iPhone 5 presser (Phil Schiller, iPhone family prices)

In another era, Apple and Samsung would be competing gasoline retailers, locked in a war to entice more automobiles to the pump. Update the picture to the 21st century, replace gas with smartphones and you have the modern-day equivalent of a price war playing out in India, according to a Wednesday report.

Android-based Samsung smartphones initially had the majority of the India market to itself. However, now Apple is shaking things up by offering discounts on its iPhone 4 – a move fueling the company’s challenge of rival Samsung.

The South Korean company has responded with discounts on its Galaxy family of products – on top of the current payment plan. Both companies are jockeying to control a market full of potential smartphone buyers…

Dhanya Ann Thoppil, writing for The Wall Street Journal:

Samsung Electronics Co. and Apple Inc. are battling it out globally for smartphone dominance. In India, they are trying to outdo one another by offering various discounts to convince consumers to switch smartphones.

The promotions come as competition in India’s smartphone market is heating up with more consumers looking to replace basic handsets with phones that can offer Internet browsing, video, music and other features.

Samsung in the fourth quarter of 2012 led the 1.24 billion people market of India with a forty percent share, while Apple trailed with a meager five percent of smartphone sales in the country, according to market researcher Canalys.

To spur iPhone demand, Apple has made several adjustments to how it works in India.

In September of 2012, Apple began working directly with distributors to get the smartphone on retail shelves. Earlier in April, the company also unveiled cash discounts to make the iPhone 4 more affordable.

The moves appear to be working.

Shipments of iPhones to India tripled while the discounts “are already driving Apple’s sales in India,” according to today’s report.

iStore 002

As a result, Apple’s revenue is expected to reach $1 billion in 2013, up from $365 million reported for the fiscal year 2012, when ended in March.

But Samsung has not been idle.

On the heels of Apple’s discounts, the firm announced a fifteen percent cash back discount for its Galaxy smartphones and tablet.

This is on top of a 12-month interest free payments.

A Samsung Mobile in India vice president told the Journal “strong success” with the installment plan convinced the company to launch the fifteen percent cash back deal.

Samsung Apple India (The Next Web 001)
Image via The Next Web.

At the same time, analysts are questioning Apple’s decision to use the iPhone 4 as its flagship discount product in India.

One of the country’s mobile analysts said Apple will likely phase out the handset in the next year or two, prompting questions of whether Apple isn’t just dumping its aging products in India.

To wage a real price war with Samsung, Apple must follow its rival’s lead and offer several handsets spanning a spectrum of prices, giving hope to observers forecasting a new inexpensive iPhone could materialize.

  • apple is convincing indeed , but samsung has come up with 0% processing , 0% emi , 0% downpayment and 15% cashback on credit cards on purchase of samsung smartphones , apple has 16,990rs down payment on iPhone 5 with 4 emis , apple also is giving exchange price discounts , the competition is heated up between apple and samsung , again to be noted that smatphones are sold in india without any contract plus there is vat tax unlike usa where iphones come out for 99$ which is equivalent to 5400rs while in india an off-contract iPhone is sold for 45,000rs

  • Well most potential buyers have the money for the iphone 5 or whatever they dont buy it bcos LOL :p it doesnt have bluetooth and on paper android devices seem to have the faster processors and stuff i can assure you most Indians will never get the real amazing power of an iphone,the fastness, the amazing apps ,web browsing experience, the amazing ,enhanced speakers and sound quality,the design,the beautiful retina display the smoothness and full of only useful features that ios offers. Not to mention them isight cameras 😉

    • Guest

      why do you want to jump to wild conclusion when the post itself states something else? , i mean it was so close to getting cancer after reading you post.

