Tablets appear to be more popular than eReaders, at least in the U.S., according to researchers. Devices such as Apple's iPad are owned by 25 percent of Americans responding to a Pew Internet & American Life survey, compared to 19 percent for eReaders, such as Amazon's Kindle.
Most telling, however, is the November survey finding that a third of people own a tablet, eReader or both to view electronic publications. That's a two-fold increase over December of 2011, when 10 percent of people surveyed reported owning either a tablet or eReader. In another sign readers are shifting away from traditional publishing, the survey found 23 percent of the U.S. population 16-years-old or above are using eReaders. In 2011, the researchers found that number at 16 percent. For authors, eReaders also increase their audience, Pew also found...Â