Sometimes you cannot help but feel the iMessage App Store still owes us a couple of unique entrants to wholly justify its establishment last year. Games and stickers aside, the depth and breadth of the store leaves a lot to be desired and must-have iMessage extensions are few and far between. With that, it is always refreshing to welcome a new aspirant to the ranks that sets out to shake things up a little by bringing genuinely new functionalities to your keyboard. Vidicast, a video broadcasting app operating autonomously inside iMessage, does just that.
The iMessage application is best synthesised as a cross of any video broadcasting feature on the most popular social networks today (Instagram, Facebook, etc) and FaceTime. When hooked up, it provides the recipient of the iMessage invitation with a one-way live video stream, which then can be responded to in real time. The ambition of Vidicast is bold, bold enough in fact that one should be willing to give it some rope in regard to early days hiccups. Before you whizz to your iMessage App Store, here’s what you need to know about Vidicast’s attempt to break the mould of iMessage app extensions.
