Steve_Jobs first iphone

It’s hard to believe, but it was 7 years ago today that Steve Jobs took the stage at the Moscone Center in San Francisco to give what would become one of the most remarkable keynotes of his career. It was January 9, 2007, the day that Apple reinvented the phone.

Few people in attendance could have realized the significance of what Jobs would be introducing that day. It was a new product that would not only put Apple on track to become the most valuable company in the world, but it would also revolutionize an entire industry…

Though I’m sure most of you have already seen it countless times, here’s the video of the presentation:

This is a day I’ve been looking forward to for two-and-a-half years. Every once in a while, a revolutionary product comes along that changes everything. And Apple has been — well, first of all, one’s very fortunate if you get to work on just one of these in your career. Apple’s been very fortunate. It’s been able to introduce a few of these into the world. 1984, introduced the Macintosh. It didn’t just change Apple. It changed the whole computer industry. In 2001, we introduced the first iPod, and it didn’t just change the way we all listen to music, it changed the entire music industry. Well, today, we’re introducing three revolutionary products of this class. The first one is a widescreen iPod with touch controls. The second is a revolutionary mobile phone. And the third is a breakthrough Internet communications device. So, three things: a widescreen iPod with touch controls; a revolutionary mobile phone; and a breakthrough Internet communications device. An iPod, a phone, and an Internet communicator. An iPod, a phone…are you getting it? These are not three separate devices, this is one device, and we are calling it iPhone. Today, Apple is going to reinvent the phone.

And Jobs was right on the money. Just like the first Macintosh and iPod, the iPhone would completely redefined its category. Seemingly overnight, Apple upended the smartphone space, knocking heavyweights like Nokia, Motorola and BlackBerry back on their heels.

Before and after iPhonemobile industry before and after the iPhone

The iPhone went on to launch 6 months later, on June 29, 2007. It was expensive, with an entry-level price tag of $499 (for a 4GB model), and thought to be under-spec’d. But that didn’t stop Apple from selling somewhere around 1.4 million of them in the first three months.

A lot has changed in the last 7 years, and despite a horde of competitors and declining marketshare, Apple and its iPhone continue to thrive. How much longer can it last? Who knows. Some say the company can no longer innovate without the visionary Steve Jobs at the helm; others believe it’s just getting started.

  • iosPixel

    RIP Steve Jobs, long live iPhone.

  • marcus1324

    I still get a little chill every time I read Steve Jobs

    • Tom

      I still get a chill when I see the ‘widescreen iPod with touch controls; a revolutionary mobile phone; and a breakthrough Internet communications device’ bit of that iconic keynote.

  • It’s really impossible to not miss Steve Jobs…

  • ɑղժɾҽա

    What an historic day. I wouldn’t have the incredible iPhone 5s right now if it weren’t for Steve Jobs.

    • on3simpleclick

      The 5s would be a lot better than what it is now, if he was still around,

  • Rowan09

    Thanks Steve. I remember leaving my HTC 8525 for an iPhone. I had no idea what I was doing with it and it was my first time going to Disney with my daughter. I remember not being able to hear anything since with other phones keeping the plastic on was a thing I did with new phones until I realized my phone was low because of the plastic messing with the sensor. Good old days. I never used an Apple product since the iPhone and I’m glad I gave it a try. I made a lot of money from repairing first Apple products and later anything that electronic. Thank you Steve.

  • Jonathan

    Happy Birthday, iPhone.

    We miss you Steve, but you changed the world permanently. Thank you.

    • Wow that looks great! Is it the 3g? I have one.

    • Cameron Chao

      thumbs down, ios 6…

      • Jonathan

        We’re focusing on iPhone, not iOS here.
        And btw, it’s iOS 5. YouTube and the old Music icon.

      • Cameron Chao

        thumbs down skeuomorphism

  • felixtaf

    Wonder how this phone changed my perspective about a smartphone… I owned two symbian smartphones (Nokia N95 8GB and Samsung Innov8), when I got my first iPhone. Sold the Samsung and gave the Nokia to my brother. From that day, iPhone is my primary phone. Million thanks to Steve and Apple Inc.!

    And this phone changed people’s and competitor’s perspective about a smartphone too!