    • why do you want to jump to wild conclusion when the post itself states something else? , i mean i was so close to getting cancer after reading your post

      • Look at the votes downs you got 🙂 #enufsaid

      • yes rebels get oppositions , and its an apple blog site and my comments are against them , so its obvious , i am a proud android fanboy , and using hashtags on other sites other than twitter and instagram just makes you look like a 11 years old with no life (which i doubt you may be) ”ENOUGH SAID” . kill yourself

      • Im 16. Your indian. #indianguyjustgotburned and btw these hash tags lol are for comedic purposes.

      • No they arent rebels lol. Your argument was just invalid

      • tell me one thing kid , did you actually buy your shitty iPhone? , well i bought my mom an iphone for 45000rs from my hard earned money , i had bought all my earlier phones , i bought my dad a samsung galaxy s3 , so i know thier worth every penny , and thus i can truely review them , you just got spoon fed kid…

      • they dont have comedy in them , they represent how tragedic it was when your dad’s condom tore 16 years ago…..

    • Guest

      the fastness (you mean a 2ghz quad core intel processor is slower then a puny dual core a6?) the amazing apps (one word ”porn apps” in playstore :P) web browsing experience (safari is only as good as stock jellybean browser , plus both oses have various browser options) enhanced speakers (what is this supposed to be china mobile? have you heard sound from htc one front facing speakers? do you have beats audio installed?) beautiful retina display (i prefer super amoled hd more , and nokia has the best display on thier lumias,its a fact) and the smoothness (use a xperia z and you’ll know what true smoothness is) , indeed now you know why we indians (and majority on others) prefer android (with 1.5million! android activations everyday!) mate you said what you had to,i didnt have problem with that , YOU INVOLED INDIANS, YOU DIDNT HAVE TO DO THAT , THIS IS ABOUT OUR OS PREFERENCE THERE IN NO NEED TO EXPRESS YOUR RACISM IN THIS , YOU HAPPY WITH IOS , LICK IT , DONT SUPRESS THIS SHITTY OS ON ME , AS I LIKE ANDROID BETTER , AND MILLIONS MORE DO , i havent said anything offensive about your countrymen , so shouldnt you about mine ,

    • Guest

      the fastness (you mean a 2ghz quad core intel processor on motorola razr i is slower then a puny dual core a6?) the amazing apps (one word ”porn apps” in playstore :P) web browsing experience (safari is only as good as stock jellybean browser , plus both oses have various browser options) enhanced speakers (what is this supposed to be china mobile? have you heard sound from htc one front facing speakers? do you have beats audio installed?) beautiful retina display (i prefer super amoled hd more , and nokia has the best display on thier lumias,its a fact) and the smoothness (use a xperia z and you’ll know what true smoothness is) , indeed now you know why we indians (and majority on others) prefer android (with 1.5million! android activations everyday!) mate you said what you had to,i didnt have problem with that , YOU INVOLED INDIANS,, THIS IS ABOUT OUR OS PREFERENCE THERE IN NO NEED TO EXPRESS ”most indians will never get” THIS the post clearly states that graph shit about apple making it huge in india , so clearly ”INDIANS ARE GETTING IT” , YOU STAY HAPPY WITH IOS , LICK IT , DONT SUPRESS THIS SHITTY OS ON ME , AS I LIKE ANDROID BETTER , AND MILLIONS MORE DO , i havent said anything offensive about your countrymen , so shouldnt you about mine ,

    • the fastness (you mean a 2ghz quad core intel processor on motorola razr i is slower then a puny dual core a6?) the amazing apps (one word ”porn apps” in playstore :P) web browsing experience (safari is only as good as stock jellybean browser , plus both oses have various browser options) enhanced speakers (what is this supposed to be china mobile? have you heard sound from htc one front facing speakers? do you have beats audio installed?) beautiful retina display (i prefer super amoled hd more , and nokia has the best display on thier lumias,its a fact) and the smoothness (use a xperia z and you’ll know what true smoothness is) , indeed now you know why we indians (and majority on others) prefer android (with 1.5million! android activations everyday!) mate you said what you had to,i didnt have problem with that , YOU INVOLED INDIANS,, THIS IS ABOUT OUR OS PREFERENCE THERE IN NO NEED TO EXPRESS ”most indians will never get” THIS the post clearly states that graph shit about apple making it huge in india , so clearly ”INDIANS ARE GETTING IT” , YOU STAY HAPPY WITH IOS , LICK IT , DONT SUPRESS THIS SHITTY OS ON ME , AS I LIKE ANDROID BETTER ,

