iOS 8 iPhone 6 gold

The latest numbers from research firm UBS indicated Apple has blown its previous iPhone sales records by selling 69 million iPhones in the last quarter of 2014, fueled by the new iPhone 6 and iPhone 6 Plus holiday sales. The rest of Wall Street believes Apple sold 65.5 million, however research from the UBS Evidence Lab says it sold close to four million more. 

If UBS’ number stands true, it will beat its previous record of 51 million in the holiday quarter of 2013 – handsomely. Last year, Apple was unable to meet consensus analyst estimates of 56.5 million due to supply chain restraints.

Apple’s stock was up 1.44 percent before the close on Wednesday. UBS maintained its “buy” rating with a 12-month, $125 price target for the Cupertino-based company.

UBS analyst Steven Milunovich, in a note passed along by AppleInsider, says the surge in iPhone demand is likely in China. Research suggests that China could account for as much as 35 percent of all iPhone shipments for the quarter, compared to 22 percent a year ago.

Apple reports its earnings for the last quarter of 2014 on January 27. As usual, the company will be hosting a conference call to discuss its earnings, beginning at 2:00 p.m. PT / 5:00 p.m. ET. Analysts in general are expecting Apple’s revenue to near the $70 billion mark for the 3-month period.

[Apple Insider]

  • Juschan

    Please Tell me where to find that wallpaper .. saw it and wanted it haha

    • patrick


    • what wallpaper?

      • patrick

        They used a different picture when they posted this

      • You could show me the picture with the wallpaper I will try to find for you

      • Hieu Mckenzie

        I made one, almost close

  • Fahad Beg

    that probably is true. i thought i was cool with my iphone 6 for 3 weeks and then everyone got one. i see them at my school everywhere

    • Juschan

      yes even in germany where iphones usually need half a year or even longer to get cheaper and adopted everyone had it. seems like i got to go with the 6 plus just not to be like everybody 😀

  • Virus

    Wow 69 million that’s more than just a number 😉

    • Merman123


    • Fanboy 

      Hi catfish 🙂

      • Capirexz

        Be carefull with the virus, man.

  • ..

    • Capirexz

      Nope, I dont!

  • Jonathan

    And I’m here like…
    “I like my iPod”