consumers loathe unskippable ads on YouTube.
Apple today published four new ads on its YouTube channel that continue to position its iPad Pro tablet as being better than a computer. The four new commercials, running sixteen seconds each, use the tagline “Real Problems... Answered” and appear to be based on typical PC user tweets.
The videos promote the tablet as a device that's free of wires, immune to viruses, faster than most laptops and able to run Microsoft Office apps and connect to fast LTE cellular networks.
Give the new ads a quick watch, then meet us in comments.
Lately, Apple has been amping up its advertising efforts concerning its flagship dual-lens iPhone 7 Plus model, as part of its broader “Shot in iPhone” campaign. Following its “Creek” and “Soul Mate” ads earlier this month which showcased Portrait mode on iPhone 7 Plus and prior commercials highlighting the handset's enhanced low-light photography features, the company yesterday posted two new ads on its YouTube channel, titled “Boyfriend” and “Profile Picture”.
Enable a hidden setting that lets you force the Facebook mobile app to autoplay all video reels and stories in your News Feed with audio OFF or ON.
Facebook has officially confirmed through the mouth of its Vice President of Partnerships Dan Rose and via a press release that it's indeed planning to launch a video-focused Apple TV app soon. The forthcoming app will let users kick back and watch Facebook videos from the couch. Rose has confirmed the development at the Code Media conference in Dana Point, California. The Wall Street Journal was first to report that Facebook was working on an app for set-top boxes back in January.
Following a pair of iPhone 7 Plus ads showcasing the depth of field shooting mode made possible by the dual-lens camera on iPhone 7 Plus, Apple shared another video on its Brazilian YouTube channel
First spotted by local blog Blogdoiphone, the video runs one minute and thirty seconds long and serves as the celebration of the Brazillian Carnaval festivities.
Apple Music appears to be at the heart of the Cupertino company’s strategy for original television shows, with a new section headlined “TV & Movies” being added to desktop iTunes and the Music app on iPhone, iPad and Apple TV, as revealed in the promotional trailer for ”Planet of the Apps”.
As you know, Apple is making a deeper push into producing its own stable of original TV shows, with an unscripted reality TV show called “Planet of the Apps” and a spinoff series based on James Corden’s “Carpool Karaoke” scheduled to air this spring on Apple Music, the company's subscription music service.