Apps get pricier in Russia over collapsing ruble

By Christian Zibreg on Dec 19, 2014

Apple is increasing App Store prices in Russia over the plummeting ruble, the basic monetary unit of the 145 million people country and some other former republics of the USSR, reports 9to5Mac.

So after halting online sales due to the fluctuating currency, now Apple’s virtual store is feeling the repercussions of Russia’s troubled economy.

Russian ruble, and consequentially the country’s economy as a whole, have stagnated for months now due to the falling price of oil and economic sanctions imposed by EU and USA over President Putin’s annexation of Crimea. Read More


Apple switching to per-country VAT across App Stores in Europe

By Christian Zibreg on Dec 18, 2014

Apple is changing its pricing scheme across European App Stores, switching from the previously same VAT rate it imposed across the entire European Union to a country-specific model, iMore reported.

Apps European customers purchase on their local App Store previously had an Irish 22 percent VAT on them. With this change taking effect soon, Apple will be now calculating app prices based on whatever VAT is used in each customer’s home country. Read More


How much will stainless steel and gold Apple Watches cost? New rumor has the answer

By Christian Zibreg on Nov 4, 2014

The Apple Watch will start at $349 for the basic Sport edition with its anodized aluminum case and come in Spring 2015.

But what about the more expensive stainless steel version — and especially the luxurious gold edition which features a case crafted from 18-karat gold that “our metallurgists have developed to be up to twice as hard as standard gold“?

While the Cupertino firm has yet to reveal pricing for these Apple Watches, a new rumor shared by French blog [Google Translate] pegs the asking prices of the stainless steel model with a polished or black side at $500.

And if you have a hole burning in your pocket that demands to be filled with cash, you’ll definitely want to avoid the pricey gold edition. Read More


Gold ‘Edition’ Apple Watch could cost as much as $1,200

By Cody Lee on Sep 12, 2014

The high-end version of the new Apple Watch could cost over $1,000, according to TechCrunch. The website has spoken to experts within the jewelry industry who say that if the 18-karat gold ‘Edition’ version of the Watch is actually made of gold, it could sell for as much as $1,200.

It’s not clear if the entire case is made of gold, or the device is just gold-plated, but TC’s contacts say it’s more likely the former. For one, an all-gold case matches up with the size and weight provided for the watch, and two, gold-plating doesn’t really live up to Apple’s design standards. Read More


Apple reveals new iCloud pricing on storage plans up to 1TB

By Cody Lee on Sep 10, 2014

At some point during the craziness after yesterday’s event, Apple quietly rolled out new iCloud storage plan pricing. In an update to the iCloud section on its website, the company posted pricing for storage plans ranging from 5GB to 1TB.

As before, customers will continue to get 5GB of storage for free, with 20GB of additional storage available for $0.99 per month. 200GB of storage will cost you $3.99 per month, 500GB $9.99, and the 1TB plan costs $19.99 per month. Read More


Apple Watch starts at $349, available early next year

By Cody Lee on Sep 9, 2014

Apple just answered perhaps the most-asked question in the tech world over the last two years by unveiling the ‘Apple Watch,’ and now there are just two questions left to ask: how much is it, and when can I get it? Tim Cook just announced that the Watch starts at $349, and will be available early next year. Read More


Apple introduces new iCloud storage tiers

By Cody Lee on Jun 2, 2014

In addition to all of the other big announcements Apple made during its WWDC keynote today, the company unveiled some significant iCloud changes. The service now has a Dropbox-like front end called iCloud Drive that allows you to access your files across all of your devices.

And that’s not all. Apple also announced some much needed new storage tiers for iCloud that will allow you to store more things in the cloud, for cheaper. Unfortunately, the free tier stays the same at 5GB, but users can now get 20GB of iCloud storage for just $0.99 per month… Read More


Taiwan’s Fair Trade Commission fines Apple $700k over iPhone pricing

By Cody Lee on Dec 26, 2013

The Wall Street Journal is reporting that Apple has been fined 20 million New Taiwan dollars, or roughly $670,000 USD, by Taiwan’s Fair Trade Commission for interfering with mobile service providers and handset distributors’ pricing.

The Commission found Apple guilty of violating article 18 of the country’s Fair Trade Act after discovering emails from the Cupertino company to Taiwan’s three main service providers, telling them how much their iPhones should sell for… Read More


New iPads pricing and availability

By Cody Lee on Oct 22, 2013

Now that you know Apple has a new full-sized tablet, which it’s interestingly decided to call the ‘iPad Air,’ and new iPad mini with Retina display, most of us have two questions on our minds: how much? And when can I get one?

While it looks like the new iPad Air is going to be available within a couple of weeks, there’s no concrete launch date yet for the second generation mini. We’ve posted all of the pricing and availability details for both tablets after the fold… Read More


The price of an unlocked iPhone 5s and iPhone 5c

By Sébastien Page on Sep 10, 2013

This is it. Apple finally unveiled the iPhone 5s and the iPhone 5c without much surprise to anyone who’s been following the rumors for a while. We’ve already posted about the iPhone 5s and iPhone 5c pricing and availability but we thought it’d be worth having a post dedicated to these devices’ prices off-contract.

So far, looking at Apple’s website, only T-Mobile will be offering unlocked and contract-free iPhones from day one, starting September 20th. If history is any indication of the future, chances are other carriers such as AT&T will later offer the devices without a contact, and unlocked for use on other carriers.

