Friday morning, a report surfaced claiming that Apple was planning to hold a media event on October 23 to announce the long-rumored iPad mini. But given that we heard a similar story for the 17th, we remained skeptical.

Then later that day, the well-connected Jim Dalrymple gave his “yep” of approval on the date, further confirming it. But if that’s not enough proof for you, a major news outlet has just added its weight by backing the story…

Reuters reports:

“Apple Inc will host an event on October 23 where it is expected to unveil a smaller iPad that will take on the less expensive devices offered by Inc and Google Inc, a source familiar with the matter said on Friday…

…The consumer device company is gearing up to unveil a new product at a major October 23 event, said the source, who declined to be named, only days before Microsoft Corp unveils Windows 8 and its new Surface tablet on October 26.”

Obviously, this is all “technically” speculation at this point. Apple hasn’t officially said anything regarding an iPad mini or a late-October media event yet. But between AllThingsD, Dalrymple and now Reuters, we like the odds.

Luckily, we won’t have to wait long to figure out of this particular story is going to materialize or not. An October 23 event would mean that Apple would have to send out the invitations to the media sometime this week.

The iPad mini is said to house a 7.85-inch display, slim profile, and a price tag under $300. And according to a recent report from The Next Web, Apple is looking to pitch the tablet as a media consumption device, with a focus on iBooks.

  • I would believe the date this time since there will be new iTunes coming later this month and also the stuff surfacing seems more reliable

  • I can see this becoming more real now seeing how at the iPhone 5 event the 16 gig iPod was not announced only the 32 & 64. So an iPad mini wifi only at 16 gig with price around $199 – $249 to compete with competitors will happen

  • I think they will release the iPad mini and also refresh the Mac Mini. So I think we are gonna have a mini event…. Just my predictions. I haven’t heard of any refreshing of the mac mini but I got a feeling.

    • ReanimationXP

      I think a Retina 13″ MBP is more likely.

  • Jay Kay

    Its about new app for remotely controling ios devices

  • Delegator

    How about Mac Mini, iPad mini, and 13″ MacBook Pro? Hire Steve Martin and call it the Let’s Get Small event. Or Vern Troyer for a “Mini Me” event?

  • Search iPad mini case on eBay

  • I don’t know if anybody’s seen it yet but a document was leaked yesterday that showed the pricing of the iPad Mini & it doesn’t seem accurate at all. The prices are way to high for a “mini” iPad. You guys will probably be writing an article on it soon!