Several months after unveiling the feature, Netflix on Thursday said that Smart Downloads is now available in its iOS app. As you may recall, the option streamlines the process of accessing content to watch when offline.
Netflix grossed $853 million in 2018, which means that Apple’s take would have been around $256 million from that app alone. Best of all, Apple didn’t have to do anything to earn this money other than permit Netflix to offer the In-App Subscription option in its app.
Calling Apple a “valued partner,” Netlfix has stopped supporting iTunes as a method of payment for new members. Existing members who currently use iTunes billing to pay for their subscription can continue to do so.
Some are saying that Netflix’s new trial is disruptive and intrusive to the viewing experience though the streaming company says it hasn’t decided whether the new instant replay feature will become a permanent capability.
Costing half as much as the regular Basic tier, Netflix’s new plan being tested in Malaysia and elsewhere limits your consumption of TV shows and movies to mobile devices like a smartphone or a tablet.