By Christian Zibreg on Aug 5, 2014
Well, it had to happen someday. Call it a stroke of bad luck or inattention on my part, but it only took a fraction of a second for my shiny new iPhone 5s to slip out of my hand and fall on the concrete face down, just a few short weeks after purchasing the device! For the record, I am the type of person who handles my devices with utmost care so you could imagine my sorrow and feel my heartache.
Now I’m left with a pricey device that has a damaged screen with nasty cracks appearing all the way down to the steel Touch ID ring. A quote my nearest Apple Store gave me for an out of warranty screen replacement was just unbearable. And, it would take them at least a week to, or even more, to service the device, which was unacceptable to me.
Worse, iFixit at the time didn’t yet sell an iPhone 5s screen replacement kit. In addition, history has taught me all to well to avoid inexpensive screens sold on eBay. More often than not, these third-party components don’t hold a candle to Apple’s Retina screen in terms of color accuracy, overall image quality and touch sensing.
Luckily for our U.S. readers, after introducing in-store iPhone 5c screen repairs back in January, Apple Stores in the United States can now replace your damaged iPhone 5s screen in a matter of an hour… Read More
By Christian Zibreg on Jul 8, 2014
Back in November 2012, a secret mini-store popped up on eBay with officially certified, little-used Apple products, similar to those found on the company’s own refurbished section at the Online Apple Store.
However, since selling through the initial allotment of good-as-new gear the Apple Certified Refurbished Products section on eBay has seen little activity in terms of deals on iPhones, iPad, MacBooks and other products.
Today, Apple reportedly launched a brand new secret store – again on eBay, but this time around offering certified and unlocked GSM iPhone 5 units, with prices starting at $449 with free shipping… Read More
By Christian Zibreg on Jul 8, 2014
Apple’s original Senior Vice President of Retail quit his job at Apple last year for a CEO position with J.C.Penney, only to be fired rather infamously after revenues dropped sharply following his attempts to apply sprinkles of Apple magic and overhaul the retailer’s shopping experience.
Johnson recently participated in View From the Top Talk at Stanford Graduate School of Business and shared a few anecdotes from his time at Apple while revealing that he “was not a good student” at Stanford.
I’ve embedded the video right after the break… Read More
By Christian Zibreg on Jul 1, 2014
Ace Metrix’s ad-watching data compiled by Bloomberg has revealed that Apple’s in-house advertisements are scoring lower than those created by its long-time ad agency, TBWA\Media Arts Labs. This includes Apple’s TBWA-produced iPhone 5s television campaigns such as ‘Gigantic’ and ‘From the Heart’.
Small wonder, then, that Apple has decided to use various motifs from these successful commercials inside its retail stores, starting with the installation of the brand new backlit wall graphics at select locations… Read More
By Joe Rossignol on Jun 23, 2014
Apple retail chief Angela Ahrendts has had quite the experience since joining the iPhone maker’s leadership team last month. Ahrendts has posted a letter on LinkedIn that details her transition to her new role at Apple, following an eight-year tenure as CEO of the luxury fashion brand Burberry. In her memo, she discusses a few insights that allowed her to adapt to the Silicon Valley culture… Read More
By Christian Zibreg on Jun 17, 2014
Apple Retail is kicking off its annual free summer camps for kids eight to twelve years old. This time around, three-day workshops will center around filmmaking and interactive storytelling with apps like iMovie and iBooks Author on Macs and iPads.
Apple wants to educate youngsters on the basics of making movies and creating interactive books, complete with their own illustrations and sound effects. Each workshop, according to the firm, ends with the Apple Camp Showcase “so campers can share their finished projects”… Read More
By Cody Lee on Jun 12, 2014
Angela Ahrendts began here tenure as Apple’s senior vice president of retail and online sales in early May. The former Burberry CEO has made a good first impression in her first month, garnering praise from folks inside and outside the company.
