iPod touch 16GB

Apple on Thursday quietly refreshed its aging iPod touch lineup with a new $199 entry-level model with sixteen gigabytes of storage and a rear camera added to the mix.

Additionally, existing iPod touch models with 32 and 64 gigabytes of storage have been slashed to $249 and $299, respectively.

The lineup now comprises of the 16/32/64GB variants priced at $199/$249/$299 and offered in black, space grey, pink, yellow, blue and (Product)RED. The media players are now available through the Online Apple Store and ship within 24 hours…

These prices compare to the previous $299 and $399 price points for the 32GB and 64GB variants, respectively. As for the 16GB model, it used to cost $229 and was available only in space grey, and it lacked a rear camera.

All three models ship with Apple’s EarPods and the iPod touch loop wrist strap. Apple’s media release states that the tweaked 16GB variant will start shipping worldwide “in the coming days” through the Apple Online Store, Apple’s retail stores and Apple Authorized Resellers.

iPod touch 5G (familiy 005)

The entire lineup, however, continues to suffer in terms of hardware.

The devices run Apple’s A5 chip and the four-inch Retina screen has sub-par image quality compared to other iOS devices, which is surprising given the firm positions the media player as the ultimate app machine and a handheld gaming device.

  • Arsanny Lintang

    Maybe we’ll see new iPod touch with Touch ID when the iPhone 6 is release?

    • Jason Baroni

      I don’t know… I think Tim Cook is replacing new models of iPods with the iWatch since the iPod fragmentation is not doing good on the market anymore.

      • Andy

        They’re not going to replace iPod touch with iWatch, that would be just stupid since they’re totally different things. The iPod touch has always sold less than the iPhone, but is still doing well. Apple are working on an iPod touch 6th generation. And evidently, the fact that they are reducing the prices for the existing 5th generation is proof that a new model is on the horizon. They probably want to clear some stock, especially for the 16GB model which previously lacked a rear facing camera, but now is on par with the 32GB and 64GB models.

      • Jason Baroni

        But the iPod touch is not different from the iPhone. Ok, you make calls because the iPhone is a phone, but the difference on browsing and usage is not that different. It makes sense to me to settle the iPod touch to promote the iPhone and the iWatch, assuming the watch is a companion.

      • Andy

        The difference is not everyone can afford an iPhone.

      • Jason Baroni

        So everyone could afford a US$300 iPod touch?

      • Andy

        Are you seriously asking why people would buy a $299 iPod touch (32GB) that costs less than a $649 unlocked iPhone 5s (16GB)? I was implying it’s more affordable than an iPhone, I didn’t say everyone can afford an iPod touch.

        Maybe it’s because they already have a phone but want the iOS experience, or they use it for listening to music? Do you question why people buy iPads as well when they are essentially larger iPhones?

      • Jason Baroni

        I am not asking, I am afirming it. Comparing iPhone with and iPad is not like comparing an iPhone with the iPod — different experiences on both situations. Come to a second world country and tell me how many iPods touch you see against how many iPhones since they are twice the price of the touch.

      • Andy

        So you’re agreeing with me that iPod touch costs less than iPhone then, which is the one of the main reasons why many people still buy the iPod touch. Now, going back to the original discussion, there’s no reason to discontinue the iPod touch, which have sold over 100 million.

  • shankness

    If by sub-par display quality you mean non-IPS LCD display, then you’re wrong. It features the same display as the iPhone lineup.

    • No, I mean image quality in general. The colors are washed out and the contrast is not as great as on iPhones

      • Nirvana

        Yeah, display quality on iPod touch has always been inferior to that of iPhone even now that it has iPS equipped!

    • Ricky

      yes they have the same IPS LCD, but the colour quality is different, i tried comparing it with iPhone 5 and the difference side by side is noticeable

      • shankness

        Hmm.. I went by Phil schiller’s words who claimed it to be as good as the iPhone.

  • Sean Clark

    Good to see memory prices coming down. Hopefully we will see the same pricing scheme with the iPhone.

  • Nirvana

    Apple should not kill the iPod since it’s the only device which is on the league of its own, compared to the iPhone smartphone fierce battlefield.

    • Andy

      I think it’s important to note that many people were introduced to iOS through iPod touch. This is especially true for kids who’ll use it for gaming and social media, and whose parents may not want them to own an iPhone yet. They’ll eventually use the iPhone or iPad, and possibly other Apple products. The iPod touch is Apple’s way of sucking you in to their ecosystem, and for the most part it has been quite an effective strategy.

      • Arjan Vlek

        Yep, i began with iPod touch 2g, Then had (still have lying around) iPod touch 4g and now have the iPad 4.

      • Nirvana

        True enough, my go-to device is now an iPhone but I began with the iPod touch 4 and I found most my interest in it. Though some hardware specs are at slightly lower quality! iPods are still the money maker for Apple.

  • GzyOnline

    thanks for posting this, along w/what exactly has changed (prices comparisons & old 16GB offerings vs new).. Thank You!!

  • Great to see Apple finally cut the prices between storage models down. If the next iPhone is at these price points, that’s good for us all. Though hopefully the 16 GB model disappears on the iPhones.

  • James Gunaca

    Black is space grey instead of them being separate color options, then there is silver with white which isn’t mentioned in the article.

  • n0ahcruz3

    Lol i hope nobody bought the shitty 229 16gb ipod touch WITHOUT rear camera. My goodness what a ripoff. Apple talks about quality experience and all that shit, yet they released an ipod touch without rear camera call it “cheap”. Rotten apple