LG is exiting the smartphone business: With new trade-in offers, Apple hopes to pick up switchers

To pick up some of LG’s customers who may be switching, Apple’s trade-in offers now include four models of LG’s smartphone lineup as the Korean maker exits the smartphone industry.


STORY HIGHLIGHTS:

  • Apple added 4 new LG models to its iPhone trade-in offers
  • Apple hopes to pick up switchers with these new deals
  • LG is exiting the smartphone industry in July 2021

A photograph of Apple CEO Tim Cook laughing and flexing his biceps outside the Apple Park headquarters

New Apple trade-in offers target LG customers

Apple is now allowing LG customers to trade in the following devices when buying an iPhone:

  • LG V60 ThinQ 5G: Up to $180
  • LG V50 ThinQ 5G: Up to $125
  • LG V40 ThinQ: Up to $65
  • LG G8 ThinQ: Up to $70

The exact trade-in value depends on the overall state of the device, battery health, whether or not the screen is smashed and whether the device boots at all, to mention but a few factors.

You must mail in your device before Apple can give you an estimate of its value, at which point you can choose whether you’d like to receive an Apple Store credit toward a future iPhone purchase or have your old smartphone mailed back.

Apple doesn’t charge a fee for recycling your old phone.

Apple GiveBack is our trade-in and recycling program that’s good for you and the planet. If your trade-in device is eligible for credit, you can offset the purchase price of a new one. If it’s not eligible for credit, you can recycle it for free.

LG recently shocked the industry by announcing it would be exiting the cutthroat smartphone business in July 2021 as it sharpens focus on electric vehicle components, connected devices, smart homes, robotics, artificial intelligence and business-to-business solutions.

The Korean company will provide service support and software updates for customers of its existing smartphones for a period of time which varies by region.

How to find the estimated value of your device with Apple GiveBack

You’re wholeheartedly recommended to research other trade-in offers when purchasing a new iPhone because other trade-in providers may offer more lucrative deals than Apple does.

For further information, visit the Apple Trade In website.