iWatch cocept (Martin Hajek, MacUser April 2013 issue 009)

I’m a big fan of 3D artist Martin Hajek and his work. In case you’re unfamiliar with Hajek, he’s the brains behind the often gorgeous renderings of rumored Apple products and is renowned for his 3D modeling skills, as evident in his exquisite renderings. Back in March, Hajek created a more traditional concept of the rumored iWatch for the MacUser magazine.

He’s back at it again, having created a fresh batch of alleged Apple smartphone mockups for the April 2013 issue of the magazine…

Here are a few more renderings.

iWatch cocept (Martin Hajek, MacUser April 2013 issue 008)

iWatch cocept (Martin Hajek, MacUser April 2013 issue 002)

iWatch cocept (Martin Hajek, MacUser April 2013 issue 005)

If you’re a 3D artist yourself, download the highly detailed 3D model over at Turbosquid.

Also check out Hajek’s blog for a few additional renderings not included here.

Here’s a thing: I’m not a huge fan of that stitched leather band – you could say I detest it. Moreover, I’m having a really hard time imagining Apple throwing its proverbial brand behind such an old-school design.

But if the iWatch project in fact exists, two cents say Apple will offer its own straps and leave third parties to fill in the blanks.

iWatch cocept (Martin Hajek, MacUser April 2013 issue 011)

As the likes of Apple, Google, Samsung, Microsoft and LG get allegedly busy developing their smartwatch products, traditional makers are turning to outlandish designs because accuracy and workmanship are no longer enough to keep customers happy, per The Wall Street Journal.

I personally can’t recall the last time I slapped a watch on my wrist. For the past six years, my iPhone has been on my person at all times so time readings have always been a glance away.

The only reason mechanical watches exist is “because they are works of art,” MB&F founder Maximilian Büsser tells the Journal and I couldn’t agree more.

ChangeWave (iWatch 002)

Who knows what happens when the next-generation of smart watches arrive.

While I don’t think the traditional time piece will cease to exist, its wrist watch variant could easily get relegated to a niche market of filthy rich collectors and Wall Street investors who are happy to pay tens of thousands of dollars for high-end watches.

As depicted in the chart above, ChangeWave Research found that one in five respondents would by an iWatch, matching the level of pre-launch interest for the iPad in the run-up to its official announcement.

Our own mini-survey found that six out of each ten respondents would carry an iWatch on their person versus nearly three out of each ten opting for Google’s Glass augmented-reality eyewear.

One in ten would carry neither iWatch nor Glass.

Would you wear an Apple smartwatch designed by Jony Ive?

  • queen_ir3ne

    Looks like a stupid, cheap toy watch. There’s nothing smart about it. How dare this render make headlines…

    • Yes, ist ugly like hell.

      • iospixel

        Is anyone aware of any concepts with a more widescreen orientation? Any iWatch should aim to transcend just a watch and become another personal device.

  • iBanks

    I am really liking this render.

    • iospixel

      I would of appreciated it more if either it looked used like the iPhones beside it or rather the iPhones were box fresh. Meh.

      I’d like see a display that would fade to reveal a physical watch face. Whether this is possible is another thing all together.

      Furthermore I cant see a camera on a watch being practical. To FT users – When do you think your going to have your watch but not your phone. Emergencies where you have a wifi connection becuase I cant see it using cellular data.

      Consider this, To take decent photographs you’d have to actually take it off. No thanks.

      Battery life – Ahh another device charging in the bedroom at night no doubt. Ill probably spend half the day with my wrist hooked up to a USB to!

      Yet despite all this, when I see it, I’d probably want one.

  • No way am I going to put that on my wrists and I bet it costs alot.

  • Eugh. The point of smartwatches is to bring them into modern times – making them look how watches look now is stupid. You need more imagination than this.

  • Good 3D render. Too bad his concept is horrible.

  • Juraraw

    way too bulky

  • Dan

    The design is not innovative at all, Apple would never make something like this. I wouldn’t buy this.

  • Javier Martinez

    I don’t care about renderings. And I always wear a watch, despite having a phone in my pocket.

  • Hyr3m

    “Attractive” ? Remind me not to take Christian’s word for anything ever again… Also… gotta love the Swiss railways’ clocks ^^ I think Apple would have to pay a lot more to use this on a wristwatch… If you like this clock look go check out Mondaine’s watches.

  • That looka nice to me id rock that. In black too yes!!!!

  • f5faith

    Leather? I don’t think Apple’s choice of material will ever include leather.

  • I’ll definitely buy if the prototype is the actual one.

  • It is “FUGLY”

  • It is too closed-minded to think that because its on your wrist that it should be watch-like. It should be a piece of personal technology that performs many many tasks, and is coincidentally worn on the wrist and shows you the time when you need it. Because I am smart enough to realize this, I have no doubt that Jony Ive has thought way past this and that anything Apple releases will look less like a watch and more like whatever it acutally is.

  • meh

  • “We’re bringing you this beautiful revolution in watches, bringing it back into the era. And we want your iWatch to look truly unique and beautiful. And that is why the iWatch doesn’t come with a strap, we want you to find one that truly fits your personality. We have a beautiful range of vibrant straps available to you for just £29.99” ~ Tim Cook 😀

  • Gorgonphone

    ugly as hell

  • Joe B

    I wouldn’t buy an iWatch nor glass.

  • sdathar

    I want one.