Interview

Jeff Williams: the car is the ultimate mobile device

In addition to Apple Watch talk, Jeff Williams made some other interesting comments at the Code Conference on Wednesday. During his interview with Recode, Apple's SVP of Operations seemingly confirmed the company's rumored interest in cars.

"The car is the ultimate mobile device," Williams nonchalantly noted, in response to a question regarding what the Cupertino firm will do with its staggering cash hoard beyond returning money to investors. "We are exploring a lot of different markets."

New report offers behind-the-scenes look at Apple-HBO deal

Alongside Tuesday's launch of HBO's new standalone streaming service, HBO Now, Fast Company published a wide-ranging interview with the network's chief executive Richard Plepler. The piece offers a behind-the-scenes look at how Now came about, and more interesting to us, how Apple got involved.

As Plepler tells it, HBO had been working on a streaming service for a few years, with plans to launch in 2016. But due to increasing competition from Netflix, and a looming takeover bid from media mogul Rubert Murdoch, they decided to speed up the timetable. So he gave his old friend Jimmy Iovine a call.

Tim Cook calls into CNBC’s ‘Mad Money’, talks ResearchKit, Apple Pay and more

It seemed like just another episode of Mad Money, CNBC's polarizing financial TV show, until host Jim Cramer took a call from "Tim in California." As you've probably guessed by now, it was Apple CEO Tim Cook on the line, prompting cheers from a surprised studio.

Cook began the call by congratulating Cramer on "10 great years of Mad Money," but it was clear he had other things to talk about. The first thing was ResearchKit, Apple's medical research app platform it unveiled on Monday, which as already had over 10,000 signups.

Jony Ive and Marc Newson to open ‘Conde Nast Luxury Conference’ in April

Apple designers Jony Ive and Marc Newson are going to open the inaugural 'Conde Nast Luxury Conference,' Vogue announced today. The event will be held on April 22nd and 23rd, in Florence, Italy, and will focus on the future of luxury and technology.

"Apple is now a powerful part of the luxury industry," said International Vogue Editor and conference chief Suzy Menkes. "The iPhone, iPad, and the forthcoming Apple Watch are in direct competition with handbags, timepieces and high-end accessories."

Interview: TaiG team offers elusive answers to important questions

The first time we heard about TaiG was a year ago, when the evad3rs released the evasi0n7 jailbreak, bundling the Chinese installer to their jailbreak utility for users in China. Long story short, TaiG wasn't what the evad3rs thought it was, as it was clearly an installer that facilitated piracy. A backlash followed, which led to evad3rs unbundling TaiG from their tool. But it was too late. Damage was done. Reputation was tarnished. TaiG then stuck in our heads as the embodiment of piracy in a country we culturally don't understand.

Fast-forward to November 2014 and the unexpected release of the TaiG jailbreak for iOS 8.1.1. It came out of nowhere and surprised everybody, and despite the sour taste TaiG had left in the community a year before, we were all quick to forget all about it. For most people, having a jailbreak for the latest software version was all that mattered.

If the TaiG jailbreak was one of the most popular of the year, the company behind it still remains quite a mystery, at least here in the US. Who is the team behind the TaiG jailbreak? Maybe more importantly, what is TaiG, the company, and what does it do? What are its goals?

We reached out to the TaiG jailbreak team, comprised of a single member, and tried to ask those embarrassing questions. As you can see below, the answers are short and don't address the main points, usually avoiding the question altogether. Besides a few elusive replies to important questions, we do get a few interesting answers about the future of the TaiG jailbreak.

Full video of Apple VP Greg Joswiak’s Code Mobile interview now available

In October, Apple’s VP of iPhone marketing Greg Joswiak participated in an on-stage interview at Recode's inaugural Code/Mobile conference. During the 30-minute discussion, Joswiak talked about several topics including the iOS 8.0.1 debacle, Apple Pay and more.

Since Joswiak isn't on Apple's senior executive team, we don't get to see him talk very often, but he offers up some interesting information in this interview. We already covered some of the major highlights here, but now you can watch the whole thing on the video below.

The Wall Street Journal posts full video of Tim Cook interview

In October, Apple CEO Tim Cook participated in an interesting on-stage interview at The Wall Street Journal’s inaugural WSJ.D Live conference. During the 30-minute discussion, Cook talked about several topics including Apple Pay, Apple Watch and more.

Of course, Cook has done a handful of high profile interviews in recent months, but he does divulge some new details regarding Apple and its products during this talk. We covered some of the highlights here, but now you can watch the whole thing on video.

Trent Reznor talks new role at Apple in Billboard interview

Adding to the stack of Apple executive interviews we've seen in recent weeks, Billboard has published an article with Beats' Trent Reznor today, where he discusses his new role in Cupertino and what he's been working on.

Reznor is of course the frontman for the rock band Nine Inch Nails, a film score composer, and the Chief Creative Officer for Beats Music. He came over to Apple with Dr. Dre and Jimmy Iovine following the Beats acquisition.

Apple’s Greg Joswiak apologizes for iOS 8.0.1 bug, blames it on distribution

Continuing with their high profile interviews, Recode's Ina Fried and Walt Mossberg brought Apple's VP of iPhone marketing Greg Joswiak up on stage today at their Code/Mobile event. The trio discussed a number of topics, including Apple Pay, Apple Watch and Apple's recent software woes.

Given the nature of the questions, and Apple's devotion to PR control, a lot of Joswiak's answers sound very similar to things we've heard Tim Cook say recently. However, Fried and Mossberg do manage to pry some original, interesting tidbits from the executive during the course of their talk.

Tim Cook talks Apple Watch battery, Apple Pay numbers and more in WSJ interview

Tim Cook took the stage earlier tonight at the Wall Street Journal’s inaugural WSJ.D Live conference at the Montage resort in Laguna Beach, California. The CEO participated in a lengthy interview, as well as a Q&A session, which produced some pretty interesting tidbits regarding Apple and its products.

Of course, given that Cook has done a handful of high profile interviews in recent months, you've probably heard some of the stuff mentioned at tonight's event. However, he does offer up some new information regarding Apple Watch battery life, why the iPod classic was discontinued, and other morsels.

You can now watch Jony Ive’s full Vanity Fair interview online

Earlier this month, Apple SVP Jony Ive participated in a brilliant on stage interview at Vanity Fair’s New Establishment Summit in San Francisco. The design chief talked about a wide range of topics, including Apple's design process and his thoughts on copycats.

As an executive of one of the most secretive companies in the world, Ive rarely speaks so candidly—especially on stage, so as you can imagine, the event went viral. Well now you can see what all of the commotion was about, as the full interview has been posted online.

Jony Ive talks Apple design process, copycats and more in new interview

Jony Ive, Apple's senior vice president of design, gave an onstage interview last night at Vanity Fair's New Establishment Summit in San Francisco. The executive was among several Silicon Valley elite to participate in the conference, including Tesla CEO Elon Musk, Twitter CEO Dick Costolo, and Astro Teller from Google X.

Although Ive has participated in several interviews over the years, his appearance on stage is a rare one—rumor has it that he doesn't like speaking in front of large crowds. The discussion covered a number of interesting topics, including how Apple goes about designing its new products, life lessons from Steve Jobs, and more.