By Cody Lee on Apr 17, 2015
Apple continued its PR push for Apple Watch in Italy this evening, Jony Ive hosting a Design Week event in Milan allowing folks to try on the new wearable. The design chief also used the occasion to unveil what appear to be exclusive new colorways for the Apple Watch Sport band.
The photos you see both above and below, first spotted by 9to5Mac, were posted to Instagram by Umberta Gnutti Beretta, wife of heir to the Beretta firearms empire Franco. In them you can see Ive posing for photos, and a platter with dark blue, red, yellow, and light pink Sport bands. Read More
By Cody Lee on Apr 16, 2015
Tim Cook added to his long list of accolades on Thursday, by making TIME’s annual ‘100 Most Influential People’ list. The Apple CEO joins other pioneers, leaders and cultural icons such as rap artist Kanye West, Pope Francis, and Xiaomi founder Lei Jun.
Civil rights leader and Georgia Congressman John Lewis calls Cook a ‘courageous innovator’ in his TIME piece on the executive, praising him for both the work he has done at Apple, and his unwavering commitment to the fight for equality and human rights. Read More
By Cody Lee on Mar 11, 2015
Apple designers Jony Ive and Marc Newson are going to open the inaugural ‘Conde Nast Luxury Conference,’ Vogue announced today. The event will be held on April 22nd and 23rd, in Florence, Italy, and will focus on the future of luxury and technology.
“Apple is now a powerful part of the luxury industry,” said International Vogue Editor and conference chief Suzy Menkes. “The iPhone, iPad, and the forthcoming Apple Watch are in direct competition with handbags, timepieces and high-end accessories.” Read More
By Christian Zibreg on Mar 6, 2015
The Apple Watch is just around the corner and Apple’s PR department is in full swing. In addition to a series of fashion magazine covers featuring the device and a wide-ranging interview with Jony Ive in The New Yorker, London’s Financial Times newspaper has now been given access to Apple’s design czar.
Billed as “the man behind the Apple Watch”, Ive shares a few interesting details with FT’s Nick Foulkes regarding crafting Apple’s first wearable device.
He also touched upon other related topics such as the team’s meticulous attention to detail, the myopic approach to designing the Watch, how the device differs from the iPhone in terms of usage patterns and much more. Read More
By Cody Lee on Feb 25, 2015
Apple’s Jony Ive and Tesla CEO Elon Musk were acting pretty chummy at a party following the Academy Awards Sunday night, reports AppleInsider. The publication says that the pair were “basically inseparable” at Madonna’s A-list afterparty, and exited together around 5am.
The conversation is interesting to us given the recent chatter that Apple is building an electric car. While we doubt they talked about automotive design all night, it seems unlikely that two of Silicon Valley’s most influential people spent the entire night discussing the weather. Read More
By Christian Zibreg on Feb 23, 2015
An astonishingly detailed profile of Apple’s design head Jony Ive that was published last week by The New Yorker makes an interesting side note about an upcoming Star Wars movie.
According to the article, director J.J. Abrams said Ive made “very specific” suggestions about lightsaber design for Star Wars: The Force Awakens movie.
The quote prompted 3D artist Martin Hajek to come up with a batch of renderings showcasing his amusing depiction of a Jony Ive-fied Star Wars lightsaber. Read More
By Jake Smith on Feb 18, 2015
The smack talk between Apple and Motorola continues, as Motorola president Rick Osterloh called out Apple for “outrageous prices” in an interview published by the BBC on Wednesday.
“We do see a real dichotomy in this marketplace, where you’ve got people like Apple making so much money and charging such outrageous prices. We think that’s not the future,” Osterloh said. “We believe the future is in offering similar experiences and great consumer choice at accessible prices.” Read More
By Christian Zibreg on Feb 16, 2015
The New Yorker’s February 2015 issue features a lengthy interview with British-born designer Jonathan Ive who is widely credited with helping revive Apple’s fortunes alongside his spiritual mentor Steve Jobs, who used to call Ive “my best friend in the whole world”.
