Gullible analyst says no iTV this year because Apple finds 4K display too costly

By , Mar 12, 2013

iTV on wall mockup

An analyst with a terrible track record wrote in a note to clients issued Tuesday that Apple won’t release a standalone HD TV set in 2013 after all. As much as Apple wanted to, the report has it, the company has allegedly found ultra high-resolution 4K panels to be prohibitively expensive.

You should take this particular analyst’s observations with a healthy dose of skepticism: the same guy called for an Apple-branded HD TV announcement at last year’s WWDC, later mulling full iTV production for August 2012. He repeatedly said iTV was “imminent” (calling it the iPanel), having also missed with an Apple TV related media event (and a bunch of other things that never came to be)…

You’ve been warned: Jefferies analyst Peter Misek’s analysis should not be trusted.

An excerpt from his note to clients, via Business Insider, reads that Apple “wants a display that looks like 4K/Ultra HD but without the super-premium cost.”

Last month, Misek reported “channel checks” led him to believe that the iPhone 5S would enter production this month for a likely June/July introduction. The “analyst” is also expecting a 4.8-inch iPhablet from Apple next year.

A number of players introduced Ultra HD television sets at this year’s CES.

Samsung, for example, added monstrous 85-inch and 110-inch Ultra High Definition TVs to its lineup. Ultra HD, Ultra High Definition or simply 4K denotes screens packing four times the pixels of the current full HD standard (1,920-by-1,080 pixels), equalling to 3,840-by-2,160 pixels.

In the case of Samsung, its new high-end 100-inch 4K TV set costs about $50,000

Some watchers speculate Apple wants to use Sharp’s IGZO display technology for its upcoming television set because IGZO panels are cheaper than the traditional LCDs, while providing sharper images, deeper blacks and consuming only ten percent of energy.

Sharp PN-K321 (image 002)

Sharp, an Apple screen supplier, recently unveiled a 32-inch IGZO-based 4K monitor (above) costing about $5,500.

With Samsung, however, acquiring a three percent stake in Sharp, the Apple-Sharp relationship is bound to deteriorate. Additionally, Sharp’s ongoing IGZO yield and capacity issues cast a serious shadow on reports calling for an Apple TV set with Sharp technology.

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  • http://www.facebook.com/joe.jonsen Joe Jonsen

    lol at samsung chasing apple around… eventually they will catch apple though… that will be a sad day

  • pauleebe

    4K is totally unnecessary, unless you have a 5 foot or bigger tv and intend on sitting 6 inches from it. No one has 4K content and won’t for years (including iTunes, who will be last to adopt even 1080P). Not to mention an Apple + 4K TV would cost a fortune …

    • http://www.idownloadblog.com/author/dujkan Christian Zibreg

      iTunes adopted 1080p, BTW

      • pauleebe

        I meant “was” instead of “will be”. Sorry!

  • http://www.facebook.com/fourinchworld Michael Scott Allen

    Yeah, that’s the reason there won’t be an Apple TV. Oh, that and they’re not going to ever make one….

  • chjode

    Gullible iDB blogger blogs it anyway.

  • Ludis Budis

    4K is totally useless.I mean who needs it.Even a simple retina display would be enough.Aplle is making it too complicated…