European iOS users may need to re-enable auto-renewing in-app purchases


Following Apple’s price increases on the European iTunes App Store last week, auto-renewing subscriptions for in-app content in Europe have been turned off if any of the pricing tiers were changed.

It’s a move by Apple to stop charging users more than they agreed to, however Apple has not notified users or developers of the change, which could leave havoc to developers’ revenues for a few weeks until users figure it out themselves.


As you can see for the screenshot above, Apple asks users to review the new price and renewal options before the in-app content is reinstated.

How-to manage in-app purchases:

  1. From the Home screen, tap App Store.
  2. Tap Featured from the menu at the bottom.
  3. Scroll to the bottom of the page and tap your Apple ID. If you don’t see your Apple ID, tap Sign In and enter your information. Then tap your Apple ID.
  4. Tap View Apple ID.
  5. If prompted, enter your password and tap OK.
  6. On the Account Settings screen, scroll down and tap Manage App Subscriptions.
  7. Tap the subscription you want to manage, then choose a subscription category.
  8. Use the options to manage your subscription. You can choose a different subscription period, or turn off Auto-Renewal.

Apple instated price changes on its App Store in Europe as the result of switching to the per-country VAT model in Europe as opposed to the flat-rate tax. Another thing to factor in: fluctuations in currency exchange rates.

Source: Tom Royal (Twitter) via MacRumors