      • felixtaf

        Dumbass… Intel processor is not quadcore. Its Single Core Intel Atom processor with dual-thread CPU…. Check the facts before uttering nonsense… iOS Smoothness is nearly matched by Nexus 4 with JB (but not perfect, u can still see lag). HTC one is a beautiful phone (so, i dont want to talk trash about it, coz of you). 1.5 million activations, not coz ppl LOVE andoid. Android phones start from 100$ in India… iPhones are way expensive for an average Indian to afford.

      • Kurt

        Note 2 is smoother than iPhone 5. It’s been proven time and time again on Youtube vids

      • Anshul

        Note 2 is smooth initially. Try using it for a month and once you fill it up with apps of the word it starts lagging. iPhone performance does not depend on the number of apps installed.

      • Kurt

        Not true. my iPhone lags, and I get a black screen out of no where. Only way to fix it is a reboot or ask someone to call/sms me. iPhone is a great mid-range phone for sure. Not knocking it.

      • Anshul

        Probably a problem specific to your handset or due to jailbreaking. Me or anyone else I personally know for that matter, has never experienced a lag with their iPhones. I never had lagging issues even with my 3gs and 4. My wife used a note and now note 2 and has trouble every now and then with the lag – at stock firmware.

      • Kurt

        Same problems my wife is having with her iphone. At least her GPS works on this one. My iPad is soooooo laggy. Restoring didnt help. After throwing on my apps and music with took about half of the 64 gigs on there, it got so laggy. My iPod 1gen was laggy, my 3GS was laggy, my 4S is laggy, my Ipad is laggy. But you get used to it. It’s ok on my 4S, so I don’t mind. But my iPad sucks. I can’t wait to upgrade to the iPad 5. But I’ll wait to see if there are issues now that Samsung isn’t making the LCDs (LG makes inferior LCDS) and of course see how the processor is this time around. I hope it’s all good. I need to upgrade!

      • Anshul

        Yours seems to be a one off case. Even in benchmarks it has been proved that iPhone performs better at coping up with lags.

      • Kurt

        Again, I can deal with the laggy-ness with the 4S. My wife has less patience with it though. At least I don’t have a bent iPhone 5(I wonder how prevalent it is), or scratched iPhone 5. I’ll stick with the 4S till I switch to the Note 3. Glad to hear it’s only from time to time for your wife. It’s one nice phone. Not as beautiful as the 4S, but far more features I want and will use.

      • i’ll tell you something bhai , apple is mainly about UI smoothness , while multitasking it just pauses the app and switches to the next one , in case of android it is internal smoothness which matters , as in multitasking is ACTUAL multitasking , and live wallpapers run behind when you are in some other app , so yes as that douche mehrab stated above ”androids are fast on papers” yes it is so , but they are fast in the hood , where it matters , i dont say ios dosent know how to multitask , it’s just not that good as compared to android , and android was in this thing before apple , and as of samsung copying apple , c’mon we all know apple has also copied hell lot of things from android , thats how these oses are in the competition , they get inspired from each other , in the end of the day , us consumers are the real winners

      • Lol as if my 512 mb ram 4s performs better on mutitasking on auxo #jailbroekn soa bit slower then stock compared to my z. The 4s multitasking is more smoother and faster even when its running a jailbroken tweak. You guys have low gpu thats why you”ll always lose. Consumers just care about ehich is faster and smoother so yeah they dont care what the processors are doing while they multitask on android or ios and btw my z and note 2 becomes laggy and slow when i have more them more normal apps running.