Suggestively headlined “The Shape Of Things To Come,” the extensive profile offers deep insight into Ive’s brain and centers around topics like the Apple Watch, cars, creating the iPhone 6 and working with Steve Jobs.
Seriously, it’s an epic article you absolutely shouldn’t pass. It also covers other wide ranging topics and reveals a few previously unknown tidbits about Apple’s industrial design czar and his design process.
Here are the most interesting takeaways from the interview. Read More
By Christian Zibreg on Oct 31, 2014
Creating the Apple Watch, Apple’s first new category device since Steve Jobs’s passing in late 2011, posed more challenges than iPhone development due to social expectations around wearing a pocket computer on one’s wrist, Apple’s design tzar Jony Ive told The Wall Street Journal on Friday.
Ive and his team are largely responsible for the look and feel of Apple’s hardware over the past two decades, and since 2011 have been tasked with stewardship of the software and all design across the company.
Here are a few soundbites from the interview. Read More
By Cody Lee on Oct 17, 2014
Earlier this month, Apple SVP Jony Ive participated in a brilliant on stage interview at Vanity Fair’s New Establishment Summit in San Francisco. The design chief talked about a wide range of topics, including Apple’s design process and his thoughts on copycats.
As an executive of one of the most secretive companies in the world, Ive rarely speaks so candidly—especially on stage, so as you can imagine, the event went viral. Well now you can see what all of the commotion was about, as the full interview has been posted online. Read More
By Cody Lee on Oct 10, 2014
Jony Ive, Apple’s senior vice president of design, gave an onstage interview last night at Vanity Fair’s New Establishment Summit in San Francisco. The executive was among several Silicon Valley elite to participate in the conference, including Tesla CEO Elon Musk, Twitter CEO Dick Costolo, and Astro Teller from Google X.
Although Ive has participated in several interviews over the years, his appearance on stage is a rare one—rumor has it that he doesn’t like speaking in front of large crowds. The discussion covered a number of interesting topics, including how Apple goes about designing its new products, life lessons from Steve Jobs, and more. Read More
By Christian Zibreg on Oct 1, 2014
Jony Ive, Apple’s Senior Vice President of all Design across the company, sat down for an interview with Robert Sullivan of the fashion magazine Vogue.
Published today, the interview offers a rare look at “the man behind the Apple Watch” and covers a number of topics, including Ive’s long-running friendship with fellow industrial designer Marc Newson, who himself recently joined Apple’s design team.
Ive touches on a number of other topics as well, such as his passion for handcrafted objects and the design process behind Apple Watch development. Read More
By Cody Lee on Sep 17, 2014
“With an Apple Watch wrapped around his hand brass-knuckle style, Ive reveals that the project was conceived in his lab three years ago, shortly after Jobs’s death and before “wearables” became a buzzword in Silicon Valley.” This is just one of the many interesting anecdotes in Bloomberg’s new piece on Apple.
Bloomberg Businessweek’s Brad Stone and Adam Satariano interviewed several Apple executives, including Tim Cook, Jony Ive and Jeff Williams, after their big event last week. The conversations cover a wide range of topics, including the new Apple Watch, iPhone 6, and how the culture is changing in Cupertino. Read More
By Cody Lee on Sep 5, 2014
Vanity Fair is reporting this afternoon that world-famous designer Marc Newson will be joining Apple’s design team. His exact role is unknown at this time, but he will be working closely with long-time friend Jony Ive, and his design team, to help shape future products.
The outlet says that Newson will continue to be based out of the United Kingdom, but he will frequently travel to Cupertino. The designer has in the past collaborated with Ive on design work for Apple, but today’s announcement makes his input and participation official. Read More
By Cody Lee on Sep 3, 2014
After years of speculation, it’s believed that Apple is finally ready to show off its new wearable device, dubbed the ‘iWatch‘ by much of the media. And according to the company’s senior vice president of design Jony Ive, the folks over in Switzerland are in trouble.
