It's no secret that Apple is very protective of its App Store. Its submission guidelines have to be some of the toughest in the industry. The Cupertino company even took Amazon to court over the moniker.
But while you might know those stories, chances are you've never heard this next one. It's the tale of how Apple acquired the App Store's trademark and URL. No, it wasn't won in a high stakes poker game. It was actually given to Steve Jobs...