  • Freak Cleverman

    Holy crap I’ll never forget that day.
    “An iPod, A phone.. Are you getting it?”
    Heck, I still remember the astonishment that filled the hall, people were freaking out over this new piece of futuristic technology.
    Now THAT’S what I call revolution.
    Rest in peace stove you’ll forever be missed.

  • onebyone_

    I really miss his “…and one more thing” 🙁

    • ✪ aidan harris ✪

      Yep, there is no “…and one more thing” anymore. Now it’s just “Oh by the way today we’re also releasing the iPad Mini with Retina Display, but we won’t talk about it much so you can just look that up for yourself…”

  • Mike Colacone Saal

    I’d like to order 4,000 lattes to go, please… Nah just kidding, wrong number.

  • Willie

    his vision changed the whole world,.

  • Merman123

    Sounds cheesy, but I loved Steve Jobs. He was so full of character, just like all the products he introduced to us. The iPhone set so many new standards for me , that only Apple can meet. This goes beyond specs. It’s the entire infrastructure and overall user experience. This is why I love Apple.

  • n0ahcruz3

    The first time steve jobs and apple wowed me.. 2nd was the unveiling of the iphone 4 with its retina display and facetime calling. The rest is ok. But no wow factor. Just my opinion.

  • illK†Δ

    I remember my dad’s company switching to iPhones when they came out. That was a huge deal – back then only a few bought an iPhone. Couldn’t do much until iOS 2.0 Now everyone has one… Steve jobs, thank you

  • Niki Nikolaev

    if there is somebody to believe then apple is still in the game

  • Matt

    Really miss the man even though I have never seen him. He didn’t just change the phone industry but he changed the whole world.
    For the better.

  • mordechai eliyahu

    7 years ago the jailbreak community began to evolve 🙂 long love the jailbreak community

  • Sokrates

    love you Steve. Thank you.

  • jack

    Great, but what still pisses me off is that 7 years later and we can’t transfer files over bluetooth while old cheap phones can

    • Jonathan


      • pawfyd

        You’re ridiculous. Do you know it only works between iPhones? Bluetooth sharing is something I wanted to use countless times and it always pissed me off that I couldn’t.

      • Jonathan

        iPhone, iPod, and iPad.
        If you want to do more bluetooth, just use AirBlue..

      • jack

        “just use airblue”. first, you have to be jailbroken. second you have to PAY for it. third it won’t always work. fourth you can’t send songs/videos from library… so your “just use airblue” is bullsh1t

      • N&LH

        Not all IOS devices are jail broken. The Bluetooth in the IOS device should work with any device.

      • Jonathan

        I think it think it’s only enabled on devices that have Bluetooth 4.0, and a certain Wifi chip. Not quote me though. I’m not positive.

      • N&LH

        my iPhone has Bluetooth 4.0, but my iPhone does not support Airdrop. For example, I have iPhone 4s and iPad Air, so in this case I cannot share anything between devices. The only way for me is to use for instance Dropbox, Skydrive or Google drive

      • N&LH

        How can you share a song or a file with other smartphones?

      • Jonathan

        A song would most likely have to be paid for, so it would be illegal to distribute it to a friend. A file? A file could be anything. You can share links, photos and more. But you are right, not everything. I know iFile has the ability to share things between other devices that have iFile open over bluetooth.

      • N&LH

        Airdrop is only available on iPhone 5S, iPhone 5, iPhone 5C iPad mini retina and iPad Air. Can you tell how can you share something with someone has iPhone 4S, 4 or iPhone 3Gs?

      • Jonathan

        iPod Touch 5, and iPhone 5
        Anywhoo, Airdrop Enabler on Cydia.

      • N&LH

        Yeah, but as I said not IOS devices are jail broken. I have iPhone 4s.,I have not jail break my iPhone

      • Jonathan

        Well, that’s just Apple’s way of wanting you to upgrade..

    • Dan

      Or the fact that we can’t simply drag and drop media into the device. I hate going through iTunes.

      • mehrab

        Itunes is a service. Im glad i have itunes it can fix software issues. And manages my music apps videos so much better then normally with finder/mycomputer

      • Dan

        Too bad bad this service is forced upon me. I’d gladly do without it.

