Apple is ready to jump into a new area with Apple TV+: competition series. The company has signed with Reese Witherspoon’s Hello Sunshine production company to bring a new series to the streaming service.
Announced by Deadline and confirmed by Witherspoon on her Instagram account, the new series is called My Kind of Country, and it is a country music talent competition. Witherspoon will be an executive producer for the new unscripted show, as part of her Hello Sunshine studio, but a variety of other folks are involved with the project as well. That includes Izzie Pick Ibarra, the show runner for the hit series The Masked Singer, and country music manager Jason Owen.
There aren’t a lot of details regarding the upcoming series, but it’s being described as a show that will bring a “fresh, new documentary sensibility” to musical competitions. The goal of the series will apparently be to “break down” cultural and “musical barriers” in country music as a whole.
On Instagram, Witherspoon posted, in part:
Well, it’s not looking like I’ll ever fulfill my childhood dreams of becoming @DollyParton… but this might just be the next best thing! ✨ I am beyond excited to share that @HelloSunshine will be partnering with @Apple to bring y’all it’s very first competition series called “My Kind of Country”…. the search for extraordinary country music talent.
There isn’t a premiere date for My Kind of Country just yet, and we don’t have a first look at production or even a trailer, but that should all see the light of day soon enough.
Witherspoon, pictured on the right in the image eat the top of this article alongside co-star Jennifer Aniston, recently made headlines with her performance in the original Apple TV+ series The Morning Show.