Last year, car maker Bentley produced a documentary video to promote its $300,000 Mulsanne, using specialized accessories and a few App Store apps to shoot and edit the promotional film entirely on the iPhone 5s and iPads.
Now Bentley has upgraded to the latest iPhone 6 and iPhone 6 Plus handsets to shoot a new short film, officially part of Bentley’s ‘Intelligent Details’ series, with a little help from stabilized camera systems, professional lenses and filters and apps like FiLMiC Pro.
Using both the iPhone 6 and iPhone 6 Plus devices, the latter featuring optical image stabilization, the teams tapped the FiLMiC Pro app to achieve a film-like look.
I wouldn’t try this at home: here we have a team of Hollywood professionals lead by director Austin Reza who applied their movie-making skills to getting the most out of the iPhone’s camera.
Titled ‘Intelligent Details: The Bespoke Driving Jacket’ and commissioned by Bentley Motors, it features four houses from Savile Row, the internationally renowned home of bespoke tailoring, as they each create a Bespoke Driving Jacket, commissioned by Bentley Motors to mark the occasion of the Savile Row Bespoke exhibition in Washington, D.C.
Check it out below.
As mentioned before, they used specialized equipment and accessories ranging from a number of professional lenses to steadicam like mounts. And here’s a behind-the-scenes clip providing more details on the production process and the type of specialized gear used in filming the promotional video.
Specifically, the team used the MoVI M5 camera stabilizer in conjunction with a BeastGrip Pro to mount professional lenses, such as anamorphic lens from Moondog Labs, onto the iPhones.