Apple Watch edition gold side

The high-end version of the new Apple Watch could cost over $1,000, according to TechCrunch. The website has spoken to experts within the jewelry industry who say that if the 18-karat gold ‘Edition’ version of the Watch is actually made of gold, it could sell for as much as $1,200.

It’s not clear if the entire case is made of gold, or the device is just gold-plated, but TC’s contacts say it’s more likely the former. For one, an all-gold case matches up with the size and weight provided for the watch, and two, gold-plating doesn’t really live up to Apple’s design standards.

If true, watch expert Chad Rickicki says that the casing for Apple Watch’s 18K would cost around $600 to make. Add in the display and other electronics, and the bill of materials alone could be over $1000. This would certainly fit in with analyst Ming-Chi Kuo’s earlier predictions.

Obviously, this is just an estimate, and if anyone could manage to bring down manufacturing and materials costs, it’s Apple. But you have to imagine that if the non-gold, base model Apple Watch starts at $349, the top-of-the-line model that does have gold is going to be pretty pricey.

After years of speculation, Apple unveiled its first major new product since the iPad earlier this week called the ‘Apple Watch.’ It offers a number of iPhone-complimenting features such as messaging, Apple Pay, activity tracking and more. The device is expected to launch in early 2015.

[TechCrunch]

  • Vighnesh Manick

    I’m struggling whether or not to get the $350 version. $1200 is too much for a watch

    • Agreed, I am an Apple fan but would never pay $1200 for this type of watch especially first gen. It’s great that its more than one version and you actually have an option of getting the cheaper one…

      • @dongiuj

        Agreed. Still wouldn’t pay the $350 price tag for the cheaper option. But that’s just me.

      • adal.javierxx

        I’m 100% agree… That’s too much for a first gen

      • fteoOpty64

        True a typical fan will not be able to afford a $1200 watch or better rather not buy anything at that price not to mention using it for fear of breaking or damaging it.
        The 18K gold is targeted to higher end business people who relies on their iPhone daily to do their work. This means a cost of $1500 or $1200 matters less to them since they are getting the golden case/charger. In fact, Apple ought to provide two such chargers, one for home and a more slimmed down version for travel. Those target class of customers travel a lot. In fact, maybe a PowerBank charge pack as well!.

    • Sean Clark

      “$1200 is too much for a watch”
      Oh honey….

      • Joaquín Hip Patiño

        my tag heuer is worth 2k, and it only gives the hour… i feel stupid for buying it 🙁

      • @dongiuj

        No minutes and seconds?! Nightmare!

      • Onctech

        Your tag will retain its value. The apple watch will not.

      • RarestName

        I’m perfectly content with a $10 digital watch that can last me for years. Am I not normal?

      • Sean Clark

        Stop trying so hard to be offended. A high end watch is jewelry. It doesn’t make a low end watch any less functional, but that $10 Casio is not going to pair well with a suit.

      • RarestName

        It was supposed to be a light hearted comment, oh well.

    • And then you see the $25 million watches.

    • Mohammed Khaled

      it is for the kind of person who can buy a rolex,

      bugatti, french mansion etc

    • jack

      maybe for most ppl living in a third world hole like india. ppl who have the money think it is a great offer

      • Vighnesh Manick

        Bro. I live in America. A bit racist, I must say. Still for a watch that almost every year will become outdated, its a bit excessive. Their are so many things that I could buy with $1200

    • archer14

      You look like you can’t even afford $35. I think even $350 is a stretch for you.

      • Vighnesh Manick

        Trust me, I can afford the $350 and an iPhone 6.

    • Why not get three for the price of $1050 rather than pay $1200 for one 😛

  • Chris Holden

    iRich

    • onesimpleclik

      iSaudiPrince

      • Trope

        iOilBaron

    • -= J$@ =-

      iCan’tAffordIt!!

