Microsoft woos iOS devs to write Windows apps

By , Dec 28, 2012

Windows Phone 8 home screen

Android and iOS may have been all the rage in 2012 – and especially on Christmas Day when App Store downloads surged 87 percent versus the December 2012 average – but what about Microsoft?

While sales of Windows 8 tablets and Windows Phones have yet to reach a critical mass, the Redmond firm understands it needs more quality apps to lure users.

Quite an interesting get-together recently happened at Microsoft’s headquarters as the firm met with a cherry-picked group of iOS developers in an attempt to encourage them to produce versions of their apps for the Windows Phone platform. Is Microsoft throwing money at iOS devs’ feet? This reminds us of how the firm spent millions in the gaming space to steal PlayStation exclusives, much to its advantage…

During the two-day meeting at Mountain View, California, Microsoft execs apparently outlined how designers could create apps that meshed with its software for Windows PCs and tablets. As part of the conference, iOS developers learned that buttons are verboten with Windows 8 and Apple’s life-like app touches just won’t work.

Technology Review has the story:

In years past, Microsoft had the majority of developer attention on its Windows software – programmers would write  software first. Apple’s Macs were often an afterthought. Now the Redmond, Washington-based software giant finds itself in the unfamiliar position of needing to get developers’ attention.

Some of the developers in attendance applauded Microsoft’s professionalism, the “visual cleanness” and the bold look of the new Windows software. However, others questioned Microsoft’s decision to use one operating software for PCs, phones and tablets.

Unlike Microsoft, Apple employs iOS for the iPhone, iPad and iPod and Mac OS X for its line of desktop and laptop computers.

The need for developers to write apps for phones, tablets and computers “is a bit of a nightmare”, Yankee Group’s Carl Howe told the publication. Some developers invited to the app pow-wow saw the abundance of iOS apps (more than 700,000 versus 120,000 for Microsoft) a reason to consider branch out beyond Apple.

“It’s a lot easier to get lost” in the App Store because of some many apps available, iOS developer Santosh Krishna said.

Still, the latest version of Windows Phone is a nice platform to write apps for and it certainly is clean and novel.

Have you used a Windows Phone device before?

If so, what did you think of it?

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  • http://www.facebook.com/Johannes.Mertens Johannes Mertens

    Windows Phone 8 Feels really snappy and Fluid. It’s a Young and Good mobile OS.

    • http://twitter.com/iTweet_NOT yiiidddooooo

      i agree i also love the look of the new windows OS

    • http://www.facebook.com/joe.jonsen Joe Jonsen

      its boring and blocky.. the UI seems more retro that apple IOS app grid

      • http://www.facebook.com/Johannes.Mertens Johannes Mertens

        Well this is very subjective. I don’t think the LiveTile idea is boring.

    • http://twitter.com/Jack_maredit Jackson Grong

      I used it and I hate it.
      :-

  • http://twitter.com/AmpxMC Amp

    I’ve been wanting to get one and try it out. I never really got around to it though. Hmm maybe once my contract ends

  • http://www.facebook.com/joe.jonsen Joe Jonsen

    lol MS and their $$$$$$$ they need to learn to hire smart folks to make good stuff.. that surface is utter crap

    • http://www.facebook.com/profile.php?id=100000603361739 Osama Muhammed

      surface is .. ? hm ? okay

  • http://www.facebook.com/profile.php?id=100000603361739 Osama Muhammed

    its just about time, at the moment they only need an ultimate windows devices that grab MANY people’s attention and be as popular as iphone/samsung phones that will also grab devs attention to make a clone of their app at windows or just start their career with windows

  • nima

    I developed for ios and for android, I tried for windows but its not UI’Ed. It’s complicated…

    • EpicFacepalm

      Troll or what? I’m >9000% sure that using Blend (the program helps you design your app) is way more easier than writing crappy XMLs for Android…

      • EpicFacepalm

        Also Visual Studio is one of the best IDEs. With XCode, Visual Studio and Eclipse your life is easier.

      • nima

        Using Xcode’s in iTunes is a lot easier then others

      • EpicFacepalm

        Lol, in iTunes? Go shoot yourself, please…

      • nima

        Laughing Out Loud! It’s the best way for finding the bugs and fast driving it

      • EpicFacepalm

        Ok, kid. Knowing “Lol”‘s meaning doesn’t make you look “kool”. Grow up. And, when you finish your High School, teach me how to open XCode within “iTunes” please for god’s sake.

      • nima

        Sure, big boy

      • EpicFacepalm

        FYI, iTunes and Mac OSX are not the same thing. XCode is an IDE. At the moment, iTunes is a store. You can run iTunes in Windows, iPad, iPhone but you can run XCode only in Mac OS X. You are just making yourself embarrassed for talking about things that you don’t really know anything.

      • nima

        Have you ever run Xcode’s on your computer?
        Xcode’s is only for Mac OS.
        And it can be run on iTunes for fixes and apple fix alerts

      • EpicFacepalm

        Have you ever heard of grammar? Can’t you understand what I say? I believe you can’t describe yourself as in your head. Sorry but there are a lot of misunderstandings between you and me.

      • nima

        Ctrl YOuR program and select iTunes, big boy

    • EpicFacepalm

      Also, how can be .NET programming be complicated? Use C# it is very similar to Java. Also if you can write programs with ObjC then you won’t have any problem. Because C# is a lot easier and all you need is just to buy a book about Windows APIs. Not to mention you can use IronPython, VB.NET, even Javascript.

      • nima

        Programming is a bit complicated when the program YOuR making u get money from

      • EpicFacepalm

        Lol, you’re confused about words. You are talking about programming being complicated, yet now you are talking about selling it is complicated. You just need to have a Developer License and Windows Store account…

      • nima

        NO, I’m saying if you design a program and get paid for it is a lot complicated because it has to be perfect and no bugs

      • EpicFacepalm

        Wouldn’t be apps you design for iOS and Android should be perfect and bug-free too? Or you design crappy apps and get paid for them too? Is that all you want?

      • nima

        THAT’S WHAT IM SAYING, they have to perfect

      • EpicFacepalm

        So how can this be a comparison criterion? Every app you make should be perfect and bug-free. It doesn’t matter whether you design it for Windows, iOS, Android, Mac OSX, WP8 or Linux.

    • EpicFacepalm

      The general error in your sentence is if you can program for Android and iOS, programming for Windows should be a child’s toy for you. If you are not a programmer, please don’t judge with your hobbyist perspectives.

  • nima

    The best is ios xcodes

  • http://www.facebook.com/sanil.chitrakar Sanil Chitrakar

    I have not used it before and i don’t like to think of it either.

  • http://www.facebook.com/cubanno2031 Adrian Rodriguez

    I try the nokia 900 and never change for the ios,trust me the app for windows Are patetic and bad quality like android apps,but is a young os,but in interface is a great alternative for ios and android!!!!

    • http://twitter.com/VnABC VnABC

      I’ve tried Samsung Focus and Nokia Lumia 900, I hate it because lack of basic Apps for Windows Phone, no Starbucks app, Facebook app sucks, Youtube app is just a link to YouTube mobile site. It seems like big companies don’t care if their apps on Windows Phones…