Apple has released a new app that displays popular iAd campaigns. iAd Gallery showcases the best iAds in all of their interactive goodness.
Most people try to avoid advertisements as much as possible, but Apple feels as though we need a stand-alone app for only viewing ads. Yep. And it’s not even April Fool’s.
“Great ads. On-demand. In your pocket.
The iAd Gallery is a celebration of advertising, featuring iAd campaigns from some of the world’s best brands and their advertising agencies. The iAd Gallery gives you easy access to a selection of the fun and informative ads that have run in some of your favorite apps. Use the Browse feature to discover ads you haven’t seen, or to find those you want to see again. Even lets you tag your favorites to a Loved section that’s all your own.”
- Updated regularly to include a selection of the latest ads running on the iAd Network
- Explore by spinning the wheel of iAd banners, or search by advertiser, category or ad feature
- Learn about the featured ads, including the advertising agencies behind them
- Easily access your favorite ads anytime by placing them in your Loved section
- Tap into the More section to find additional details about the iAd Network
We’re not sure why Apple would create an app just for viewing their own ad network, but we’re guessing it has something to do with the company’s erroneously sized ego. You can almost imagine the next commercial: “Who needs actual content when you have iAds?”
At least Apple isn’t making you pay to view their ads. iAd Gallery is available for free in the App Store.
What do you think about this app? Is it pointless? Or is there an unseen market for voluntarily viewing advertisements?