Apple headquarters (Cupertino, Clifornia, exterior 001)

As expected, Apple is out with its financial report for Q2 2014 this afternoon. In a press release issued just a few moments ago, Apple announced that it sold 43.7 million iPhones, 16.3 million iPads, and pulled in $45.6 billion in revenue during its fiscal Q2.

Other than iPad sales, Apple beat the Street estimates by a wide margin. The Cupertino company also announced an accelerated strategy for its stock buyback plans, adding an additional $30 billion to the pot (for a total of $90 billion), as well as a 7-1 stock split…

Here is the full breakdown of Apple’s Q2 earnings:

  • iPhones: 43.7 million versus 37.7 million expected
  • iPads: 16.35 million versus 19.7 million units expected
  • Macs: 4.1 million versus 4.03 million expected
  • iPods: 2.76 million versus 2.99 million expected
  • Revenue: $45.6 billion versus $43.6 billion expected

And here are some comments from CEO Tim Cook and CFO Peter Oppenheimer:

“We’re very proud of our quarterly results, especially our strong iPhone sales and record revenue from services,” said Tim Cook, Apple’s CEO. “We’re eagerly looking forward to introducing more new products and services that only Apple could bring to market.”

“We generated $13.5 billion in cash flow from operations and returned almost $21 billion in cash to shareholders through dividends and share repurchases during the March quarter,” said Peter Oppenheimer, Apple’s CFO. “That brings cumulative payments under our capital return program to $66 billion.” 

 summary data q2 14

The last time Apple split its stock was back in 2005. Shareholders will receive six additional shares for each share they hold and the share price will drop to around $80. The company also increased the dividend by 8% per share, and says it plans to do so yearly.

Apple’s earnings call will start in just a few minutes. If you’d like, you can listen to a live webcast of the call via Apple’s online investors portal. Or, as usual, you can continue to check back with iDB later this afternoon for commentary and major announcements.

  • Ara Rezaee

    So many iPhones…

  • jack

    the “Sequential Change” column is misleading.. you should compare Q2’14 with Q2’13 not with Q1’14.. I know this sounds basic but just showing it there can mislead a lot of ppl

    • Melvco

      the chart comes straight from Apple’s press release.

      • jack

        yep sorry I wasn’t clear

  • Qasim

    Idk why they didnt split the stock earlier

  • Brandon Miranda

    What exactly does splitting the stock mean. By all means if it takes you 30 pages to explain it please do. The longer the better.

  • Tom C

    Like selling a bunch of cheesecakes

  • n0ahcruz3


  • n0ahcruz3

    Ladies n gents now is the right time to buy APL stock.