      • first , staph using hashtags , that too with spelling mistakes , its bothering me , second , we have tegra and nvidia processoers and gpu , so its a beast as compared to iphones , as why are you stuck on 4s yet , go get a ip5 , cant cause you will have to dump your all 30 pin docks? thought so , and you are still stuck on 512mb rams , get a life , nexus 4 has 2gig of ram , so naturally gaming is at its best , so stop whining kid , and you have to jailbreak to get all those fancy features , even if you need chatheads you have to jaibreak , its stupidity , it comes stock on android.

      • Omg oh no? You have 2 gigs of ram :O omg why dont i see iphone users whining about ram :(? Cos we dont need it 🙂 our 512 ram devices can beat the crap out of your 2 gigs so yeah test it for yourself trust me i have oh and take a note no matter what processors you use cpu and gpu will only look good on paper for you guys. Why? How does ios become faster with such low specs? Cos the chips are custom designed by apple and it has soecial secret blueprints 😉 which you guys will never get. For e.g KFC 🙂 whys the chicken there so much better then our home made ones? Cos they have a secret recipe. Same goes for the processors made by apple.

      • processoers made by apple yet (till iPhone 5) were made by samsung , so i guess you fell in your own dug pit , and speaking of kfc indeed made me hungry , brb

      • LMFAO LOL YOU MAD BRO? Its manufactured by samsung such as iphones are designed by apple in cali but made in china? They are manufactered there lol retards these days or shud i say indians these days?

      • are you high or something , just because you dont have anything more to say , you are pounding on indians? real mature , what else expect from a 16 years old , tore condom resulted prick , go cry to your satanist mom , who better should have had aborted you , p.s this is what is called coming on face , not being a sassy girl and be hating on people on thier ethnicity , biatch , it all started as ios vs android , now you are just off limit , maybe you dont even have cojones to face me in real life , you 16 year old dick ,

      • Your still indian

      • xxx

        I’m not Indian and I don’t really give a shit about them but can’t you see how dumb you look with that reply?
        I use both Android and ios nowadays, i think they are both good systems with its flaws but in the end i prefer a jailbroken iphone over any Android phone..

      • Good for you

      • and you’re a hooker’s bastard 🙂

      • Read the article and the comments ohh nooo samsung s4 is two times faster then the iphone 5? 😮

      • *you’re ! xD

      • Anshul

        I would like to know your definition of “actual multitasking bro” and probably like to know how you think Android manages it better. I agree that on iOS, most of the apps go into suspended mode as soon as you switch to another app. By suspended mode I mean they stop using resources like CPU memory. And I think that is a cool way of multitasking. Let us say that I am on safari and I get a mail and I need to respond to it. It does not matter to me if Safari goes into suspended mode while I am replying to my email! As far as apps requiring multitasking are concerned, they can keep running in background if the code requests the same to iOS. Notifications is an example of multitasking without utilizing resources unnecessarily. Another one could be music player which runs in the background. And music player has been on the iPhone even before Android came into picture. So in a genuine sense, Apple had some multitasking before Android. And I am not sure which features did Apple copy from Android. Thanks.

      • music player multitasking wa available back in 2004-2005 on sony ericsson walkman phones then , and say i am on stock jellybean browser , i am downloading a torrent (which mind u is not possible on ios) and i get a mail , the download goes on in the background and is also accessible in the nc , so thats maultitasking , and again as that douche mehrab said above about the isight camera , all i have to say is its a normal 8mp shooter with a cool name , just how apple names thier dvices like retina and lightning , lol , android have better camera , and nokia instead has pureview 41 mp camera , so all i have to conclude with is – ”APPLE IS IN THE INDUSTRY , IT ISNT LEADING THE INDUSTRY ”

      • Anshul

        Ok. I guess you have not heard of iTransmission, an app for downloading torrents which is available at cydia. Which actually requests the iOS not to suspend the app while in the background, and keeps running. So in a way, iOS allows “real multitasking” as per your definition whenever needed. However, an app has to clearly request the OS for the same. This helps preserve battery life and avoids unnecessary burden on the CPU. Why would i want subway surfers to keep running in the background if I switch to watching a video?