But let’s have a look at the prices of contract-free iPhone 5s and iPhone 5c… Read More


Apple to start taking iPhone 5c pre-orders this Friday, available September 20

By Christian Zibreg on Sep 10, 2013

Apple’s more affordable iPhone 5c is official now. Having already provided a quick laundry list of iPhone 5c features, we’re now left with the two crucial questions: when exactly is the iPhone 5c scheduled to go on sale and how much will it set you back? Don’t worry, iDB has you covered. The full launch details, pre-orders, pricing and availability information is right after the break… Read More


iPhone 5s pricing and availability: starts at $199, available on September 20

By Cody Lee on Sep 10, 2013

Now that you know all about the new iPhone 5s, the next two questions are: “when can I get it?” and “how much is it going to cost me?” As far as price goes, Apple has stuck with its usual scheme: the 5s will start at $199 for the 16GB model with a two-year carrier contract. And availability will depend on where you live.

It appears that Apple will not be putting this handset up for pre-order like it has in year’s past, but it will be available in-stores on September 20. Note that this initial launch group now includes China, which is pretty significant considering that it doesn’t typically get new Apple products until several months after launch. Read More


Apple introduces new app pricing tiers

By Christian Zibreg on Jun 28, 2013

As you know, Apple gives its iOS developers the freedom to choose pricing of their wares on the App Store, keeping 30 percent of the proceeds to itself. But rather than let a developer price an app at fifteen cents, for example, Apple offers a bunch of tiers. This also means localized versions of apps carried on international App Stores are priced differently to reflect a rough conversion of the U.S. prices.

Seeking to better align with the pricing structure in the U.S. App Store, Apple has now introduced alternate tiers for international App Stores so developers can price their software in .99 increments in the country’s native currency… Read More


128GB iPad 4 to start at $799

By Christian Zibreg on Jan 28, 2013

A brand new SKU (Stock-Keeping Unit) in the full-size iPad lineup that one blog obtained from retail sources suggested that Apple’s readying to add a new top-of-the-line fourth-generation iPad model with 128 gigabytes of storage. The development corroborates an earlier finding of code hooks in iTunes 11 and iOS 6.1 that points to the new 128GB full-size iPad model. And now, the same publication that leaked the 128GB SKU claims to have pinpointed the prices for this “Ultimate” iPad model… Read More


Budget iPhone: the augur of a new era of lower Apple margins

By Christian Zibreg on Jan 21, 2013

What should the rumored budget iPhone cost and how low could Apple price it without sacrificing its industry-leading profits? Jean-Louis Gassée, a former executive at Apple, where he worked from 1981 to 1990, ran some numbers on his Monday Note blog to try and make sense of the idea. The crux: there’s no way Apple could make a compelling, inexpensive device sporting today’s hardware encased in a less exquisite (dare I say, plasticky?) body without sacrificing its powerful margins.

Should the Cupertino, California company in fact pursue the low-cost iPhone, the move will be remembered as the augur of a new era of lower Apple margins and as such likely signals a new brutal phase in the Smartphone Wars… Read More


Microsoft announces pricing for Intel-powered Surface Pro

By Cody Lee on Nov 30, 2012

When Microsoft unveiled the Surface, its first in-house foray into the tablet market, back in June, it said that it would consist of two versions: a lower-end RT model built on ARM’s architecture, and a Pro model powered by Intel.

The RT version officially launched in October, in 32GB and 64GB flavors priced at $499 and $699 respectively, and has thus far seen modest sales. And last night, Microsoft finally divulged some information about the Surface Pro… Read More


Claimed unlocked iPhone 5 prices show up on Apple’s website

By Cody Lee on Nov 5, 2012

While Apple offers unlocked iPhone 5s in Canada and other countries, it has yet to give buyers inside the US that option. So unless you go through a third party vendor, you can’t get an unlocked iPhone 5 here in the States.

That could be changing in the near future though. Purported prices for unlocked versions of the new handset have been discovered hidden on Apple’s US website, which could mean that they’re preparing to roll them out… Read More


Tim Cook and Peter Oppenheimer defend iPad mini pricing

By Cody Lee on Oct 26, 2012

You had to know this was coming: during the Q&A portion of Apple’s conference call yesterday, analysts grilled Tim Cook and CFO Peter Oppenheimer about the higher-than-expected pricing on the iPad mini.

As you would expect, the two defended the tablet’s $329 price tag, stating that they didn’t want to build a small, cheap tablet. “iPad mini is a fantastic product; it’s not a compromise like the other 7-inch tablets.” Read More


Low touch screen yields blamed for the iPad mini’s price tag

By Christian Zibreg on Oct 25, 2012

With so many people seemingly disappointed that the iPad mini starts at $329 rather than $249 or even $199, we polled you ahead of the announcement on the price and only seven percent thought only Apple could get away with pricing the device at $329. And yesterday, in another poll more than forty percent said they would be getting one (more than half would opt for the entry-level WiFi-only model).

No question some people will go for a Nexus 7 or Amazon’s Kindle Fire because not everyone can afford a $300+ tablet. But why exactly Apple didn’t make a sub-$300 iPad? According to supply chain sources, low yields for touch screens are to blame… Read More


Poll: do you plan on getting an iPad mini?

By Christian Zibreg on Oct 24, 2012

Pundits were flabbergasted when Apple didn’t price the iPad mini at $199 to go for the kill. At $329, the iPad mini is a $130 more than seven-inch tablets from Google and Amazon, both starting at just $199. Furthermore, Amazon’s 8.9-inch Kindle Fire HD with a higher-resolution display than the iPad mini is still thirty bucks cheaper than Apple’s gizmo.

On the other hand, Apple is good at these things and it’s outrages to assume the company somehow got the price wrong. Analysts are convinced the $329 iPad mini is an absolute homerun. Certainly the device does appear to protect Apple’s price umbrella by making the iPad more enticing to budget shoppers while forcing rivals to scrape the bottom of the barrel. Taking it all in, would you buy an iPad mini at Apple’s current price points? Read More

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