Beats by Dre, owned by Apple, is definitely not a stranger to limited edition “drops” of new products. And today the company’s just unveiled yet another option for those interested in picking up the over-ear headphones.
Announced today, the new neon green color palette certainly stands out, along with the digi-camo print. According to Psychworld, the project for the new headphones has been in the works with Beats for quite some time. But Beats isn’t just working with Psychworld on this one.
The two companies are also teaming up with Don Toliver, a “hit artist on Cactus Jack Records’ roster”, and apparently the latest artist to disrupt the Houston music scene.
From today’s announcement:
This project with Beats has been in the works for awhile, and we’re thrilled to be able to finally reveal it to everyone,’ said the creators of Psychworld. ‘We’re so inspired by music, and so it’s been amazing to partner with Beats as well as one of our favorite artists who truly embodies what Psychworld is about.
The new headphones have that eye-catching color scheme, and the digi-camo print, but also feature a Psychworld logo on the headband. So they certainly stand out. Even if all the features baked inside, and the design itself, are the same as the standard Stuido3 headphones.
You’ll be able to get your shot at owning the new Studio3 headphones, which feature Active Noise Cancellation, beginning Thursday, April 22, at 9:00 AM PDT/12:00 PM EDT. You’ll need to order them from Psychworld’s website.
What do you think of this limited edition design and color scheme?