On Tuesday, just a few hours ahead of Apple’s iPad keynote, new evidence surfaced about how entrenched Apple’s device is in the minds of tablet users. Although Apple’s tablet has undergone a number of updates, the old iPad 2 remarkably still accounts for the vast majority of U.S. and Canadian web traffic.
That’s the word from ad network Chitika, showing iPads are 81 percent of North American tablet-based online traffic. The next closest competitor is the Kindle Fire from Amazon, nipping at Apple’s heels with 6.1 percent. This is the second report in as many days showing even the oldest iPads dominate all contenders… Read More
Amazon today unveiled a slew of new tablets, all based around its third generation Kindle Fire: the Kindle Fire HDX. As before, there’s a 7-inch model, an 8.9-inch model, and both of them come in Wi-Fi-only and 4G configurations.
The new slates are lighter, thanks to an internal redesign, and 3x faster, thanks to Snapdragon’s quad-core 2.2 GHz processor. And they feature various other hardware and software improvements. Much more details after the fold… Read More
Hot on the heels of yesterday’s Google event which saw, among othergoodies, introduction of the second-generation Nexus 7 tablet with an improved 1,920-by-1,200 screen, the Kindle maker Amazon is now said to be refreshing its Fire tablet family around higher-resolution displays, too.
And as Apple and its Asian suppliers scramble to solve manufacturing challenges that continue to plague a second-generation iPad mini, Amazon’s top-of-the-line Kindle reportedly features a significantly overhauled display that packs 30 percent more pixels than the Retina iPad, into a smaller 8.9-inch screen compared to Apple’s 9.7-inch device. Ouch! Read More
It is pretty well understood that Apple’s iPad is a major player in tablet traffic online. However, new numbers only emphasize the iPad’s dominance as the device has accelerated further and now accounts for 84 percent of web traffic. Specifically, more than eight out of ten online ads were served to tablet devices carrying the Apple logo, a web analytics firm announced yesterday.
Competing tablets are left fighting over the remaining crumbs, with the No. 2 tablet – Amazon’s Kindle Fire – accounting for just 5.7 percent of traffic detected between June 15 and June 21… Read More
Quick, name the two hottest brands in the United States. If you picked Apple and Google you’d be wrong.
Although the iPhone maker and Android creator dominate the smartphone industry, the companies have dropped from the list of hot brand names.
By contrast, Amazon and YouTube made the current list of the top 10 hottest US brands for mid-year 2013. In another surprise, basement-dwelling BlackBerry was named the most-improved technology brand – thanks to the new Z10… Read More
Let the post-mortem begin. It is a ritual on Wall Street: forecast Apple’s quarterly numbers, then afterwards dissect the data the iPad maker releases. And once more, the coverage conflates shipment with usage to determine the status of Apple or Android.
Although Apple Tuesday announced selling 19.5 million iPads during the first quarter of 2013 – an improvement from 11.8 million tablets sold during the same three-month period in 2012 – the focus Wednesday was on the iPad shedding market share to Android. But do unit sales trump actual usage? Read More
One day after Apple announced selling 19.5 million iPads during the second quarter, new numbers show the tablet dominated online traffic as late as last month. The device held the market in a stranglehold, controlling 81.9 percent of tablet web traffic in the US and Canada, according to an online advertising network. According to the Chitika Ad Network, the 1.4 percent increase is the first month-on-month advance in the iPad’s share of web traffic since December 2012…. Read More
As Apple released its $329 iPad mini last year to compete with the growing crop of inexpensive seven-inchers, sales overtook that of the full-size model faster than Apple had envisioned. And because of it, the existing Android tablet vendors competing on the low to mid-end have been undoubtedly feeling lots of heat.
Amazon, which first legitimized the category with launch of the $199 Kindle Fire in September 2011, is reportedly about to up the ante with a $99 Kindle Fire version, a potentially disruptive move which will boost sales and popularize smaller, inexpensive tablets, but also put pressure on Apple and other tablet vendors to slash prices of their warez.
UPDATE: Amazon shoots down the rumor, says a $99 Kindle Fire is “not happening”… Read More
Millennial Media becomes the latest to release research showing 2012 was a year of rising adoption of tablets and smartphones. Apple continues to lead the charge in tablets – particularly the iPad mini – while Samsung has become the popular face for the family of Android alternatives.
Apple held on to its tablet lead with 58 percent of the market. About a half-dozen Amazon tablets helped Google’s mobile operating system capture 41 percent of tablets, with Samsung the most significant player… Read More
Apple’s iPad appears to have recovered from its post-Christmas slump. The tablet now enjoys an 81 percent share after falling from a high of 89 percent to 79 percent between December 25-27, 2012. Online advertising network Chitika Tuesday released the chart for the U.S. and Canada which proves the iPad recovered some of the ground lost to cheaper tablets.
The latest data obtained from millions of devices participating in Chitika’s ad network shows Amazon’s Kindle Fire tablet having the second-highest January 2013 market share. Although a distant runner-up to the iPad, the Amazon tablet scored a 7.7 percent tablet share, while Samsung’s family of Galaxy tablets reached 3.9 percent… Read More
The argument over whether tablets should be classified as PCs could soon be moot. Shipments of devices such as Apple’s iPad are expected to overtake notebook PCs in 2013. The cause: tablet (iPad) shipments are growing by double-digit percentages while PC demand is falling off a cliff – even in emerging markets… Read More
How did holiday sales of tablets shake out? Although sales numbers aren’t yet available, we can get some idea of which devices were in most demand. For instance, Amazon’s Kindle Fire, followed by Samsung’s Galaxy tablets and Google Nexus devices were the top three non-iPad products serving ad impressions in December, according to an ad firm.