  • Virus

    Rip off for something that will be outdated in 1 year and will all know the 1st gen of a new apple product is normally the garbage beta tester edition so they stop supporting it after a couple of years

    • BoardDWorld

      The buckle on the Edition model amplifiers it’s fat profile. The marshmallow man off Ghost busters would be able to wear it well. Or the Michelin man.

      • Alberto Espinal

        So you think you could’ve done better if you worked at Apple?

      • BoardDWorld

        In true Apple tradition, it never hurts to wait…

      • Alberto Espinal

        Fair enough

    • Its not a rip off, they give you cheaper choices. Its covered in real 18-karat gold how much did you expect it would cost lol

      • @dongiuj

        “It’s covered in real 18 karat gold”. Is this just based on this article or is this what you are saying is really happening?….
        “It’s not confirmed” so be careful how you word things my friend, right? You know where I’m coming from now, don’t you? Yeah, you know EXACTLY where I’m coming from.

      • Oh I know exactly where you are coming from. I can only confirm by watching the video of the watch shown by Apple which should be proof enough for you to confirm too. Watc when they show the side of the gold and rose gold Is show 18 karat gold carvings exactly as a other jewelry does. Be sure to check the facts my friend. The only reason I confrimed the Glass being curved before was because we would see more than one type of glass if it had of existed. If more versions were shown then I would have not been quick to confirm. I pay very close attention to detail as my profession is in repairs so I know what an actual apple part would look if it were authentic.

    • ic0dex

      Some of you are so blind… It’s freakin GOLD!!! The price just goes up it does not matter what Gen it is the watch is valued by its weight in GOLD, 18k GOLD!!!!

      • @dongiuj

        And how much does the gold weigh on this because the rest of it will be outdated in 2-3 years. Might as well strip the gold off of it and melt it down.

      • archer14

        It’s gold plated. That means the coating thickness is in microns, you oaf. For sure your pea sized brain cannot figure this out.

      • @dongiuj

        So how much is the value of that gold, genius? This is my question.

      • archer14

        A micron is equal to one-thousandth of a millimeter – that means there’s enough gold on the watch to fill your nutsack.

      • @dongiuj

        HOW MUCH $$$?

      • archer14

        Your nutsack(s)

      • @dongiuj

        Nutsacks equal money in your world?

      • archer14

        I wish it did in yours, because you don’t have balls.

      • @dongiuj

        No, no, no. If it did in mine, I would be f-ing loaded in cash.
        If you’re going to try to dis somebody, try and do it right.

      • Eric Mason

        Interesting that you can state for a “fact” that it’s gold plated when the article is saying it’s most likely NOT gold plated and that the entire case is gold. Wish I knew everything like you.

      • Rowan09

        Who cares about it being outdated aren’t all regular watches outdated since they just tell the time? If it’s made of real gold like they said it’s going to cost a lot.

      • Lol I never thought of t this way. I mean what upgrades can there be to time telling. I mean sure it could get more accurate but for a wrist watch that is barely used to actually tell time, who would care that much…

    • Kenneth Lin

      The first gens will however be the collector’s editions. Look at the iPhone first gen and iPad first gen now.

      • True too.. Keep it BNIB and it will be worth way more no matter what.

    • This is a flawed argument. We’re talking about luxury items here so of course it’s going to be more expensive than say, a Casio watch. When you buy Apple, you buy the brand. It is the same thing when you buy an Audi. You don’t necessarily buy a better car. You buy a great car from a luxury brand. Same applies to Apple Watch. No of course you could make the argument that Apple is not a luxury brand, but it really is, on many aspects.

  • onesimpleclik

    Ridiculously expensive if compared to other smart watches, but compared to the rest of the watch market, $1200 is cheap as chips. The perfect watch for all of the Saudi royals who are trying to look hip lol

  • Bugs Bunnay

    lets watch Samsung or other brands start making their watch in gold along with their own version of the “digital crown” or just outright copy apple’s digital crown

    • Guest

      Digital crown is a stupid idea. I hope they don’t

      • Alberto Espinal

        Why?

