Twitter iPad

It’s been a long time coming, but Twitter for iPad is no longer the outdated red-headed-stepchild that it once was. This evening, Twitter pushed an update to the official Twitter app, along with a blog post entitled: Building a more unified Twitter for iOS.

In the blog post, the folks at Twitter explain the design philosophy behind the new iPad app. “Starting today,” the post explains, “iPad users will be able to create and see revamped quote Tweets, explore trending topics in search, visit product and place pages, and more.”

This is accomplished by making Twitter a universal app, and incorporating adaptive UI, a methodology inspired by Apple’s Auto Layout system, which allows for a responsive design that lets apps adapt to the size of the current device.

Twitter iPad Landscape

Twitter for iPad in landscape mode

Here are the key characteristics that Twitter says it’s looking for with regard to adaptive UI:

  • kind of device (phone or tablet)
  • orientation
  • canvas (size of the current view)
  • size class (whether the canvas is small and compact or broad and expansive)
  • typographic settings and constraints

The result is a more cohesive look that can adapt to any size of device, whether it be a phone, a phablet, or a tablet. Not only will this allow the iPad app to always stay up to date, but it means that new features, like Apple’s side-by-side multitasking efforts in iOS 9, will be able to be supported with almost no code changes on Twitter’s end.

While the iPad app still has lots of blank white space, the adaptive UI does bring in noticeable changes to its look and feel. Most importantly, it’s not so hard to transition between the iPad app and the iPhone app, because they’re now almost exactly the same.

How do you feel about Twitter’s new app strategy? Personally speaking, I love it.

  • klumsytone

    outdated red-headed-stepchild? Really? Why use such low class derogatory phrases? Does this kind of thinking represent iDownloadblog?

    • Gary T

      Pretty much any article on here seems to piss someone off and I doubt they care at this point. So many comments, not yours in particular just generally speaking, seem to come from people who hate the site, yet continue to read it and post comments. In this case, with what offended you, I can understand where you’re coming from but it is a generally used phrase. Sure it’s 2015 and we need to be more PC and all of that but this is a free site run by a private company with the right to free speech. I could understand someone being upset with this being used in formal business correspondence but in this situation, as someone without red hair, I see no issue with it. If you don’t like it, there’s plenty of other sites.

    • Sorry if that offended you. I can assure you, I by no means meant to offend anyone. It’s just an American idiom.

      • klumsytone

        This site should show some level of professionalism.

    • JT

      Make a YouTube video or something, don’t whine here.

  • Indy

    “…incorporating adaptive UI, a methodology inspired by Apple’s Auto Layout system…” I think they’re were more inspired by responsive web design considering Twitter is behind Twitter Bootstrap, the most popular front end framework for web developers.

    • RE: Inspiration. That comes straight from the horse’s mouth on their blog post.

      • Indy

        Their blog post mentioned both and actually talked about responsive web design first. I just think it’s a bit misleading to only give credit to Apple’s Auto Layout in your article considering the average user won’t follow up on sources.

  • sNick

    Hey Jeff,
    I found it very difficult to realize whats new in your screenshots. The white interface from twitter and the white backround of idb match and are disappointing. Could you use an iPad template (e.g. Photoshop) and insert the screenshots there? Hope I described it well enough.

  • Elias Chao

    Wow! That’s really how to take advantage of a bigger screen /s

    We used to brag to android users that iPad apps were really optimized. Not anymore :p

  • Ds

    same thing with the iphone 6+… glad they have landscape but they do such a poor job utilizing the space giving that it defeats the purpose of having landscape.

  • Picapollo

    What about the new news tab on the Twitter app