The iPhone maker could detach the toxic Siri brand from Apple Intelligence in its marketing in an attempt to salvage its reputation following embarrassing setbacks.
Apple rumored to detach the toxic Siri brand from Apple Intelligence marketing
Apple
Washington is concerned that Apple’s partnership with Chinese tech giant Alibaba might benefit China’s military
Washington fears that Apple's partnership with the Chinese e-commerce giant Alibaba on the Apple Intelligence features might benefit China's military.
Apple could adopt new battery chemistry for its ultra-thin iPhone 17 Air
Apple's ultra-thin iPhone 17 Air could adopt new silicon-anode technology that packs 15% more energy than conventional rechargeable batteries.
“Apple in China” explains why a US-made iPhone is an embarrassingly naive strategy
The new “Apple in China” book dives deep into Apple's vast supply chain network in China, arguing that a US-made iPhone is a naive strategy.
Apple stops signing iPadOS 17.7.7 over app logging issues
Apple has stopped signing the recent iPadOS 17.7.7 update for older iPads because of app logging issues, and will re-release it later when a fix is available.
Apple officially rejects Fortnite mobile App Store submission as Epic Games pulls game from platform worldwide
Just last night we reported on Epic Games CEO Tim Sweeney’s statement that Apple had neither approved nor rejected the company’s popular Fortnite mobile game for the iOS & iPadOS App Store after a resubmission following a United States-based court order that ruled Apple needed to allow third-party payment options in apps rather than going through the App Store and collecting the 15-30% Apple tax for every transaction.
Microsoft ad uses an older MacBook Air for comparison: “We’re faster than a Mac”
Microsoft's ad compares an older, previous-generation MacBook Air to the latest Windows PCs with Copilot+ branding to justify the tagline.
Apple Maps now lets you find fine-dining restaurants, hotels and golf courses via Michelin reviews and more
Apple Maps now shows ratings and reviews from Michelin and other expert sources for top-ranked restaurants, hotels, golf courses and more.
Apple Music transfer tool: How to bring your songs, albums and playlists from Spotify and other music services
Switching to Apple Music? Learn how to transfer your library, including playlists, from a compatible service like Spotify or Amazon using Apple's new tool.
CarPlay Ultra: Watch hands-on videos from Top Gear and Aston Martin
British automaker Aston Martin has shared a hands-on video demonstration showcasing Apple's new CarPlay Ultra infotainment software in action
Apple starts rolling out next-generation CarPlay, called CarPlay Ultra
Apple is now rolling out CarPlay Ultra, its next-generation CarPlay feature for using the iPhone in the car, which was delayed several times.
EU App Store warning when downloading iPhone apps with external purchases
EU iPhone owners are greeted with a prominent warning at the top of the App Store for apps that provide external purchases, above even the app’s name and icon.