      • Don’t judge until you use it..

      • Alberto Espinal

        Hey Jay, people just like to talk but they think they can do better than the most famous designer, but they cant even draw their names on a piece of paper

      • lol true.

      • Alberto Espinal

        I dont know man but every day there is more and more trolling here, to tell you the truth i had never ever been on an Android or Samsung blog, because one i will never change their minds and they will never change mine

      • Lol you don’t want to go their, probably just a bunch of babies haha. They complain that the iPhone is out of date and supposedly underspeced yet the upgrade to there device has the same minuscule update over their previous device too.. hypocrites..

      • Rowan09

        I agree. I’ve never been on an Android site to comment especially not negatively, but people always here hating on iDevices. Android has a sheep following because they for some reason can’t understand some people prefer both or something besides Android.

      • @dongiuj

        I think a lot of people are missing the point here and taking to heart. People that dis the minuscule upgrades each year are pointing to the same people every year here that it’s not REALLY anything to get that excited about. I agree that all sides of the smartphone fangirls are just as sad as each other. I come here because I like to keep up to date on what’s available/up and coming tech for the consumer. I don’t give a F**K what these “put your photo up so I can see if you’re my type” people here say. I come here because I heard about iDB years ago and I’ve just been coming here ever since. Not like some of the other people I can mention here that just drool over and literally boff in their pants because they think the sun shines out of a company’s 4R$€.
        I don’t go to android sites, I only come here. I used to read up on AN android site but just gave it up.

      • Unfortunately I have to go on them for repair purposes, well mostly the forums..

      • @dongiuj

        And you can confirm that, right? LOL!

      • Lol confirm what?

      • @dongiuj

        What you just said replying to my comment…..lol
        …….I’m going to bed. Peace

      • Lol sure ill confirm that I only go there or repairs purposes. kidding I have no proof but honestly I just do research and never post haha.

      • BoardDWorld

        Congrats for one of the most stupid comments I’ve read lately.

    • sosarozay300

      S-Crown

  • Lance Baker

    If I got one it would be the Sport one. Not sure if I will get one though. I DO think it looks great.

    • Onyxus_Music

      I was thinking the exact same thing. The only things that got my attention for the Apple Watch is the features that it does for athletes and people who exercise. Who knows, maybe we’ll see something new about it when it actually gets launched. Improved battery or something. We will see.

  • Rupinder S

    Something that we don’t consider is that the watch comes in two sizes. The smaller on is probably the $350 one. People with bigger wrists (including me), be prepared to pay around $400-$500 for the cheapest model lol.

  • Merman123

    Lucky for me, I dislike gold accessories.

    • archer14

      So you’re lucky that you dislike gold accessories. Is a huge oaf like you not able to control your likes or dislikes? Does that make you lucky or unlucky?

      • Lucky enough so he won’t need to worry about wasting money on the edition in gold.

      • Merman123

        Does it make you happy to come in here calling people names ?

      • archer14

        Does it make you happy that you cant control your likes or dislikes?

      • Merman123

        It’s just a finish that I’m not particularly into , so it doesn’t even make it an option for me. Stop trying to pick fights with people by insulting them. It’s ok to state your opinion , but just because you have one it doesn’t give you the right to assume you’re right and put down people calling them “oafs”.

  • Alberto Espinal

    If there is a Developer in this Blog, can you please hit me up i have a preposition to make and i’m very serious, but you have to be able to right code in IOS and Android.

    • I wish I could ‘write’ code lol.. But seriously I’ve been looking for someone too I have a few good tweak and app ideas in mind. Debating to develop it myself though, just to busy..

      • Alberto Espinal

        But my case its for my job, my boss asked me if i could find a developer, i work at a Yacht Club in New York so whoever developer answers to me it to get paid for his work

  • ic0dex

    Some of you are so blind… It’s freakin GOLD!!! The price just goes up it does not matter what Gen it is the watch is valued by its wai in GOLD, 18k GOLD!!!!

