It’s official! Apple has sent out press invitations for its first-ever event to be held at the Steve Jobs Theater on Apple Campus 2. As usual the event is on a Tuesday, September 12, and it’s scheduled to start at 10:00 am (PST).

The invites don’t say specifically what will be announced, but the consensus is that Apple will use the stage to unveil next-generation iPhones. Most of the rumor mill evidence thus far has pointed to an all-new iPhone 8, with an edge-to-edge OLED display, wireless charging and 3D face scanning, as well as more tame iPhone 7s and 7s Plus handsets.

In addition to the new smartphones, Apple is also expected to announce a third-generation Apple Watch with possible LTE connectivity, and a new Apple TV with support for 4K and HDR content.

Apple has confirmed that it will be live-streaming the event, but as always you are welcome to join us here at iDB on September 12, as we will be covering all of the major and subsequent announcements as they happen.

  • Cones1r
  • Urname

    No teasers to decipher on the invite? 🙁 poop

    • Volerikan

      Look in the logo. Looks like a blurred MacBook or iMac back.

  • Jamessmooth


  • Sweet.

    Those 2 blurred parts inside the Apple Logo look like, 1. Back of a Mac, 2. A Vibrant Display.

    The Mac like thing might be the Apple TV, the actual TV with display, not many rumours about it though. Could be a sneak peak.

    And the Vibrant Display pointing to the iPhone Pro/Edition/8. 8 I feel might not be the name of it coz numbering would make it compete directly with other launched iPhones in the event, maybe they could just drop the numbering or change it to something different.

    Really excited to see the OLED iPhone and the new 4K Apple TV, the box not the TV 😉

  • lferlito

    what do you all think about the lack of Touch ID inside the upcoming iPhone 8? Seems to be okay with everybody! Face recognition will be great, but i think they need to provide also Touch ID, and let the owner decide what to use! Touch ID don’t go awayyy

    • ravinigga

      There rumors I heard how the face is work, like flat on the table, crazy fast. Then Touch ID is ok. But hope Apple put it back under the display to perfect it

    • techfreak23

      It would be nice to have Touch ID as an option in addition to the facial recognition. I was initially against the idea that they would remove Touch ID altogether, but I don’t know now that I would be that bothered as long as the facial recognition is as quick and reliable. Lately Touch ID has been bothering me because if my hands are clammy at all or there is something on my home button (like a speck of dust) it won’t work and I’ll either have to type in my passcode or wipe my home button off. Quite frustrating at times. It would be nice to have both options.

      • Jay

        Yea definitely both.

      • Iskren Donev

        I’m sad to say that it doesn’t make much sense for Apple to spend a crazy amount of time and money in R&D for the Face ID technology and then debut it on a device that also has Touch ID. I mean apart from the tech crowd who are curious by nature, the vast majority of people will stick with Touch ID – a technology that is familiar and proven. So all that R&D will be wasted for the most part.

  • Ayo DocMkize

    LTE AW

  • Ronny Llerena

    Any chance of getting the apple logo as wallpaper?

  • Christopher Deek

    Could the logo be an iPhone going to rest on a wireless charger pad

  • ShawnTXDFW

    The red part of the logo could be looking down at the iPhone while the white part of the image kind of represents the edges of an Apple Watch. I dunno. I’m excited though! I can’t wait!

    The only issue I will have is trying to figure out how to pre-order this years iPhone through T-Mobile. My first year as a customer with them and I have JUMP. Only one payment left before I can upgrade. Just hoping if all works out and I can be one the first. Just like everyone else wants to be!

    • mickey

      Any kind of iPhone preordering is a mess on T-Mobile. They still haven’t gotten it right. Every year is the same madhouse, mostly because they usually offer deals/incentives to drive sales and you can’t go through Apple. The tmobile subreddit is a good place when launch is near. As well as macrumors forums for carrier specific preorder threads. A lot of people will be discussing issues/tips.

  • Jaimee Allen

    My guess is the logo represents the 3 colors the iphone will be available in black, white and the new copper color that has been rumored?

  • This will be a historical day for Apple.