Following Apple’s action-packed media event yesterday which saw introductions of the iPhone 6s and iPhone 6s Plus smartphones with 3D Display technology, the new iPad Pro with Apple Pencil, the much improved Apple TV and more, both Sony and Samsung took to social media to poke fun of Apple’s latest innovation.
As you may have guessed, Samsung especially took swipes at Apple’s stylus, which isn’t surprising given Steve Jobs’ famous âIf you see a stylus, they blew itâ quote and the fact the Galaxy maker pioneered stylus-enhanced phablets with its Note lineup.
âUmmmâĤ S-Pen #SoundsFamiliar,â reads one of the tweets.
https://twitter.com/SamsungMobileUK/status/641666337840996352
Another tweet plays on Apple’s ‘Hey Siri’ invite graphics, saying âSiri, what do you think of the Galaxy S6 Edge?â
https://twitter.com/SamsungMobileUK/status/641681912659095552
Samsung also took jabs at Apple Music and its generous three-month trial period by highlighting its partnership with Google which gives Galaxy S6 and Galaxy S6 edge buyers âsix months of free streaming instead of three.â
https://twitter.com/SamsungMobileUK/status/641693640818061312
The company then tweeted out an image of a store display asking âAre you suffering from Post Traumatic Key-Note DIsorder?â
https://twitter.com/SamsungMobileUK/status/641696492869300224
Lastly, this tweet reads, âItâs clear… No oneâs reigning on our parade tonight.â
https://twitter.com/SamsungMobileUK/status/641732815411879936
Wrapping up, Sony tweeted out Apple’s invite graphics which features the tagline âHey Sir, give us a hintâ and added a message of its own amusingly using the binary code â01000111 01100001 01101101 01100101 00100000 01101111 01101110 00101110â which converted to text reads âGame on.â
https://twitter.com/sonyxperia/status/641585808131100673
In another tweet, Sony sang praise to its own Xperia Z5 smartphone which has up to two days of battery life and features a 23-megapixel camera with 4K video capture and 4K screen, the world’s first consumer smartphone with a screen that sharp.
https://twitter.com/sonyxperia/status/641695440484859904
Sony followed that up with another tweet to drive the message home.
https://twitter.com/sonyxperia/status/641712869105627136
And lastly, Sony’s most recent tweet suggests that it’s high time iPhone owners switched to the new Xperia smartphone.
https://twitter.com/sonyxperia/status/641941291140407296
What’s your take on these taunts?
Are these tweets legitimate bashing of a competitor or do they paint Sony and Samsung as petulant and desperate companies, do you think?