  • Steven Honey

    one plus is that it would be worth more later on as a collectable. lol. apples first generation watch in gold.

  • Sai

    This is irevalent but does anyone know how to fix this message? It’s not letting me go through. When I press download it pops the message back up again. Please help.

    • Eni

      Maybe you have to disable the family sharing

      • Sai

        How do I do that?

    • Sai

      @seb481:disqus please help

  • Matt

    It’s gold — and Apple. Obviously the price will be sky high.

  • @dongiuj

    Rip off

    • N&LH

      Not really….It is gold..so do you want it gold for $100!!!!!

      • @dongiuj

        IF it’s going to be made with gold, I think it will only be gold plate which will mean that the price for the casing, as mentioned above, would probably cost around $600. The normal iwatch is around $350. Hmmm $950, why $1200? For something that’s going to be outdated in 2-3 years on your wrist, it’s a rip off, IMO. NOW if it were an actual time piece like a REAL watch then that would be a different matter because that could be used for life without it looking dumb and probably not functioning properly due to apple saying F you about receiving anymore updates. But then again, I think all smart watches are pointless.

      • N&LH

        everything you buy is going to be outdated in 3 or 4 years…so if you buy Apple watch as an example then you don’t need to buy new one every year…Same for other products.

        “probably not functioning properly due to apple saying”..No it will keep functioning but you might not able to download the latest Software after 4 years, something like this….Not like Android, you buy Android device this year, so you have no idea if you are going to get the new software next year or not!!!

      • @dongiuj

        I don’t care what smartwatch OS this discussion you take this. Like I said, I think all smart watches are pointless and would never pay the money they demand for it. All I know is that a REAL time piece is worth the money for what it is compared to any smartwatch. Again it my opinion and like everyone else here, I have come here to share that opinion. If you think it’s not a rip off that’s fine. Enjoy your smartwatch and update it in a couple of years and the update it again in another couple of years and so on and so on. If I have a phone, I don’t need an expensive smartwatch.

      • Rowan09

        Why is a real time piece worth it to you because we’ve been brainwashed to believe $2000+ for a Rolex is cheap? All a watch do is tell time and yet people pay $10,000 for it.

      • @dongiuj

        Compare a $1200 time piece and then a $1200 smartwatch. What’s it gonna be worth when the software is so far outdated? Eventually a smartwatch will probably be useless in the future but a watch will always do what it was built to do. A smartwatch built today will be rendered half if not mostly useless. Hmmm I know what I think is value for money and which I would rather have.

      • Eni

        It’s going to be outdatet but collectionable, 1 gen apple watch

    • archer14

      You need to rip off your schlong. So that theres no more of you around.

      • @dongiuj

        Because you need one? You’ll be twice the man you are now.

      • archer14

        Whatever you say Mr ding DONG

    • It can’t be a Rip off if the price isn’t CONFIRMED. This is extremely early so its merely a rumor. Im thinking of a price range around $600-$800 still high but just because its from .

      • @dongiuj

        I understand but my comment is based on this rumor. If the watch is to be priced as mentioned then I think it’s a rip off.

      • So instead say I think it would be a Rip off if this pricing is true. You typed it as if it both price and it being a rip off were a fact.. just saying..

      • therealjjohnson

        I think it was a given his comment was towards the rumor. Its in the comment section for the article which is a rumor.

      • Nah he knows where I was coming from.

      • @dongiuj

        No, he knows where I’M coming from.

      • I hope we understand each other… You didn’t like how I used confirmed I tried my best to explain. You didn’t understand how I could confirm if I didn’t directly hear from Apple which is completely understandable. I didn’t like how you called it a Rip-off because you said it like it was already seat in stone as the real price. We both had suggestions for each other which we probably won’t use, end of story. Truce?

      • @dongiuj

        No I didn’t. Please tell me where I’ve sounded like it was “seat and stone” after all the times I said “if/probably/etc etc”. I think you need to start from the beginning and see which people started to make it sound like it’s all really happening. Because it wasn’t. If it’s too much trouble then call it a truce.

