Apple buying 36,000 acres of US forest land for sustainable product packaging

Apple has partnered with The Conservation Fund on a far-reaching initiative designed to permanently protect working forests in the United States while ensuring steady supply of paper products for sustainable product packaging, according to a press release Thursday by The Conservation Fund.

The “breakthrough” deal will see the Cupertino firm purchase over 36,000 acres of vulnerable forestland in the Maine and North Carolina regions, which is larger than the land area of the City of San Francisco.

The collaboration will ensure that America’s working forests stay working forests. “For Apple, this is the beginning of a worldwide effort, one that represents a new approach as it reassesses its impact on the world’s paper supply chain,” noted the company.