Apple Watch Series 5 pricing and availability

Apple today unveiled a new Apple Watch. It’s labeled the Series 5 and it offers up a handful of new features and improvements, including an always-on display and built-in compass. So where can you get the new Watch and how much will it cost you? We’ve got all the information you need, and more, below!


The Apple Watch Series 5 (GPS) starts at $399 and the Cellular model starts at $499. Those prices can skyrocket, however, depending on the size of Watch you get and the case material. So for instance you can get the Gold Stainless Steel Watch, 44mm for $749, or the Edition model with a white ceramic case for $1,399, or any number of combinations in between.

Apple is also keeping around the 2-year old Series 3 Apple Watch, which features a built-in GPS, heart rate sensor and water resistance. That model starts at just $199 for the GPS-only model, and $299 w/ cellular. It’s a familiar strategy for Apple, and one that allows it to hit a wide range of price points.

Confused? Here’s what the new lineup looks like:

  • Aluminum 40mm GPS is $399
  • Aluminum 44mm GPS is $429
  • Aluminum 40mm Cellular is $499
  • Aluminum 44mm Cellular is $529
  • Aluminum Nike 40mm GPS is $399
  • Aluminum Nike 44mm GPS is $429
  • Aluminum Nike 40mm Cellular is $499
  • Aluminum Nike 44mm Cellular is $529
  • Stainless Steel 40mm Cellular is $699
  • Stainless Steel 44mm Cellular is $749
  • Titanium 40mm Cellular is $799
  • Titanium 44mm Cellular is $849
  • Hermes Stainless Steel 44mm Cellular is $1299
  • White Ceramic Case 40mm Cellular is $1299
  • White Ceramic Case 44mm Cellular is $1349

Note: type of Watch band may impact pricing


The new Apple Watch, in both GPS and Cellular models, is available to order today from and the Apple Store app, with actual availability begging on Friday, September 20. That’s for the United States, Puerto Rico, and 20 other countries and regions. If you want the Nike model, you can still order today, but you’ll have to wait until October 4 for it to ship.

Want to do some more research before buying? Check out our post on the Series 5 tech specs.