T-Mobile to reportedly install unlocked iPhone displays in stores

By , Sep 4, 2012

By all accounts, T-Mobile isn’t getting the iPhone this year. The carrier will once again be put on the sidelines this month as the other three major US operators prepare for Apple’s massive handset launch.

But that hasn’t kept T-Mobile from trying to get in on the action. Yesterday, it started distributing iPhone-friendly nano SIM kits to retailers. And according to a new report, it’s also prepping in-store iPhone displays…

TmoNews is reporting that T-Mobile is getting ready to install in-store unlocked iPhone displays in an effort to demonstrate its refarmed network. The upgrade will allow users to access 3G data on their iPhones.

“Our confidence level with this story is pretty high considering the sheer number of reports starting to come in regarding the idea that T-Mobile will have unlocked iPhones displayed in store running on T-Mobile’s 3G network. We’re pretty short on details but we do know that store managers were asked to activate a new microSIM before the end of August, but not told what device it would used with.”

The site goes on to say that the in-store displays are a part of T-Mobile’s “bring your own iPhone” campaign. The carrier hopes that the combination of its refarmed network and new “truly unlimited” data plans will help lure subscribers over from other companies amid the likely shuffle this fall.

It sounds like T-Mobile is making some good moves to help it make up for the fact that it’s not an official iPhone partner. It’ll be interesting to watch this campaign unfold and to see if it will have any effect on its bottom line.

What do you think of T-Mobile’s play for iPhone customers? Will it work?

  • Share:
  • Follow:
  • ghulamsameer

    This little action is a little fiesty, but overall, their hypocritical stance on the iPhone is probably going to help them a lot. Trying to sell against the iPhone will give them some money and ushering in unlocked users will get them easy iPhone without paying subsidies. They would have me even happier if they could release news about when that 1900 mhz pcs spectrum will up and running, but I can wait a few more weeks. I mean, it has been 3+ years with edge…

  • http://profile.yahoo.com/T5KKIJSA2NR42URK7JNKRGR3HE robert c

    At least there will now be Iphones on display at t mobile usa stores.

  • http://www.facebook.com/joe.jonsen Joe Jonsen

    no thanks tmobile sucks..

  • chjode

    I’d be all over this if T-Mobile supported 1900mhz 3G/4G in my area. But then again, we don’t even have Verizon’s LTE here, so I’m not holding my breath.

  • John

    I got 3G on T-mobile iPhone 4 in Austin Texas

    • http://www.facebook.com/JulianJoseph Julian Joseph

      really? what location exactly? are you still getting it? i’m in austin with iPhone 4 on t-mobile but still only have edge… thanks

      • John

        Leander tx

      • Janelle

        its also around the northeast area….i saw 3g pick up on my iphone right after i cross 183 bridge on lamar…all around that highland mall area you’ll get 3g for sure

      • http://www.facebook.com/Er1cSu Eric Su

        Yeah I was at the 183 and Anderson Mill area and on 183, I had full 3G