Today, Ahrendts sent out her first memo to Apple retail employees, which officially sets the tone for her incumbency. In the letter she thanks everyone for their hospitality, and pledges to continue to evolve the customer journey in stores and online… Read More
By Cody Lee on Jun 12, 2014
Last night, Apple posted a video to its official YouTube channel showing off its newest retail store in Japan. The store is located in Omotesando, Tokyo, and it includes a brushed aluminum staircase and other unique architectural features.
Photos of the outside of the store surfaced in May, showing what appeared to be a power-saving green curtain of foliage draped down one wall. But this new video from Apple takes you on a brief virtual tour of the entire multi-floor building… Read More
By Cody Lee on Jun 10, 2014
According to a new report from MacRumors, Costco has reached a new agreement with Apple that will see it eventually carrying iPhones, iPads and other products. The warehouse club chain used to sell iPods, but quit offering them in late 2010 when it and Apple parted ways.
The news comes by way of an internal email sent to employees of Costco’s Wireless Advocates division, informing them of the new partnership. The memo only mentions iPhones and cellular iPads, but Wi-Fi only iPad Air and iPod models have popped up in stores’ inventories… Read More
By Cody Lee on Jun 6, 2014
According to a new report from 9to5Mac, Apple is preparing to begin offering prepaid and month-to-month iPhone plans in its US retail stores. This will mark the first time in the US that customers will be able to go into an Apple Store, and walk out with a prepaid iPhone.
Customers will be able to purchase an iPhone at full retail, pick from a handful of prepaid or month-to-month plans offered by AT&T, T-Mobile and others, and have it activated in-store. The initiative is part of a larger effort by Apple to bolster non-subsidized iPhone sales… Read More
By Cody Lee on May 30, 2014
Last week, Apple’s Lisa Jackson spoke at the Fortune Brainstorm Green conference about the company’s efforts to reduce its carbon footprint. She noted that all of its data centers run on renewable energy, and it’s working toward a similar goal with its retail stores.
And today we get a glimpse of those efforts with photos of a new Apple Store in Tokyo, Japan. The store, which is expected to open next month, features an eco-friendly design with a curtain of thick vines on at least one wall that will help control the store’s climate… Read More
By Cody Lee on May 29, 2014
According to a new report from 9to5Mac, Apple executives are in discussions with directors from retail chains over a mobile payment service. Citing sources familiar with the project, the site says the talks have taken place over the past few months at ‘high profile’ retailers.
Apple has long been said to be interested in the mobile payments space, which has several players right now but no clear leader. It’s believed the Cupertino company could leverage its 800 million iTunes accounts and iPhone user base to come in and disrupt the market… Read More
By Cody Lee on May 19, 2014
Apple’s former SVP of retail John Browett left a bad taste in everyone’s mouth. After just six months in the position, it was pretty clear he wasn’t right for the job, and Tim Cook fired him. And not only that, but he spent over a year finding a proper replacement.
The good news is, that replacement was Angela Ahrendts, and by all accounts she’s nothing like Browett. In fact, according to a new report from 9to5Mac, she has already visited a number Apple Stores in the the San Francisco area, and the employees love her… Read More
By Christian Zibreg on May 14, 2014
With all the rumors seemingly pointing to Apple sticking to its Fall release schedule for iPhones, established with the October 2011 introduction of the iPhone 4s, today the company again hinted at an upcoming iPhone 6 release by blocking off employee vacations for September 15–28 at its German outlets.
September is Apple’s usual iPhone launch window (new iPads typically come a month later).
What’s different this time around is Apple blocking employee vacation dates four months in advance versus a few weeks ahead of a major new product introduction, like before… Read More
By Christian Zibreg on May 12, 2014
If you plan on buying a smartphone or a tablet from AT&T anytime soon, you’ll love the carrier’s new in-store pickup option. Introduced Monday, the service allows you to order your mobile gear online – be it a smartphone/tablet, a piece of network equipment such as routers and 4G MiFi hotspots or various wireless accessories – and have it delivered to a nearby brick-and-mortar store.
Verizon for quite some time has been offering in-store pickups for online orders – as has been Apple – so this new service will improve AT&T’s ability to compete and potentially help increase foot traffic at its own stores… Read More