iPhone 6 gray silver gold back camera

Apple launched a web page on Tuesday guiding new iPhone users on how to move their content from an Android device, just in time for the iPhone 6 and iPhone 6 Plus’ launch on Friday.

The webpage is a first for Apple, as it’s usually Android OEMs who have posted similar guides in the past taking jabs at the competition – aka Apple. However with the larger screens on the new iPhones gunning to take market share from Google, Samsung, HTC, Motorola, and others, it’s now Apple’s turn.

The web page offers tips for moving mail, contacts, and calendars, photos and videos, music, books and PDFs, documents, and apps. It’s relatively self-explanatory for an existing iPhone user, but for a new user coming from Android, it could potentially be quite helpful. For example, it shows the steps on adding a new email account, moving photos and videos using an app or a computer with iTunes, moving documents to iCloud, and more.

In an interview with The Wall Street Journal in early September, Apple CEO Tim Cook said the new iPhone 6 and iPhone 6 plus will prompt “the mother of all upgrades.” He expects many Android users to look at switching to iPhone, adding the phones are “appreciably better in every single way.”

As for apps, the key to smartphones these days, Apple doesn’t offer some magic way of getting apps from your Android phone to your iPhone without spending a little money. “You’ll probably find the apps you’re already using on the App Store. Go to the App Store, search for the apps you have now, and install them. Then sign in with your user name and password.”

[Apple via 9to5mac]