Apple wants to zero in on ‘Pro’ segment, but what about the large majority?

In a statement warmly welcomed by us internet folk, Tim Cook recently proclaimed "you will see us do more in the pro area." In our circles, this is unquestionably good news, as we all foster an insatiable appetite for new innovations, be that on a hardware or software level. More pro is great, however I invariably had to spare a thought for the average, not-so techy Apple customer.

I’m talking about the type of customer that after owning their iPhone 6S for more than a year, still has little concept of what 3D Touch does. Or how about the one that loves their new MacBook, but will gaze at you with a stunned expression when you introduce them to Force Touch on their trackpad. This is by no means meant to sound snarky or patronizing, because as a matter of fact, I don’t blame them for not knowing - I blame Apple for failing to take everyone along for the ride due to poor communication.

Shifting up the ‘Pro’ a notch in the future sounds great, that said how do you straddle the line between pleasing us tech-warriors and not entirely overwhelming a large majority of users, a majority already only privity to roughly half of the juicy features on their devices? Apple needs to find some cogent answers to this issue, and rather than creating a two-tier system in their hardware sold (labelling only some products 'Pro'), I contend that software could be the key.

BorderIcon+ adds colorized borders to various parts of your Home screen

For the folks who like tinkering with the way their iPhone looks and feels, a new free jailbreak tweak release called BorderIcon+ by Pax Cex lets you deck out various parts of your Home screen with customizable borders.

The tweak is fully configurable and can be applied to a number of things including: app icons, notification badges, folder backgrounds, and even 3D Touch menus.

NoSpot10 removes Spotlight search from your iPhone

If you never really use Spotlight, and it always ends up in your face when you don’t want it to be, then you might want to take a look a new free jailbreak tweak called NoSpot10 by CydiaGeek.

Installing this tweak lets you disable Spotlight in a system-wide manner, leaving you with simpler widget pages on the Home screen, Lock screen, and Notification Center.

Let’s Talk iOS 178: The big show

It's been a while since they've discussed Apple's ambition in the auto industry, so Cody and Sebastien are back on the topic, following Intel's large acquisition of Mobile. Other discussions involve a potential Apple event this month and what could be unveiled, some interesting iOS 11 concepts, and of course (of course!), iPhone 8 rumors.

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Nintendo Switch vulnerable to iOS 9.3 WebKit exploit

A little over a week after the release of Nintendo's new console, the Switch, reputed iOS hacker Luca Todesco has posted an image of an adapted version of his WebKit exploit running on the device.

As explained in a detailed proof-of-concept created by LiveOverflow, It seems that the Switch shipped with a somewhat antiquated browser, one whose version of WebKit was still vulnerable to the same exploit utilised by Todesco's browser-based jailbreak for iOS 9.3.x.

Latest iPhone 7 ad is all about iMessage stickers

Apple on Monday via its YouTube channel shared a brand new television commercial for iPhone 7, titled “Sticker Fight”. Much like its September 2016 “Balloons” ad, the most recent 60-second video takes another iOS 10 iMessage feature to the real-world: sticker packs. “Say it with stickers on iPhone 7,” reads the tagline. Apple also created a new App Store section where you can download all of the stickers featured in the ad.

Apple spotted testing new iPads

Potentially confirming KGI Securities analyst Ming-Chi Kuo’s prediction of a planned iPad refresh due this spring, mobile marketing firm Fiksu (via TechCrunch) has spotted several new iPad models that are currently being tested in Cupertino and nearby locations.

According to unnamed but allegedly “reputable supply chain analysts” who spoke with MacRumors, Apple could announce new products between Monday, March 20 and Friday, March 24.

Viber rolls out self destructing Secret Chats

Messaging service Viber today rolled out a new Secret Chats feature. Not to be confused with Secret Messages, a similar feature introduced in February 2017 that lets you define how long your photos, videos and texts are available after the recipient has opened them, Secret Chats use Viber's end-to-end encryption let you set a timer on individual messages so they disappear after a few seconds, get an alert when a screenshot is taken and be sure no messages get forwarded.

Apple seeds sixth betas of iOS 10.3 and macOS Sierra 10.12.4

Apple on Monday seeded the sixth betas of iOS 10.3 and macOS Sierra 10.12.4. Registered developers can install the new betas either via over the air update mechanisms, or as standalone downloads from Apple's Developer Center.

Today's releases come less than a week after Apple issued beta 5 of both iOS 10.3 and macOS Sierra 10.12.4, indicating Apple may be closing in on remaining bugs and preparing to launch the software publicly in the near future.