Behind each great company, there is a great mission statement. Apple’s mission is to bring the best personal computing experience to consumers through its innovative hardware, software, and Internet offerings.

This mission statement has been driving Apple for years, fueling the company’s vision of what the future could look like, and then turning that vision into reality. In this video, you will see Apple’s 1987 vision of what we know today as the iPad, Siri, and FaceTime

This video of the Knowledge Navigator was released under Sculley’s reign at Apple, showing that Steve Jobs wasn’t the only visionary in Cupertino.

It truly amazes me how a company can take a completely unrealistic idea at a given time, and bringing it to life years later. What amazes me even more is that we haven’t really seen anything yet.

Future times are exciting, aren’t they?


  • I’ve never seen that before
    But WOW that depiction is the ultimate goal except the current devices look better lol

  • ic0dex

    Wow great post. It’s crazy how head had this version so long ago and accomplished it before he passed. It sucks to see someone like him pass. But like he said “Your
    time is limited, so don’t waste it living someone else’s life. Don’t
    be trapped by dogma, which is living with the results of other
    people’s thinking. Don’t let the noise of others’ opinions drown out
    your own inner voice, heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”

    -Steve Jobs

  • ic0n1c

    Exciting without Jobs? I foresee a gradual drop in the stock price. Later on Android is going to tap into Apple’s niche and before u know it Samsung will start winning all its battles against Apple.

  • @mr_tortrix

    Incredible, what other things did they think about then, that we havent seen?

    And by the way the “iPad” on the video talks about my country Guatemala 🙂

    • Wetbag

    • Wet-bag

      • Jessy Reyes

        wow dumbass if your gonna insult someone at least call them the correct term it is wetback not wetbag dumb fuck

  • bat

    Sebastien NAILS It Per Usual – #Awesome #TechAdvice – Think He Lives, Eats, And Sleeps It #fact

  • Yeoproy

    True enuff, connecting the dots looking backward…….

  • Wintermute

    The Siri assistant better not have a stupid bow-tie or I will return my 4s

  • Tim

    Was that Bill Nye the science guy?! haha…

  • Penezote

    Arriba guate mr tortrix… I thought I was the only Guatemalan reading the idownloadblog…

  • Kelvin


  • Fjghg

    Holy crap! It’s set in 2011 too!! He say someone published an article about 5 years ago, to which the assistant replied, “Yes, in 2006…”

    • Me

      I noticed this too. Freakeh!

  • Austin Steffen

    Haha it was on thisismynext last night. But I like this site more because you guys update it with a lot more articles. Amazing though I have no idea how apple could have visioned this

  • W

    The thing is: that video was supposed to show how 2011 would be. They where close, relatively speaking!