This is a promotional video for Hyundai, who’s having random people play their Hyundai Veloster game for iPhone on a giant screen in New York City’s Times Square. That sure looks fun, doesn’t it?

  • Impe83

    they sure got a lot of cash to waste on this kind of campaigns… 😛

  • Lupius

    An advertising billboard with non-repetitive content probably grabs way more attention than others. I think it’s a smart move.

  • good move