      • with all due respect bro , i have my preference , i wish you a happy iOS exp 🙂 as i guess this argument wont lead us anywhere ,

      • Umm your iphone 4s has issues? Cos mine runs faster and smoother them my nexus 4 and xperia z

      • Kurt

        You’re lucky. Many have problems with their battery life. Batterygate is an awful problem for our phones. Thankfully my wife and I don’t have that problem too.

      • I dont have that either :s you must take you iphone to an apple store or something

      • Kurt

        Haha it’s ok. This summer ill get the Note 3 then ill stomp on our iPhones into little bits 😉

      • It”ll lag when scrolling down a wikipedia page 😉
        I hope it fits in your pocker 😉
        nice choice 😉

      • Kurt

        As much as you can, keep your phone out of your pocket. My friend is a lawyer for a cell phone company. And he told he and other lawyers have been working on future lawsuits that will arise from cancer. Especially testicular for us guys.

      • true!

      • thats a cliche

      • Anshul

        No. That is from personal experience.

      • Yes true HTC one might be the only android phone i”d want. Yes indians dont love their androids they just cope with it bcos of there low budgets.

      • you littile prick , id ont know why you are so grumpy about us indians maybe you were fucked by them someday , again! read the post above it clearly staees that apple sickness is hitting india , i can personally see mo am fellow indians , my friends and collegz are switching to iphones , maybe to a level eual to iphones in usa , i am from india so i can tell apple is growing huge in india and my mere concern is i hate this , dumbass!

      • Anshul

        Mehrab, an Indian would like to gift you an HTC one (the only android phone you want). Kindly provide the address, and the color you would like.

      • I”ll pass

      • Anshul

        Meh. You wont.

      • I wud have wanted it if it had an isight camera and a facetime hd camera and itunes and app store and if it was faster then the iphone 5 oh and i dont like sense 5 i used sense 5 on my cousins one trust me it gets useless after a while

      • Anshul

        Make up your mind. You said few posts above you’d want one.

      • I meant the htc one is the only android phone i”d want ._. Even if i had it iknow i”d use my iphone more

      • wow you went full ios man , never go full ios ,

      • felixtaf

        Wat does that mean moron? U knew that i own iOS devices only? I have an android device too. I wont talk nonsense jus to piss someone off. Grow up!!!

      • iSheep

      • felixtaf

        Fu*k off slumdog!

      • i smell you burning 🙂

      • average indians cant afford iphone , mayn i stay in india , i am watching my fellow indians being douchbags and buying apple just cause its cool(turning iSheeps like you) , and i cant stand that i love anything but apple , thats what is bothering me , so stfu you iSheep!

      • A xperia Z is slower then my one year old iphone 4s lol smoothness? Its slow and crappy. i like stock jellybean more then then the jellybean on the z.nokia with better displays? Amoled HD? The renita display is better. And the motorola thing. Im sorry to say but yes it is 🙂 test it fo urself i have the Z note 2 iphone 5 iphone 4s ipad 4 ipad mini so yeah i know which ones are faster the 800mgh a5 can handle the xperias Z performance in real world testing. The htc ones speakers are better then the iphone 5″s LOL WHAT A WIN BRO? No one needs a beats audio installed on ios trustme no kne wants them beats were first made for ios products and they still support them as well as the phones with beats audio. And TALKING ABOUT AUDIO AND MUSIC AND STUFF we have itunes 🙂 #enufsaid

      • itunes is for everyone and i dont need itunes personally , and you boy are insecure cause you dont have a valid comeback , and about the iphone 4s thing , YEAH! KEEP TELLING YOURSELF THAT , actually you apple fanboys just cant take defeat , so yes , keep telling youself that…..