Although the iPad (both the full-size versions and the iPad mini) accounts for 87 percent of U.S. and Canadian tablet-based ad impressions, the Kindle Fire was next best with 4.25 percent of tablet traffic. The Samsung Galaxy tablets had 2.65 percent, while the Google Nexus family of tablets garnered 1.06 percent of tablet traffic, according to ad network Chitika… Read More
Since its debut last year, the Kindle Fire has garnered quite a bit of attention in the tablet space. Despite Amazon’s reluctance to release actual sales numbers, there’s no doubt that the slate has made at least a small dent in Apple’s majority marketshare.
And now it looks like Amazon is ready to take on Apple and others in the smartphone space as well. A new report today adds to previous rumors that the online retailer is working on a handset, claiming it’s already in production, and set for launch next year… Read More
It looks like another win by Amazon against so-called “agency” pricing model employed by Apple’s iBookstore and other digital bookstores. Following the lead of a US court, the European Union (EU) Thursday announced that the iPhone maker along with four publishers will relent after all.
Specifically, Apple and publishers reportedly have agreed to lower e-book prices on competing stores, including the Kindle store operated by Seattle-based Amazon. Apple, along with Simon & Schuster, HarperCollins, Hachette, and Macmillan, signed the agreement because it wanted to avoid fines that could have topped an astounding $15 billion.
As part of the settlement, Apple’s so-called “most-favored nation” clause – that barred publishers from offering lower prices on competing stores – gets suspended for five years… Read More
When it comes to China, much of the conversation centers on smartphones and tablets. Amazon is attempting to change that picture, opening a Kindle store to compete against home-grown e-book companies. One problem: there isn’t a Chinese-language Kindle available, yet.
So, Amazon, which competes against Apple, is offering iOS e-reading applications, as well as versions for Android devices. Although Chinese regulators approved the Kindle Touch and Kindle Fire in June, Amazon is still working on content deals with Chinese publishers.
Apparently, the aim of the store is to establish the Amazon Kindle brand name. Local e-commerce giant China Dangdang has offered ebooks since 2011, building a library of 100,000 titles, reports say… Read More
Apparently, more of Microsoft’s Surface tablets are showing up in commercials and television episode placements than online. Despite an aggressive push, the Windows device accounted for just 0.13 percent of advertising served to tablets during November, according to one mobile advertising network. The dismal numbers are just the latest sign the much-heralded Surface just isn’t selling.
Microsoft’s outspoken boss Steve Ballmer acknowledged as much when he recently called Surface numbers “modest”. By comparison, 0.91 percent of Google’s Nexus tablets displayed ads between November 12 and November 18. The percentages come just a day after a report that the iPad mini saw ad impressions climb 28 percent daily during the November… Read More
How is the 7.9-inch iPad mini doing in the war amongst small tablets? Pretty well, according to one company. During November, the number of ads displayed on the mini grew 28 percent each day. By comparison, mobile ads on Amazon’s Kindle Fire tablet rose 19 percent per day during November.
According to Millennial Media, the iPad mini is both a “game changer” and a holiday “must-have gift.” Perhaps most-telling is that minis purchased in November as likely holiday gifts didn’t stay under wraps for long… Read More
Amazon’s Kindle Fire is the Rodney Dangerfield of tablets: it gets no respect. Again, Tuesday, the online retail giant reinforced that image by announcing Thanksgiving Weekend sales of the Kindle were “more than double” those in 2011 – but released no hard numbers.
Just how many Kindles – such as the $129 Kindle Fire Amazon pushed during Cyber Monday – were sold this year versus last year? Dunno. We have plenty of commercial spin, however. This year’s Cyber Monday was the “biggest day ever” for global Kindle sales. The Kindle Fire HD “is the most gifted and most wished for” Amazon product worldwide, according to the company… Read More
Apple continues to lead mobile advertising, despite Samsung’s strength in handset sales, a new report out Monday indicates. Apple accounted for 37 percent of mobile ads while Samsung had 24 percent. The rest of the mobile pack were left in the two firms’ dust. Cupertino’s mobile ad lead over Samsung actually grew by three percent during the third quarter, with a little help from the iPhone 5, which was released at the end of the third quarter, according to Adfonic’s AdMetrics report… Read More
In another edition of our long-running ‘quit your worrying’ series, we present why the iPad mini won’t take a bite from larger Apple tablet sales. You may recall, when the smaller iPad was introduced, experts offered wide-ranging estimates on how many sales the 7.9-inch tablet would cost the original iPad. A new survey suggests the number of cannibalized iPad sales will be very, very small. More than half of people who intend to purchase an iPad mini within the next 18 months have never owned a tablet, according to a survey conducted before Apple’s new device hit stores.
Of that group, roughly 17 percent said the mini would replace another device, according to the Cowen and Co. numbers. Of the portion of people intending the mini as a replacement, 29 percent said it would be the iPad. However, 42 percent of the replacers were targeting their Windows PC… Read More