Samsung’s back at it again. The company has aired four new ads that bash the iPad while painting its own 12-inch Galaxy Tab Pro tablets in favorable light. Samsung released these big tablets three months ago. The ads convey a few hard-hitting yet simple to grasp messages that likely won’t sit well with loyal fans of the California-based company.
One ad tells the viewer that anyone can multitask like a pro on Samsung’s tablets that can run two apps side-by-side. Another commercial focuses on Samsung’s ‘Multi User’ mode allowing different people to use devices, with each person’s settings, documents and apps separate of the others, a feature notably absent from the iPad.
Yet another video, titled ‘Pixel Density’, offers a critique of the iPad’s 2,048-by-1,536 Retina display at 226 pixels per inch. Apple’s “Retina thingy”, the ad explains, pales in comparison with the Tab Pro’s sharp 10.1-inch screen at a whopping 2,5600-by-1,600 resolution with a pixel density of 299ppi.
I’ve included all four ads for your viewing pleasure right below the fold…
Samsung’s just posted a new ad to its YouTube channel inviting viewers to “do more” on the new multi-tasking Galaxy Tab Pro series tablet, featuring three different scenes dedicated to bashing Apple’s iPad, Microsoft’s Surface and Amazon’s Kindle tablets. The ad is actually humorous, which is a refreshing change change for Samsung.
The commercial’s anti-Apple scene envisions sending email on the Samsung tablet while on a video call, using snapping two apps side by side. Have a look at it after the break and tell us what you think in the comment section…
It’s day two of Consumer Electronics Show and we’re expecting a flurry of new Apple-related product announcements throughout the day. Our continually updated CES 2014 coverage does not include yesterday’s Samsung press event, but it’s not too late to rectify the omission and tell you about some new tablets Apple’s fierce competitor announced at the show: one new Galaxy NotePro and three new Galaxy TabPro devices (it pays to keep tabs on competition).
Available in up to 12.2-inch variants (here’s why), all four tablets sport a new Windows 8-style home screen called Magazine UI and some nice multitasking improvements such as the ability to run up to four apps concurrently and resize their “windows”.
And as an amusing ide-note, I’m also going to tell you about film director Michael Bay’s disaster at Samsung’s press event (bonus: video).