      • 4S thing? Its true try it out for yourself 🙂 the only app that the z opens faster is facebook but scrolling on it is still laggy lol unlike the 4s the 4s has an a5 which is used on a ipad mini and ipod touch apple wudnt have given the same chip to so many devices if it didnt perform better then androids 🙂 please test it out foryourself 🙂

      • i have had a 4s , why do you thing i would be reading ios blogs? i am an apple consumer , and i didnt like it

      • felixtaf

        Lying sick ass kid… He mentioned he bought an iPhone 5 for his mom amd even she dint like it. But he enjoys his xperia Z. Now claims that he owns a iPhone 4s. Are these Zombies?

      • No they are INDIANS LOLOLOL

      • felixtaf

        Thats not fair. Am an Indian too… Dont judge a country coz we have slumdogs who can talk. Plz

      • It was just a joke

      • i really applaud you man , your the faggotest crapple fanboy i have dealth with….

      • and you are swagfags LOLOLOL ‘Muricans

      • i said i ”have had” an iphone 4s so i certainly switched , and my mom really liked the iPhone , so i bought her one, are you nuts?

      • *corrections , its and not amd , and its an iphone not a iphone , no wonder you didnt understand what i said , maybe you need to brush up you’re english

      • Iwas talking about liking one another. I was talking about which ones simply faster go to youtube and see comparisons of the nexus 7 and ipad mini see what reviewers said the mini runs the ipad 2″s processor and still is faster th Quad-core 1.2 GHz Cortex-A9 of the nexus 7
        ULP GeForce or
        the nexus 4 or xperia z which has different processors tho.

    • Anshul

      I have a iPhone 4S. Had a 3gs before that, 2g and 1 as well. I have an iPad 2 as well as iPod touch 5th gen. Most of my colleagues use an iPhone and our firm has even switched from BB to iOS devices for accessing corporate mails (android is not supported). Almost 40% of the population I see at Airports/ hotels uses an iOS device. And I am an Indian. I live in India. Apple has never targeted the mass class in any of its international markets, yet. Hence you would see that particularly for Asian countries like India, iPhone has been mainly a device used by corporates, higher middle class and above. You see iPhone having a better penetration rate in few markets just cuz it comes tied up with a carrier which eventually results in a lesser upfront cost for the customer. In India, the latest model costs 45k upwards. Hence, the penetration rate is low since there are many options available in 20-25k range in Android. So if an average Indian wants to experience the best of both words, he buys a 20k phone and then goes on to buy a 30k iPad this having 2 devices for almost the same price. There are even grey markets selling iPhones imported which sell for a start of 38k for the latest model and usually teenagers buy it from there. So buddy, an average Indian is actually experiencing an iOS device indeed. And once Apple launches its mid range iPhone (expected in the later half of this year), many more Indians are going to experience the real power of the iPhone, specially since Apple has acknowledged the importance of the Asian markets and this budget phone targets them.

      • I talked about potential smartphone buyers so your argument is not related to what i said.

      • Anshul

        My arguement is in response to your statement “most Indians will never get the real amazing power of an iphone” hence it is fully related to you what you said. I have covered both current an potential smartphone buyers in my arguement.

      • wow , you just dont get it dont you? maybe you came from one of the eggs apple layed

      • sahi baat hai bhaisab

  • seyss

    came here for a graph

  • It is great to hear something of India in a foreign[US] website[No offense]

  • Sahil

    I just read this huge thread of iOS vs android.. Well all of you android lovers spoke about the so called outstanding features spread across different phones.. Xperia z, nexus 4, galaxy s4.. In apples defence .. All those features that ull boast about is all combined in one phone.. Ths iPhone!! So all u android users can suck on it.. It’s 1 phone against millions.. And yet apple manages to make ull shit bricks..