Last month, word got out that the Australian Competition and Consumer Commission was looking to go after Apple over the name of its wireless iPad model: iPad Wi-Fi + 4G. Soon after that, a handful of other countries joined them.
You see, folks are getting upset because Apple’s LTE tablet doesn’t actually use LTE in any countries outside of the US and Canada. So they want Apple to change its name. And Apple met with the ACCC this morning to talk about it…
According to the Sydney Morning Herald, both Apple and members of the ACCC took part in a mediated discussion this morning to try and hash out some sort of deal. But neither party would budge on the matter, so no agreement was reached.
This means that the case will have to go in front of a judge. A hearing is scheduled with Justice Mordecai Bromberg of the Federal Court in Melbourne for this afternoon.
Apple has thus far complied with all of the ACCC’s wishes. It’s changed the signage in its retail and online stores, adding warnings that the 4G iPad does not get 4G speeds in all countries. And it’s even offered refunds to iPad buyers that felt misled.
But it doesn’t look like the company is going to change its iPad Wi-Fi + 4G name to anything else anytime soon. We’ll see if the court can force them to do so.
Do you think Apple should change the name of its 4G iPad? What would you rename it?