Tim Cook on stage

Kara Swisher of Re/code shot down the March 18 date for an Apple media event which was originally reported by Mark Gurman of 9to5Mac. According to Swisher, Apple’s next product event is going to be held during the week of March 21, not on March 15.

Gurman originally claimed the event would be held on March 15, a Tuesday, ahead of the iPhone SE and iPad Air 3 launch on Friday, March 18.

“Or to put it another way, it’s not going to be on March 15, the time frame that other outlets previously reported,” she wrote, citing several sources familiar with the plans.

Swisher noted that it wasn’t immediately clear whether the media event was moved or if this was the same timing as Apple had always planned. John Paczkowski of BuzzFeed confirmed Re/code’s report, confirming with his sources that Apple has shifted the date of the event.

“Sources say the event will be a smaller affair than Apple’s last one, which was held at Bill Graham Civic Auditorium in San Francisco. Presumably that means it will occur at Apple’s Town Hall in Cupertino, the company’s preferred location for announcements like these,” he wrote.

Holding the iPhone SE media event during the week of March 21 would match up nicely with the beginning of the Spring, which starts on March 20, 2016.

The Korean outlet KG News (Google Translate) first reported about the media event being pushed back a week to Tuesday, March 22, as AppleInsider originally reported.

“Apple allegedly have sent notifications to leave the schedule available from the 21 to 23, making us guess that the event will occur a week after the original known date,” the Korean outlet wrote.

Source: Re/code

  • I bet it’ll be the most boring event in Apple’s history. I look more forward to WWDC, iOS 10, Fuji, and Skylake.

    • Ángel Javier Esquivel

      Skylake is the code name for…?

      • Thinner & faster MacBooks 2016 in layman’s terms.

      • 9to5Slavery

        where the battery perf

      • askep3

        Intel’s processor generation

    • askep3

      What’s Fuji? I’m guessing OS X

  • rockdude094

    This year i might move to the samsung s7 edge gold, but only if the iPhone 7 doesn’t get a major refresh

    • Rain

      Cool, i’ve been itching to switch to an S7 Edge as well. Using iPhones since 1G and im super impressed by the new Edge, its so sexy. Lets see what Apple has to offer in terms of iOS 10 and iPhone 7 leaks. Should be leaked any day now that we are getting closer to the release of the new Galaxy phones.

      • 9to5Slavery

        my friend and i had both cracked phones. her samsung vs my iphone. i took to apple store to replace $100. She couldn’t go anywhere to replace locally or was unaware of where to go.

      • George

        You go to Samsung’s website and create a repair.

      • 9to5Slavery

        thanks, i didn’t know that, but i will let others say. they would probably prefer locally, as many of the consumers or majority is not as tech savy or desired enough to go online to fix things.

    • leart

      my friend did this, went from iphone 6 to s6 edge, that model with curved screen .. after a month he sold s6 and purchased a 6+.. can imagine, he resisted just one month… the reason was mainly that the Samsung started to lag heavily after 2-3 week plus the android interface sux totally compared to ios

      • rockdude094

        True android is terrible, but I’m gonna give it a shot anyway just for the experience

      • tariq

        Honestly, I have an android phone and it does not lag at all. I do not think lagging has to do anything with phone being an android, it is more of who makes the phone and also what you download on the phone. Like maybe the touchwiz slows down the android system but that would be because it is a samsung thing. Sony does not lag bc they keep android pretty stock. (Just my experience and thoughts)

      • leart

        if you really like to try android, for my opinion the best would be google nexus, the only pure android out there

      • rockdude094

        yeah but i really wanted to get the s edge as the person below me said you can get a pure android experience on any device since its highly customizable

      • leart

        im not an expert on android, i have a friend who works like app developer, ex apple crazy fan, now is on android mostly, and for him, nexus is the choice and he always is saying that only nexus has the pure version..

  • Blip dude

    And this is why there is just no point in these rumor. Just gonna hope that the next gen iPad Air will have 4 speakers, 1440p screen, and 4GB of RAM and I’ll sign on to an upgrade.

  • Franklin Richards

    I still remember jailbreaking my friends Gen. 1 iPhone. At the time I thought iPhone was going to flop but then I saw what was possible so I bought an iPhone the next day. iOS has come a long way but has still got so much to improve.