In a recent article on tech and fashion, The New York Times’ Nick Bilton mentions that he spoke with Mr. Ive about the so-called iWatch. Obviously, the designer doesn’t offer up an official comment on the secret project, but it’s clear that he’s very confident in it. Read More
By Christian Zibreg on Jun 16, 2014
Apple’s design guru Jonathan Ive rarely gave any interviews under the Steve Jobs regime. But this are different now, this is Tim Cook’s Apple. In another sign of much-welcomed openness signaling that the Cupertino firm has changed its ways when it comes to public relations, it’s increasingly making its key executives available to media.
The New York Times just published a must-read interview with Ive, following its extensive profile of Tim Cook yesterday.
The fascinating read touches upon a number of interesting topics dealing with Apple’s design process, giving us valuable insight into what it was like to brainstorm products with Steve Jobs watching over your back, especially contrasted to Tim Cook’s more relaxed approach which delegates much of Jobs’s multi-faceted work to Ive and several new executives… Read More
By Christian Zibreg on Jun 5, 2014
The Cannes Lions International Festival of Creativity said today that Jonathan Ive, Apple’s SVP of Design, will be in attendance of the Cannes Lions festival, due later this month in Cannes, France.
In addition, the rock band U2’s lead singer Bono will be honored with his first ever LionHeart Award. The two men are scheduled to sit down for an interesting 45-minute chat to talk working together on (RED) campaigns that raise funds to help fight AIDS.
Apple recently donated a cool $500,000 to a San Francisco anti-poverty charity. Besides, a charitable auction for a lunch with CEO Tim Cook has raised over $330,000… Read More
By Cody Lee on May 8, 2014
According to a new report by MediaBistro, Jony Ive will be presented with this year’s Bay Area Treasure Award on October 30. The award is granted annually by the San Francisco Museum of Modern Art in recognition of artists and creative leaders who have redefined visual art.
Ive will be the 15th recipient of the award, joining the likes of Star Wars filmmaker George Lucas and famed landscape architect Lawrence Halprin. And he’s being honored for his long history of designing innovative products for Apple, which include the iMac, iPhone and iPad… Read More
By Christian Zibreg on Apr 10, 2014
Yesterday, blogger Mark Gurman reported that Apple’s Vice President of Human Interface, Greg Christie, will be leaving the company. Christie’s name is on a hundred Apple patents, among them the famous slide-to-unlock invention asserted in its second California patent trial against Samsung.
The herald of Apple’s iOS design aesthetic, his departure was framed as a significant loss for the company based on Gurman’s assertion that Christie was forced out due to his falling out with Jony Ive, Apple’s SVP of Design, over iOS design direction.
However, turns out that Gurman’s sources were wrong: Apple on Thursday denied the claim of an internal power struggle. Christie’s departure after 18 years of service was planned and is part of a leadership transition inside the Human Interface group, Apple said in a statement to several media outlets… Read More
By Christian Zibreg on Apr 9, 2014
Ever since Tim Cook took the reigns at Apple, the firm’s been in a perpetual shakeup mode. The most famous change at the top occurred on October 29, 2012, the day a press release was put out saying “Scott Forstall will be leaving Apple” the following year.
The unexpected change saw Apple’s lead hardware designer Jony Ive assume a greater role as he got to “provide leadership and direction” for Apple’s Human Interface (HI) group across the company, on top of his longtime role as the leader of Industrial Design.
With Ive in charge of all design at the company, Apple has ushered in a new era of visual simplicity with the release of iOS 7 last September, representing the biggest rethinking of the iPhone’s user interface since the handset’s inception.
However, a new report asserts that collaboration between Ive and Apple’s Vice President of Human Interface, Greg Christie, has been a rocky one
In fact, Christie is rumored to be leaving Apple soon as a result of his falling out with Ive over the iOS’s design direction… Read More