Japanese blog Mac Otakara is reporting that Apple's OLED-based iPhone 8 may be marketed under the “iPhone Edition” moniker, saying the flagship handset may hit store shelves well after an announcement in September. The story corroborates prior rumors and analyst reports suggesting that iPhone 8 might launch later than expected and cost upwards of $1,000.
Mac Otakara expects the LCD-based iPhone 7s and iPhone 7s Plus iterative updates to go on sale shortly following the announcement.