      • mehrab

        most people love it loads lol. My cousins uses nexus phones but do you know how they mange their music on their windows computers? Thru itunes which somehow loopsholes it to googleplay then they download the music on their nexus phones. Thats how worth it itunes is to most people

      • Dan

        I organize my music in folders (usually by artist and album), removing the tunes I don’t like. So for me, it’s so easy just to drag and drop the folders into my android device. Can’t do that with my iPad :(. I understand some people may prefer iTunes, but not me lol.

      • mehrab

        Btw there are alternatives idisk something copytrans and i dont really know them that well

      • Dan

        thanks for the info, I’ll look into it.

      • Litchy

        I understand that you don’t want to be forced to use iTunes. Still I think you should look at it again. It not only is the nicest way to organise your music… it also guarantees that your iPhone is synct the best way there is so it will run as stable as possible. Apps, pictures and music can be implemented much better. Have you ever seen how long a Android device needs to load up all photos or even Apps after rebooting (just an example I know nobody reboots often)?. Just give it a try. Its really nice and you won’t want to live without it once you get used to it

      • Dan

        yeah I’ve been on android for about a year now (Galaxy Note 2), I know how it works. Loading pictures actually takes a few seconds if you use an app like FStop Gallery so that’s no problem. Music, I simply toss it in there so that works great as well (I’ve got about 6gigs of it and runs perfectly).

        I now have an iPad and iTunes annoys me, since I prefer doing it manually on my phone.

        I agree that iTunes is superior for apps though.

      • Litchy

        Oh well, nothing can work for everybody. To bad iTunes is like that for you. With an android phone and an iPad which is mainly for apps anyway you seem to have found the best combination for yourself 🙂

      • N&LH

        I think iTunes organizes all your content.

  • Ricky

    i love the nokia N-Gage

  • MrDDify

    All Hail The great king of all smartphones!

  • Bobby

    RIP Steve jobs.

  • batongxue

    Really gotta get an iPhone this year!

  • Dan

    Gotta hand it to Jobs, he had a way of presenting products. It’s not the same anymore.

  • Tom

    I remember the launch of the iPhone here in the UK. I had heard about it and about all the hype regarding the US launch. I happened to be in a shopping mall that afternoon and the Apple Store had a small queue outside it. I could see that there were demo models laid out on the tables. I hadn’t been that impressed by the iPhone’s specs that I had seen online, but as there was only about 20 minutes to go until the store reopened for the launch, I joined the line to see what all the fuss was about. I was expecting to underwhelmed by this new kid on the block. I was a hardcore Nokia fanboy. I arrived at just the right time; in those 20 minutes, the line grew exponentially. I was in the first quarter of the queue by the time they opened the doors. Soon after I got into the store, I reached the first demo model. ‘Hmmmm, it looks OK I guess’ I thought, judging the phone by its understated, black exterior. I opend Safari. ‘Hold on, this doesn’t look like the Internet does on a phone… it looks like it does on my desktop…’ Next to the phone, there was a card explaining pinch to zoom. I tried it.

    20 minutes later, I was driving home with a brand new iPhone on the passenger seat next to me. I have had an iPhone ever since and I have never looked back.

    Thank you Apple and thank you Steve Jobs. May you rest in peace.

  • Ted Forbes

    I had just misplaced my MOto Razr, the best negative favor I ever did to my self. A work colleague was dumping her 6 months iPhone for the popular BB machine. Good timing, good move, this was the move that changed my life.

    I purchased her iPhone 3G for 100$. I wondering the whole time if she was out if her mind? I gripped, grabbed and quickly shoved her the 100 bucks before she changed her mind.

    Yep, she was out of her mind! Less than 1 Year later she came back to iPhone. Her bad, my luck. iPhone is here to stay.

  • Andres

    its not story time…… (comments).

  • Joseph A. Ahmad

    Thank-you, Steve, for everything that you have done. You’ve imparted so much knowledge upon the world and have enriched many people’s lives one way or another.

  • badritek

    We all miss Steve Jobs for sure. He should have been with us.

    It was really interesting to see the mobile industry image above, with all the popular mobile phone models prior and post iPhone’s introduction.
    One thing is for sure if iPhone was not there, Samsung and other OEMs would still be manufacturing stone-age devices with possibly the least innovative features.