Apple

Leaked CAD drawing and claimed chassis video show radically thinner iPad mini 4 design

Christian Zibreg ∙ August 10, 2015

Claimed CAD drawing published Monday by the usually reliably OnLeaks provides yet another indication that Apple's next-generation iPad mini will be the slimmest 7.9-inch iPad yet, basically supporting the theory that the iPad mini 4 will match the thinness of the iPad Air 2.

The device's profile is expected to go from 7.5mm down to the iPad Air 2 thinness of just 6.1mm, or less than the iPad mini 3 thickness of 7.5mm. In addition to the technical drawing of the iPad mini 4, OnLeaks posted a nice hands-on video showcasing a claimed iPad mini 4 housing.

Apple posts a new “If it’s not an iPhone” ad focused on photos and videos

Jeff Benjamin ∙ Updated May 11, 2018

Apple must like the feedback that it's getting from its recently launched "If it's not an iPhone" ad campaign. Today, the fourth video in the series was posted on Apple's YouTube channel, and it features a catchy tune, bright colors, and lots and lots of strategically placed iPhones.

Apple expected to debut new iPhones, iPads and Apple TV on September 9

Cody Lee ∙ August 7, 2015

Apple is planning an event for Wednesday, September 9 to announce new products, according to BuzzFeed's John Paczkowski. The well-connected reporter is hearing that the company will use the stage to unveil new iPhones, iPads and Apple TV.

In line with previous rumors, Paczkowski says the new iPhones—which the press has been referring to as the iPhone 6s and 6s Plus—will feature pressure-sensitive Force Touch displays, improved camera systems and significantly faster processors.

Verizon eliminating smartphone subsidies for new customers beginning August 13

Christian Zibreg ∙ August 7, 2015

In the market for a new iPhone on Verizon? If so, please be advised that the big red carrier is killing device subsidies beginning next Thursday, August 13, in favor of all-new month-to-month service plans.

The company revealed four new incoming plans with varying amounts of 4G LTE data, from the basic $30 per month plan with one gigabyte of shareable data to the $80 per month plan with twelve gigabytes of cellular data.

Why are iTunes Store music links now redirecting to Apple Music?

Christian Zibreg ∙ August 7, 2015

It appears that Apple has changed the way iTunes Store music links work. Instead of opening the corresponding artist, song or album pages in the iTunes Store application on the iPhone, iPod touch or iPad (or the iTunes Store section within desktop iTunes), these links now redirect to the Apple Music section in the stock Music app or within desktop iTunes, as first reported by Kirk McElhearn.

Lara Croft GO gets a release date

Christian Zibreg ∙ August 7, 2015

Lara Croft GO, an upcoming turn-based mobile strategy game from Hitman GO creators Square Enix, will be hitting the iOS platform on Thursday, August 27. In a media release announcing the release date, Square Enix said the upcoming game offers “a never-before-seen take on the iconic franchise, featuring challenging levels, gorgeous visuals and a mesmerizing soundtrack.”

Mass production of new iPhones slightly delayed, but launch won’t be postponed

Christian Zibreg ∙ Updated November 30, 2016

With just a few weeks until Apple's assumed fall refresh of its smartphone lineup, revered analyst Ming-Chi Kuo of KGI Securities cautions that Apple appears to have slightly delayed mass production of 'iPhone 6s' and 'iPhone 6s Plus' devices.

The phones should enter volume production later this month, or about one to two weeks later than originally expected, Kuo was quoted as saying by Taiwanese media. Thankfully, the slight delay shouldn't affect Apple's launch plans so expect the new iPhones to drop in mid-September.

Microsoft Translator hits iPhone, iPad and Apple Watch with support for 50 languages

Christian Zibreg ∙ Updated February 4, 2018

If you’re traveling frequently or have a need to translate anything in your daily life, Microsoft is here to help. The software giant's new release, an app called Microsoft Translator, helps you translate words, phrases and sentences directly on your wrist.

Powered by the same technology used by Office, Bing, Skype, Internet Explorer as well as partners such as Twitter, Yelp, eBay, WeChat and many more, the app lets you speak to your Apple Watch and get an instant translation in a total of fifty languages.

Microsoft Translator is also supported on the iPhone, iPod touch and iPad and is available at no charge in the App Store.

A new ‘Steve Jobs’ trailer depicts meticulous product launch preparations and other tidbits

Christian Zibreg ∙ August 7, 2015

Aaron Sorkin and Danny Boyle’s’s 'Steve Jobs' film is scheduled to hit movie theaters in the United States on October 9 so movie producers began airing a brand new TV trailer on television in an effort to drum up publicity for the forthcoming flick.

The 60-second video flashes between scenes depicting Steve's meticulous preparations for Apple's carefully choreographed product presentations and ones reflecting on his troubled relationship with Lisa, Jobs's first daughter who appears to be the ”heroine of the film” as the director put it.

Apple merges product and store pages in major site redesign

Cody Lee ∙ Updated April 30, 2018

Apple on Thursday launched a new version of its website, Apple.com, featuring merged product and store pages. The standalone 'Store' tab has been removed from the top navigation bar, as is the infamous 'store.apple.com' domain.

Now, the online store is integrated throughout the website, with purchasing buttons and options pinned at the top of every product page. The goal here is to streamline the experience, allowing you to explore and shop in one place.

3D photo editor Matter goes free as Apple’s App of the Week

Cody Lee ∙ August 6, 2015

Apple has just named Pixite's "Matter" its App of the Week for this week. This means that from now through next Thursday, you’ll be able to download the impressive 3D photo editor for free on both iPhone and iPad—a solid savings of $1.99.

For those unfamiliar with Matter, it allows users to add realistic 3D objects to their photos, and customize them using a variety of effects. Sharing is quick and easy, and the app comes with a number of sample backgrounds for you to play with.

Jimmy Iovine talks Apple Music, Taylor Swift and more in new interview

Cody Lee ∙ Updated September 6, 2017

Newly-acquired Apple executive Jimmy Iovine sat down with Evening Standard's Jimi Famurewa to talk about Apple Music this week. As you'd imagine, the former record label chairman-turned-Beats-co-founder has a lot to say about Apple's new streaming service.

Perhaps one of the most interesting tidbits from the interview have to do with Taylor Swift's infamous open letter to Apple. Iovine says that he woke up to the letter early that Sunday morning and immediately hopped on the phone to try and get the issue sorted out.