      • The that you only words were ‘rip-off’. . its like you were 100% sure that was the final price lol

      • @dongiuj

        I just made a quick comment based on this article. It’s what I think of the pricing mentioned. There’s not one thing wrong with that at all. It’s the other people commenting on my comment that’s making it sound like it’s actually happening. So then I gave my reasons for comments. I used words such as “if/probably” etc. Not my fault people escalate the situation beyond my simple comment based on this article. I only replied to what other people decided to bring into the conversation.

      • Some one already said rip off. I was just correcting both of you. It can’t be a rip off if nothing was confirmed.

      • @dongiuj

        Remember now, iDB started this. Go cry to iDB about reporting rumours if you don’t like rumours. Everyone here is commenting on this article. Nobody here said it is definitely happening. JUST BASED ON THIS ARTICLE. Not sure what part of this you don’t understand.

      • I understand you called a rumor a rip off when nothing about it was confirmed thats all that matters. Moving on…

      • @dongiuj

        I’m glad you understand now that my comment is based on this article and I never confirmed anything. At last….

  • abdullah575

    Very expensive for a watch

    • N&LH

      there are watches for $3000

      • @dongiuj

        Yeah, “watches” not smart watches.

  • JasonL1C4

    I wouldn’t even pay $350 for a regular apple watch

  • dazzw

    as nice as the tech is, wearables is still a very niche market, and will continue to be until wearables replace phones altogether, which is still a few years away yet.

  • Xee

    I think the Apple watch looks too fat! It’s going to look outdated fast. Just like the 1st iPhone. Battery life suck and it’s not water proof. Generally it’s pretty pointless just like all the other smart watches.

    Gold… Meh!

    • N&LH

      Functionalities are more important ….Apple did not talk in details about Apple Watch capabilities….The watch looks capable

  • Al

    Tech watch or not,if it isn’t Movado or something similar I’m not willing to shell out that kinda cash.

  • Elvis Rodriguez

    Way too much money, I get it, it’s gold. It still will be losing plusvalía with the pass of time. Still a high end toy tool.

  • john diaz

    I’ll pass not because of the steep price but simply because it is not worth it.

  • dazzw

    i didn’t say i want a watch to replace my phone, but its the sort of thing i could see happening in the future.
    I personally don’t see this product as a mass market item, but others will. I’m not saying they are right or wrong, but advances in technology and how we interact with it have to start somewhere

  • sosarozay300

    is it real gold? if it is then the price makes sense

  • @dongiuj

    People said that about mobile phones many years ago and Bluetooth hands free tech. They said it looks like you’re talking to yourself etc etc. NOW look at the world. It could become the norm for all we know. It’s possible.

  • Unicorn Drank

    The problem is that the year after is going to be pointless because the next version is going to come out

  • MacGuru17

    Not too surprising, considering it’s real gold and whatnot. I’m just hoping all of the normal Watch versions are priced the same. I can’t decide between the Milanese band or a leather strap (the magnetised one).

  • Fred Showker

    People moan about price … wonder why others pay $5,000 and more for watches? For those of you living under rocks, discover that there are always high-end markets. 🙂

  • im2slick4u

    All the people who are saying the Apple Watch is over priced don’t know what they are talking about. Apple is looking at the Apple Watch like a legitimate time piece, or a piece of jewlrey. Many people have watches worth $5000+ and all they can do is keep time, an 18k Gold Watch with a high definition capacitive touch screen that can do multiple productivity tasks is 100% worth $1200 or more. Let alone $350 for the same productivity just a cheaper build quality. I can see many business professionals using the Apple Watch Edition. The Apple Watch is priced competitively, if you consider a $150 price difference from the starting price of the Moto 360. The difference of the iPhone 5S 16 GB and the Moto X 16 GB is $350 so this is a usual price difference.